Is it worth going into PPC?

by Disruption 67 replies
Hello everyone,


As the title states, is it even worth getting into PPC? I've been interested in learning online monetizing methods that beginners can do and I'm not quire sure where to start.
#pay per click/search engine marketing (ppc/sem) #ppc #worth
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  • Profile picture of the author salegurus
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  • Profile picture of the author Bright Future
    Hello,

    I think a lot of depends on if you can afford to lose some money. PPC is great once you master it but you will most likely lose some money in the beginning. There are just too many factors involved for a PPC campaign to be succesful and you won't probably get everything right initially.
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  • Profile picture of the author TrafficExpert
    Yes it is.

    In fact it's the only thing I recommend new people get into to if they are serious about making money online.

    I started out doing what everyone else here is doing 9 years ago.

    I created niche websites, I did SEO, I flipped websites, you name it I've done it.

    The problem is all of those things are not real businesses. Some people can create a business out of doing that stuff, but you won't create a valuable skill set focusing on only one thing.

    This is where PPC comes into play...

    PPC teaches you the most important skill you would ever want in an online business. Knowing how to sell ANYTHING.

    If you can't sell, you won't make money.

    It doesn't matter if you write articles, do SEO work, or design websites. If you don't know how to sell people your products or services, You will not make it in this business. The best way to gain valuable selling experience is...

    To start selling something and put your money on the line. Put yourself out there and learn from your success and failure. Too many people get caught up in researching, reading books, watching videos and doing everything they can to prep themselves that they get discouraged and believe they can't do it. Or even worse...

    They sit on forums all day procrastinating with other procrastinators looking for that 'golden nugget' of information that's going to flip a switch in their mind and change their life forever... but it never happens. They are stuck in a vicious cycle of non-action until they either break free of it, or they quit.

    You're in that cycle right now.

    I was in your shoes 7 years ago. Browsing around forums, posting questions like this, looking for some positive reinforcement so I could muster up the motivation to try something new. Only to give up on the new venture days later and starting the cycle over again.

    Luckily you are on the right path asking about this particular business, because I happen to know a lot about it. It's what got me out of the learning phase of my career.

    7 years ago I took a chance and started doing affiliate marketing via PPC and after my first year I made over $38,000. That may not seem like a lot, but I was only make $5-8 a month on adsense the year before!

    The next year I made over $128,000. The year after that... over $630,000.

    Now my success wasn't only just because of PPC, but PPC was the only way I could ever achieve success like that in such a short amount of time.

    Only now do I realize how easily someones live could be changed if they actually focused their efforts on something with potential. How many other internet marketing businesses can give you those kind of returns after such a short amount of time?

    So to answer your question. Yes, PPC is worth getting into... But the real question you should be asking yourself is How do I get into PPC right now? A simple change in your mindset will help you break free of that endless cycle I talked about earlier. Once you do that, then you will be ready to do anything.

    If you need some help or advice getting started with PPC, feel free to pm me. I'll point you in the right direction.

    Good luck.
    {{ DiscussionBoard.errors[10443179].message }}
    • Profile picture of the author samcathe
      Originally Posted by TrafficExpert View Post

      Yes it is.

      In fact it's the only thing I recommend new people get into to if they are serious about making money online.

      I started out doing what everyone else here is doing 9 years ago.

      I created niche websites, I did SEO, I flipped websites, you name it I've done it.

      The problem is all of those things are not real businesses. Some people can create a business out of doing that stuff, but you won't create a valuable skill set focusing on only one thing.

      This is where PPC comes into play...

      PPC teaches you the most important skill you would ever want in an online business. Knowing how to sell ANYTHING.

      If you can't sell, you won't make money.

      It doesn't matter if you write articles, do SEO work, or design websites. If you don't know how to sell people your products or services, You will not make it in this business. The best way to gain valuable selling experience is...

      To start selling something and put your money on the line. Put yourself out there and learn from your success and failure. Too many people get caught up in researching, reading books, watching videos and doing everything they can to prep themselves that they get discouraged and believe they can't do it. Or even worse...

      They sit on forums all day procrastinating with other procrastinators looking for that 'golden nugget' of information that's going to flip a switch in their mind and change their life forever... but it never happens. They are stuck in a vicious cycle of non-action until they either break free of it, or they quit.

      You're in that cycle right now.

      I was in your shoes 7 years ago. Browsing around forums, posting questions like this, looking for some positive reinforcement so I could muster up the motivation to try something new. Only to give up on the new venture days later and starting the cycle over again.

      Luckily you are on the right path asking about this particular business, because I happen to know a lot about it. It's what got me out of the learning phase of my career.

      7 years ago I took a chance and started doing affiliate marketing via PPC and after my first year I made over $38,000. That may not seem like a lot, but I was only make $5-8 a month on adsense the year before!

      The next year I made over $128,000. The year after that... over $630,000.

      Now my success wasn't only just because of PPC, but PPC was the only way I could ever achieve success like that in such a short amount of time.

      Only now do I realize how easily someones live could be changed if they actually focused their efforts on something with potential. How many other internet marketing businesses can give you those kind of returns after such a short amount of time?

      So to answer your question. Yes, PPC is worth getting into... But the real question you should be asking yourself is How do I get into PPC right now? A simple change in your mindset will help you break free of that endless cycle I talked about earlier. Once you do that, then you will be ready to do anything.

      If you need some help or advice getting started with PPC, feel free to pm me. I'll point you in the right direction.

      Good luck.
      your response is really inspiring.
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    • Profile picture of the author samcathe
      Originally Posted by TrafficExpert View Post

      Yes it is.

      In fact it's the only thing I recommend new people get into to if they are serious about making money online.

      I started out doing what everyone else here is doing 9 years ago.

      I created niche websites, I did SEO, I flipped websites, you name it I've done it.

      The problem is all of those things are not real businesses. Some people can create a business out of doing that stuff, but you won't create a valuable skill set focusing on only one thing.

      This is where PPC comes into play...

      PPC teaches you the most important skill you would ever want in an online business. Knowing how to sell ANYTHING.

      If you can't sell, you won't make money.

      It doesn't matter if you write articles, do SEO work, or design websites. If you don't know how to sell people your products or services, You will not make it in this business. The best way to gain valuable selling experience is...

      To start selling something and put your money on the line. Put yourself out there and learn from your success and failure. Too many people get caught up in researching, reading books, watching videos and doing everything they can to prep themselves that they get discouraged and believe they can't do it. Or even worse...

      They sit on forums all day procrastinating with other procrastinators looking for that 'golden nugget' of information that's going to flip a switch in their mind and change their life forever... but it never happens. They are stuck in a vicious cycle of non-action until they either break free of it, or they quit.

      You're in that cycle right now.

      I was in your shoes 7 years ago. Browsing around forums, posting questions like this, looking for some positive reinforcement so I could muster up the motivation to try something new. Only to give up on the new venture days later and starting the cycle over again.

      Luckily you are on the right path asking about this particular business, because I happen to know a lot about it. It's what got me out of the learning phase of my career.

      7 years ago I took a chance and started doing affiliate marketing via PPC and after my first year I made over $38,000. That may not seem like a lot, but I was only make $5-8 a month on adsense the year before!

      The next year I made over $128,000. The year after that... over $630,000.

      Now my success wasn't only just because of PPC, but PPC was the only way I could ever achieve success like that in such a short amount of time.

      Only now do I realize how easily someones live could be changed if they actually focused their efforts on something with potential. How many other internet marketing businesses can give you those kind of returns after such a short amount of time?

      So to answer your question. Yes, PPC is worth getting into... But the real question you should be asking yourself is How do I get into PPC right now? A simple change in your mindset will help you break free of that endless cycle I talked about earlier. Once you do that, then you will be ready to do anything.

      If you need some help or advice getting started with PPC, feel free to pm me. I'll point you in the right direction.

      Good luck.
      your response is really inspiring. I will surely pm you
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    • Profile picture of the author Lynnelle
      Hello TrafficExpert

      I would really like to learn more about PPC, where would you recommend I start learning how?


      Originally Posted by TrafficExpert View Post

      Yes it is.

      In fact it's the only thing I recommend new people get into to if they are serious about making money online.

      I started out doing what everyone else here is doing 9 years ago.

      I created niche websites, I did SEO, I flipped websites, you name it I've done it.

      The problem is all of those things are not real businesses. Some people can create a business out of doing that stuff, but you won't create a valuable skill set focusing on only one thing.

      This is where PPC comes into play...

      PPC teaches you the most important skill you would ever want in an online business. Knowing how to sell ANYTHING.

      If you can't sell, you won't make money.

      It doesn't matter if you write articles, do SEO work, or design websites. If you don't know how to sell people your products or services, You will not make it in this business. The best way to gain valuable selling experience is...

      To start selling something and put your money on the line. Put yourself out there and learn from your success and failure. Too many people get caught up in researching, reading books, watching videos and doing everything they can to prep themselves that they get discouraged and believe they can't do it. Or even worse...

      They sit on forums all day procrastinating with other procrastinators looking for that 'golden nugget' of information that's going to flip a switch in their mind and change their life forever... but it never happens. They are stuck in a vicious cycle of non-action until they either break free of it, or they quit.

      You're in that cycle right now.

      I was in your shoes 7 years ago. Browsing around forums, posting questions like this, looking for some positive reinforcement so I could muster up the motivation to try something new. Only to give up on the new venture days later and starting the cycle over again.

      Luckily you are on the right path asking about this particular business, because I happen to know a lot about it. It's what got me out of the learning phase of my career.

      7 years ago I took a chance and started doing affiliate marketing via PPC and after my first year I made over $38,000. That may not seem like a lot, but I was only make $5-8 a month on adsense the year before!

      The next year I made over $128,000. The year after that... over $630,000.

      Now my success wasn't only just because of PPC, but PPC was the only way I could ever achieve success like that in such a short amount of time.

      Only now do I realize how easily someones live could be changed if they actually focused their efforts on something with potential. How many other internet marketing businesses can give you those kind of returns after such a short amount of time?

      So to answer your question. Yes, PPC is worth getting into... But the real question you should be asking yourself is How do I get into PPC right now? A simple change in your mindset will help you break free of that endless cycle I talked about earlier. Once you do that, then you will be ready to do anything.

      If you need some help or advice getting started with PPC, feel free to pm me. I'll point you in the right direction.

      Good luck.
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      • Profile picture of the author mrvm1
        Hi lynelle
        Wordstream.com, PPC university, PPC 101 ( the basics )
        PPChero.com is also very good and has lots of useful information on there for newbies
        All the best
        Mac
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        theaffiliatepod.co.uk
        Less work More money More time

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    • Profile picture of the author ns17
      Thanks TrafficExpert for writing such an amazing and motivational post on PPC.
      This will surely help lot of newbies in getting started and was wondering are you a PPC coach? How can I learn about PPC. Thanks


      Originally Posted by TrafficExpert View Post

      Yes it is.

      In fact it's the only thing I recommend new people get into to if they are serious about making money online.

      I started out doing what everyone else here is doing 9 years ago.

      I created niche websites, I did SEO, I flipped websites, you name it I've done it.

      The problem is all of those things are not real businesses. Some people can create a business out of doing that stuff, but you won't create a valuable skill set focusing on only one thing.

      This is where PPC comes into play...

      PPC teaches you the most important skill you would ever want in an online business. Knowing how to sell ANYTHING.

      If you can't sell, you won't make money.

      It doesn't matter if you write articles, do SEO work, or design websites. If you don't know how to sell people your products or services, You will not make it in this business. The best way to gain valuable selling experience is...

      To start selling something and put your money on the line. Put yourself out there and learn from your success and failure. Too many people get caught up in researching, reading books, watching videos and doing everything they can to prep themselves that they get discouraged and believe they can't do it. Or even worse...

      They sit on forums all day procrastinating with other procrastinators looking for that 'golden nugget' of information that's going to flip a switch in their mind and change their life forever... but it never happens. They are stuck in a vicious cycle of non-action until they either break free of it, or they quit.

      You're in that cycle right now.

      I was in your shoes 7 years ago. Browsing around forums, posting questions like this, looking for some positive reinforcement so I could muster up the motivation to try something new. Only to give up on the new venture days later and starting the cycle over again.

      Luckily you are on the right path asking about this particular business, because I happen to know a lot about it. It's what got me out of the learning phase of my career.

      7 years ago I took a chance and started doing affiliate marketing via PPC and after my first year I made over $38,000. That may not seem like a lot, but I was only make $5-8 a month on adsense the year before!

      The next year I made over $128,000. The year after that... over $630,000.

      Now my success wasn't only just because of PPC, but PPC was the only way I could ever achieve success like that in such a short amount of time.

      Only now do I realize how easily someones live could be changed if they actually focused their efforts on something with potential. How many other internet marketing businesses can give you those kind of returns after such a short amount of time?

      So to answer your question. Yes, PPC is worth getting into... But the real question you should be asking yourself is How do I get into PPC right now? A simple change in your mindset will help you break free of that endless cycle I talked about earlier. Once you do that, then you will be ready to do anything.

      If you need some help or advice getting started with PPC, feel free to pm me. I'll point you in the right direction.

      Good luck.
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    • Profile picture of the author Mike Anthony
      Originally Posted by TrafficExpert View Post


      The problem is all of those things are not real businesses. Some people can create a business out of doing that stuff, but you won't create a valuable skill set focusing on only one thing.

      This is where PPC comes into play...

      PPC teaches you the most important skill you would ever want in an online business. Knowing how to sell ANYTHING.
      .
      Sorry.I know you got a ton load of thanks for this post but its total malarkey. There is nothing that PPC teaches you that makes other avenues of advertising not "real business". it all depends on your approach to an advertising medium not the medium itself. PPC teaches you how to tune quality and bid on ad space. You can learn just as much and probably more doing other things like media buys and SEO. Now if the kind of SEO and media advertising you do is crappy then you won't learn much but you can do the same thing in PPC.

      If you reach out to get links and research the market of where you buy ad space (non PPC) you learn how to sell just fine as well. OF course you were making pennies with adsense but adsense was a joke (not as bad a joke as it is today) and not real business.

      selling has nothing specific to PPC. You can sell well through almost any medium so holding out PPC as a skill set and the other avenues as not real business is totally false and misleading.
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    • Profile picture of the author loamejan2
      Originally Posted by TrafficExpert View Post

      Yes it is.

      In fact it's the only thing I recommend new people get into to if they are serious about making money online.

      I started out doing what everyone else here is doing 9 years ago.

      I created niche websites, I did SEO, I flipped websites, you name it I've done it.

      The problem is all of those things are not real businesses. Some people can create a business out of doing that stuff, but you won't create a valuable skill set focusing on only one thing.

      This is where PPC comes into play...

      PPC teaches you the most important skill you would ever want in an online business. Knowing how to sell ANYTHING.

      If you can't sell, you won't make money.

      It doesn't matter if you write articles, do SEO work, or design websites. If you don't know how to sell people your products or services, You will not make it in this business. The best way to gain valuable selling experience is...

      To start selling something and put your money on the line. Put yourself out there and learn from your success and failure. Too many people get caught up in researching, reading books, watching videos and doing everything they can to prep themselves that they get discouraged and believe they can't do it. Or even worse...

      They sit on forums all day procrastinating with other procrastinators looking for that 'golden nugget' of information that's going to flip a switch in their mind and change their life forever... but it never happens. They are stuck in a vicious cycle of non-action until they either break free of it, or they quit.

      You're in that cycle right now.

      I was in your shoes 7 years ago. Browsing around forums, posting questions like this, looking for some positive reinforcement so I could muster up the motivation to try something new. Only to give up on the new venture days later and starting the cycle over again.

      Luckily you are on the right path asking about this particular business, because I happen to know a lot about it. It's what got me out of the learning phase of my career.

      7 years ago I took a chance and started doing affiliate marketing via PPC and after my first year I made over $38,000. That may not seem like a lot, but I was only make $5-8 a month on adsense the year before!

      The next year I made over $128,000. The year after that... over $630,000.

      Now my success wasn't only just because of PPC, but PPC was the only way I could ever achieve success like that in such a short amount of time.

      Only now do I realize how easily someones live could be changed if they actually focused their efforts on something with potential. How many other internet marketing businesses can give you those kind of returns after such a short amount of time?

      So to answer your question. Yes, PPC is worth getting into... But the real question you should be asking yourself is How do I get into PPC right now? A simple change in your mindset will help you break free of that endless cycle I talked about earlier. Once you do that, then you will be ready to do anything.

      If you need some help or advice getting started with PPC, feel free to pm me. I'll point you in the right direction.

      Good luck.
      I thank you for this valuable advice. The fact that a lot of Online Marketers out there still don't know it or might knew it but they are still hesitant to do it.

      Yes, the marketing online changes a lot every now and then and a lot of new strategies are popping up. But, still PPC is definitely way ahead.

      Thanks
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  • Profile picture of the author Augustinus
    Sure, it is worth it because results are almost right that moment and have ability to decide who you want attract
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  • Profile picture of the author Moira Yao
    Yes, absolutely worth running CPC. We run CPC, CPM in apps at the same time. But most time, CPC gets better conversion rate than CPM. While CPM is the most direct and cheapest way to monetize.
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  • Profile picture of the author Geeked Labs
    No. It's not worth it. No one makes any money from PPC. No one. Everyone is losing money on it.
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    • Profile picture of the author svetod
      Originally Posted by Geeked Labs View Post

      No. It's not worth it. No one makes any money from PPC. No one. Everyone is losing money on it.
      I really hope that your comment is ironic, as otherwise it is completely wrong. PPC remains the best traffic source which delivers the highest quality leads. It is definitely not easy, but there is a lot of money to be made. It continues to be my ONLY traffic source and I enjoy having financial freedom and plenty of free time.
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      • Profile picture of the author Celestine M
        A direct answer to your question is YES. PPC is worth it but you must understand the basics. I will advice you to do more research on ppc before spending your money. You can use Google, Youtube, Udemy and loads of other resources to get free materials on the subject. Also ensure you're using PPC for something that offers value.
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    • Profile picture of the author mikecomp
      Originally Posted by Geeked Labs View Post

      No. It's not worth it. No one makes any money from PPC. No one. Everyone is losing money on it.
      Love it.

      As with anything you get what you put into it. Paid traffic in general is a solid way to go and PPC on Adwords /Bingads / FB is about as clean and high quality of traffic as you can get.
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    • Profile picture of the author longrobnc
      Originally Posted by Geeked Labs View Post

      No. It's not worth it. No one makes any money from PPC. No one. Everyone is losing money on it.
      Really? Right now, it's my best lead source. Since Google removed the sidebar from PPC my SEO leads have tanked even though my rankings are still in place.
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      • Profile picture of the author Mike Anthony
        Originally Posted by longrobnc View Post

        Really? Right now, it's my best lead source. Since Google removed the sidebar from PPC my SEO leads have tanked even though my rankings are still in place.
        With four ads at the top for competitive terms your rankings have been pushed down. On some keywords ads have disappeared to the bottom only. So now its highly dependent on the keyword and keyword research now has another dimension to it. Some serps are killing it because with ads at the top for some searches its like it was when there was no adwords - number one means number one

        Plus its only a matter of time before the cost per click on your ads are going to go waay up. People can do really well or even burn through more cash faster now.
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      • Profile picture of the author HCFGrizzly
        Originally Posted by longrobnc View Post

        Really? Right now, it's my best lead source. Since Google removed the sidebar from PPC my SEO leads have tanked even though my rankings are still in place.
        Unfortunately this is a normal thing to happen because organic results have been pushed down one more position. On some computer screens, the first organic result isn`t above the fold, that`s why organic traffic has tanked.
        Add that to the fact that a lot of people aren`t computer savvy and don`t know English and you understand why organic results have received a blow.
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  • Profile picture of the author AmbikaGoel
    PPC doesn't profitable business for everyon. First thing here you need to analyze the product or business for which you want to do the PPC and 2nd thing you need to analyze the cost of the product and keyword bidding price for a better understanding.
    It also depends on your headline of your your ad.
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  • Profile picture of the author mrvm1
    Hi
    Yes it is worth it, if i can do it and make great money then you can , feel free to pm me if you need help
    Good luck, to your future success
    Mac
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  • Profile picture of the author TB Ann
    It really matter , It can make you rich while each and every step fall correct.
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  • Profile picture of the author charlesnajars
    If you have an expertise then of course but if you newbie then don't waste time and money go for seo or social media yes it will take time but is the better way to go
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  • Profile picture of the author Chris Ditfort
    Depends in what you would like to get into and promote. Affiliate marketing, yes.
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    "Revenue is everybody's Business".

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  • Profile picture of the author lerxtjr
    PPC is a great way to reach targeted traffic. There are about 50 other traffic builders I could say the same for but it all depends on "the person" more than the vehicle.

    For example, If I had to pick only one thing that makes PPC not a good fit for someone, it would have to be related to statistics. If you don't like looking at numbers for hours, and tweaking things constantly and however so minutely, and testing, and looking at more numbers to monitor even the smallest increases or decreases in results, PPC is not going to be a good fit for you.

    The first couple of months, plan on PPC to be your full-time job. You have to watch your numbers constantly or your budget will get used up too quickly (because you don't have your ad/keyword settings correct) or not at all (due to your ads never displaying or just no one clicking on your ads that do display).

    If you can plan on two to three months of learning so that you become profitable after the 3-6 month mark, then I'd say you are a good candidate for getting into PPC. You could be a diamond in the rough that just jumps in and makes $1,000 in a day and spends $50 to get those sales right out of the gate, but there are a thousand experienced advertisers in your niche going after the same buyers.

    Just trying to paint a realistic picture for you.
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  • Profile picture of the author KathleenDaigle
    I would suggest you at the initial stage of website, you must do PPC. Through this you can aware people about your website and gain a handsome amount of traffic, which can convert into customers. After your brand gets promoted or gain the large amount of traffic then, according to me, you have no need of the PPC. Just do your SEO/SMM tasks is enough for maintaining traffic.
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    • Profile picture of the author Disruption
      Originally Posted by KathleenDaigle View Post

      I would suggest you at the initial stage of website, you must do PPC. Through this you can aware people about your website and gain a handsome amount of traffic, which can convert into customers. After your brand gets promoted or gain the large amount of traffic then, according to me, you have no need of the PPC. Just do your SEO/SMM tasks is enough for maintaining traffic.
      For someone who is nervous to take risks, how would you advise them to get out of that mode.
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    • Profile picture of the author dburk
      Originally Posted by KathleenDaigle View Post

      I would suggest you at the initial stage of website, you must do PPC. Through this you can aware people about your website and gain a handsome amount of traffic, which can convert into customers. After your brand gets promoted or gain the large amount of traffic then, according to me, you have no need of the PPC. Just do your SEO/SMM tasks is enough for maintaining traffic.
      Hi KathleenDaigle,

      I was with you until you said "After your brand gets promoted or gain the large amount of traffic then, according to me, you have no need of the PPC."

      Why would anyone want to give up a valuable traffic source that makes a profit?

      You can certainly do both PPC as well as SEO/SMM. The only reason to stop any marketing channel is if you are unable to make it profitable. If you drop PPC then that traffic will now be going to your competitors instead of you, right?

      Why would you want to reduce your profits and pass them on to a competitor?
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      • Profile picture of the author lerxtjr
        For someone who is nervous to take risks, how would you advise them to get out of that mode.
        Try thinking of PPC as if it were something you are already comfortable with doing in a competitive environment.

        For example, this was many years ago now, but I was training one of my helpers to run a Google AdWords campaign for one of our clients. She just wasn't quite catching on. So, I asked her what she was good at that was something competitive. She was never into sports so I thought that wasn't going to work for her. But, she did play a lot of cards growing up and even got into Poker. So, I said "think of AdWords like you're playing Poker."

        Suddenly it all came together for her and was no longer a chore, but something she thought as fun, more like a game of Poker. Risk is much less intimidating when you're having fun at something because it feels like a game.
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  • Profile picture of the author timfel
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    • Profile picture of the author bmcgehee
      Is Adwords the best method for PPC now? I had read that it was dead for newbies at least.

      thanks.
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      • Profile picture of the author dburk
        Originally Posted by bmcgehee View Post

        Is Adwords the best method for PPC now? I had read that it was dead for newbies at least.

        thanks.
        I wouldn't characterize it as "dead for newbies", maybe "dangerous", or "risky" for newbies, anything but "dead".

        There are plenty of potential mistakes and a newbie is almost certain to make a few expensive mistakes while learning. However, there are ways for a newbie to mitigate the risks.

        You could spend a lot of hours studying basic and intermediate techniques and methods, find a mentor with lot's of experience, hire a coach, or just outsource the job to a competent agency or expert.

        Everyone starts out with zero knowledge and learns the ropes by study and practice, any newbie that is willing to put in the time and effort, and can risk a bit of funds in the beginning can learn how to master PPC. Of, course not everyone has the time or inclination, and in those situations you are much better off hiring an agency to do the job.
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  • Profile picture of the author Bright Future
    I don't even think that this "dead for newbies" thing was meant in a way that it's easy to lose money for them (which is also true, however).

    I think many don't even get to that point and say this kind of stuff because their accounts and sites get banned. Newbies in general just often try to sell with direct linking to spammy sites or create low-quality landing pages and/or ads often without reading the AdWords policies. So, that's the first thing that any beginner should sort out.
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  • Profile picture of the author smasif15
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    • Profile picture of the author Bright Future
      Originally Posted by smasif15 View Post

      For startups, who can bear some cash to expense can go through the PPC process which ultimately helps you in Page ranking In SERP.

      https://www.zestapps.com
      Well, PPC doesn't have a direct impact on your organic SERP rankings.

      Obviously, there can be some indirect impact (more people see your site and then talk about it online etc.) but any traffic can have this impact not just PPC.

      Otherwise, I agree with you that PPC is great because it's fast and you can just basically turn some money into more money.
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  • Profile picture of the author RealNinja
    of course. ppc is amazing. but like everything you have to test small and there is a learning curve.
    be prepared to lose money. it happens.. but just realize as soon as you figure something out, you might hit jackpot!
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  • Profile picture of the author HCFGrizzly
    Originally Posted by Disruption View Post

    Hello everyone,


    As the title states, is it even worth getting into PPC? I've been interested in learning online monetizing methods that beginners can do and I'm not quire sure where to start.
    PPC is worth it, specially if you don`t have much time to invest in your IM career. But if you want more money I suggest you look into affiliate marketing.
    With PPC you get paid each time someone clicks an add, (you usually get small amount of money for a click, ranging from 1 cent to 1 dollar) but with affiliate marketing you are getting paid a part of the value of the product you help to sell.
    For me a PPC campaign is a missed opportunity.
    Sure, let`s say you get paid 10 cents for each click. For 100 click you will receive 10 dollars. But I ask you, If from that 100 clicks you would get 5 sales, and from each sale you would receive 10 dollars? You will have 5*10 = 50 dollars, 5 times the amount of money you would receive for PPC with the same clicks.
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  • Profile picture of the author svetod
    Definitely. As I always say - PPC is the best traffic source delivering the highest quality clicks. It is true that it requires solid budget and is competitive, but where is competition there is money to be made!
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  • Profile picture of the author mubarak2
    With PPC, you can do well.

    Considering the low startup capital and the control you have over your ads...

    PPC is okay..


    Hope this help
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    • Profile picture of the author HCFGrizzly
      Originally Posted by mubarak2 View Post

      With PPC, you can do well.

      Considering the low startup capital and the control you have over your ads...

      PPC is okay..


      Hope this help
      I don`t know if you are right with the "low startup capital".
      PPC can be very costly. What do you consider a low startup capital?
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      • Profile picture of the author dburk
        Originally Posted by HCFGrizzly View Post

        I don`t know if you are right with the "low startup capital".
        PPC can be very costly. What do you consider a low startup capital?
        Hi HCFGrizzly,

        I agree that "learning" PPC can sometimes be costly, and making critical errors in managing PPC campaigns can also be costly. However, if you are doing it right, it isn't a cost, it is a profit center. It makes you money, not cost you money.

        You can start with any daily budget you want and control exactly how much you are willing to pay per click.

        Compared to other forms of promotion, like SEO, or SMM for example, PPC has a much shorter ramp up time, on average, to reach profitability and typically cost far less to reach the breakeven point. It's also much less of an investment, much more profitable and effective than other traditional advertising channels. So, I think the "low startup capital" assertion is spot on.
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        • Profile picture of the author HCFGrizzly
          Originally Posted by dburk View Post

          Hi HCFGrizzly,

          I agree that "learning" PPC can sometimes be costly, and making critical errors in managing PPC campaigns can also be costly. However, if you are doing it right, it isn't a cost, it is a profit center. It makes you money, not cost you money.

          You can start with any daily budget you want and control exactly how much you are willing to pay per click.

          Compared to other forms of promotion, like SEO, or SMM for example, PPC has a much shorter ramp up time, on average, to reach profitability and typically cost far less to reach the breakeven point. It's also much less of an investment, much more profitable and effective than other traditional advertising channels. So, I think the "low startup capital" assertion is spot on.
          I agree with you. PPC can be a profit center, but only if you do it right. I was talking from a newbie point of view, as OP clearly is one.
          As a beginner, you will do mistakes that will cost you money, that`s why you need a big budget. The discussion is totally different for someone who knows what he is doing.
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          • Profile picture of the author dburk
            Originally Posted by HCFGrizzly View Post

            I agree with you. PPC can be a profit center, but only if you do it right. I was talking from a newbie point of view, as OP clearly is one.
            As a beginner, you will do mistakes that will cost you money, that`s why you need a big budget. The discussion is totally different for someone who knows what he is doing.
            Hi HCFGrizzly,

            I thought that was probably what you meant, however since this is a public forum I wanted to clarify some of the finer points being discussed for those that might be reading and unaware of what you and I already know to be true.

            An yes, newbies are likely to make many costly mistakes, but there are ways to mitigate the expense, like setting low daily budgets and low Max CPC prices while in the learning mode.

            Newbies can also hire a coach or mentor to double check their management activities.

            Some newbies may even find it too overwhelming to learn, and their are options for them as well, It's quite easy to find an agency to handle the campaigns for you and you never have to learn anything you don't want to spend time on. A good agency will typically save you more time and money than they cost you, so it is always a good option, even if you know what you are doing.
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  • Profile picture of the author Asadullah72
    In beginning, you may loss little. But when you will be master in PPC then no one can rune with you. To be master in PPC, you need to learn a lot.
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  • Profile picture of the author spartanic
    You can make a lot of money with PPC but it takes time and experience to really make it work. I've been doing it for years and I'm always learning something new.

    If you're looking for something more newbie friendly then PPV would be it. There's no quality scores to contend with and no need to comply with strict landing page policies.

    I wouldn't even try Adwords because no matter how clever you think you are they'll eventually find out your an affiliate and ban you. Their policies are getting stricter by the day.

    What you should do is find a traffic source and master it. Don't jump around from one advertising network to another. Good luck.
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    • Profile picture of the author dburk
      Originally Posted by spartanic View Post

      I wouldn't even try Adwords because no matter how clever you think you are they'll eventually find out your an affiliate and ban you. Their policies are getting stricter by the day.
      Hi spartanic,

      AdWords does not have any policy against Affiliate marketing. You can safely use AdWords for affiliate marketing, provided you follow all of AdWords policies. AdWords does not discriminate against affiliates in any way, they hold them to the exact same standards that they hold every other advertiser to.

      The problem, I believe, is that affiliate marketers often use poor business practices and frequently ignore the ad platform's policies, and are then shocked to discover that ad platforms actually hold advertisers accountable.
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      • Profile picture of the author robaxe
        PPC is really good, you just have to set a side a budget per month. I used to think like this. If I cut out on certain things that is money wasted anyway, well then I don´t mind wasting it on PPC.

        Don´t think about losing money. You probably will in the beginning, but if you spend that money going out every weekend then that can be seen as "losing" money as well. It´s just how you prioritize.

        I started low. Setting aside €500/month for Google Adwords. First 3-4 months it didn´t give me much in return but it was a learning curve. I checked the keywords, landing pages, CTR, CR several times a day and I learnt more and more what worked and what didn´t.

        Now it all comes to what products you are going to promote, how long is the sales cycle i.e. how fast will a sale happen and how many leads/visitors will it take to generate that sale.

        PPC is all about maths in my opinion and it should also be money that you can "burn".

        Start low and built it up, but be extremely active in the beginning.
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  • Profile picture of the author trader99
    i think it depends on your profits/business module. The prices have shot up and continue to do so. The competition gets fiercer and fiercer. I can see how many affiliates/ very thin margined businesses with huge competition are getting squeezed out. That's business 101.

    The key is to have a business where you don't need many customers and the profits can be huge. I preferred paying $1 per lead pre 2004..now i pay $30+ per qualified lead...still fine with me.
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  • Profile picture of the author richasharma
    PPC works it provides you traffic probably in beginning you will loose some money also using it in proper way and good learning about it will benefit you
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  • Profile picture of the author Vintage Leather
    Hi, like any marketing, in my experience it is down to matching the ppc platform and its visitor profile with your product or service. There are so many platforms out there now with different user profiles.
    I'm focussing on Facebook, getting a much better return than Google.
    Good luck!
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  • Profile picture of the author itsweb
    PPC is worth for newbies definitely, I have used ppc as " Use for a while"strategy to gain customers until im ready with the SEO which took me 2 months to show the result: Till then I have been getting customers from PPC: I set my budget for the same per month and I did not allow myself to go bankrupt: Hence progressed day by day and im pretty happy
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    • Profile picture of the author HCFGrizzly
      Originally Posted by itsweb View Post

      PPC is worth for newbies definitely, I have used ppc as " Use for a while"strategy to gain customers until im ready with the SEO which took me 2 months to show the result: Till then I have been getting customers from PPC: I set my budget for the same per month and I did not allow myself to go bankrupt: Hence progressed day by day and im pretty happy
      PPC is definitely worth it BUT not for a newbie. Like I said in the above posts, if you don`t know what you are doing you can easily lose all of your money
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  • Profile picture of the author anhvu
    Originally Posted by Disruption View Post

    Hello everyone,


    As the title states, is it even worth getting into PPC? I've been interested in learning online monetizing methods that beginners can do and I'm not quire sure where to start.
    Hmmm PPC is great method to get traffic or sales and even more. But make sure you have enough money to spend in the beginning. When I start with that, over 1 years later I had to spent a lot of money to try and failed for many campaigns. I am not make sure that just my opinion the most is depends on yourself.
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  • Profile picture of the author Smart Income 101
    You don't need too much money to begin with PPC, just make sure you have your sales funnels etc set up from the get go and test before throwing money at something hoping it will work.
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  • Profile picture of the author TrafficExpert


    When you start seeing monthly stats like this on each of your affiliate networks. Then you will know it's worth going into PPC.
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    • Profile picture of the author HCFGrizzly
      Originally Posted by TrafficExpert View Post



      When you start seeing monthly stats like this on each of your affiliate networks. Then you will know it's worth going into PPC.
      In what timeframe are those stats?
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    • Profile picture of the author njs10
      Originally Posted by TrafficExpert View Post



      When you start seeing monthly stats like this on each of your affiliate networks. Then you will know it's worth going into PPC.
      These can't be yours though as you don't even have $500 in the bank to pay me back!
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      • Profile picture of the author Mike Anthony
        Originally Posted by njs10 View Post

        These can't be yours though as you don't even have $500 in the bank to pay me back!
        ROFL......ouch
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      • Profile picture of the author loamejan2
        Originally Posted by njs10 View Post

        These can't be yours though as you don't even have $500 in the bank to pay me back!
        ouch! I hope this is not true. :-)
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      • Profile picture of the author HCFGrizzly
        Originally Posted by njs10 View Post

        These can't be yours though as you don't even have $500 in the bank to pay me back!

        See? This is exactly the problem that scares people from going into IM.
        I mean, newbies already have their doubts, they come here to learn something, but when they see liars like "the expert of traffic", they usually give up and never start anything.
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      • Profile picture of the author celente
        Originally Posted by njs10 View Post

        These can't be yours though as you don't even have $500 in the bank to pay me back!
        LOL'sie
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        • Profile picture of the author HCFGrizzly
          Originally Posted by celente View Post

          LOL'sie
          I was hopping that the "traffic expert" comes in with an explanation like the nigerian prince...I guess we have no luck
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    • Profile picture of the author Mike Anthony
      Originally Posted by TrafficExpert View Post


      When you start seeing monthly stats like this on each of your affiliate networks. Then you will know it's worth going into PPC.
      again totally misleading (and income claims and screenshots are a dime a dozen and often faked so NO ONE should make a decision on a advertising medium based on fakeable screenshtos). people are making good money and getting result like that and better than that who are not doing PPC. Some are doing Media buys, some are using strong affiliates, building lists, doing JVs, SEO etc. Holding out that if people do PPC they will get those returns as if its the advertising medium that makes the business is utterly false.

      It never fails whenever you see someone going overboard pushing one thing its usually what they hold themselves to be an expert on. PM me and I will set you towards wealth untold. uh-huh sure

      PPC is solid but its not the only real business approach and no its not the best answer for every newbie starting out. it depends entirely on their niche. Set ad buys are better idea for many people over an auction bid system. Many many many newbies have lost their shirt doing PPC with very little returns where if they had bought ads in a non auction bid system they would have done much better, learned just as much marketing research and selling skills in the process.

      theres nothin magical about PPC. its just nother advertising setup and not necessarily the best one for newbies
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  • Profile picture of the author svetod
    It is definitely worth it to go into PPC!

    This move have changed my life completely few years ago. Although it may sound hard, it is definitely possible to make PPC work and you can achieve fantastic results.

    Everyday I keep recommending people to start with PPC first when they launch a new project.
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  • Profile picture of the author IanRickard
    I'd say start by going to this page describing how PPC quality score works here - https://support.google.com/adwords/a...54010?hl=en-GB . Also look around some of their other pages, so that what you learn comes straight from the horses mouth. Hope this helps.
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  • Profile picture of the author delicbilj
    If you are willing to invest some money then, maybe if you are persistent you can earn some money and if you keep investing it for a while you can earns significant income. But if you want to start without investment just with clicking than you are just wasting your time. There are other, better ways to make money.
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  • Profile picture of the author jamescanz
    Yes I would recommend you get into it.

    Regardless of your experience...

    There's plenty of ways to test offers without breaking the bank.
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  • Profile picture of the author tathithoa
    PPC is great once you master it but you will most likely lose some money in the beginning. however, you must good web, don't scam
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  • Profile picture of the author ctinformatics
    Hello !

    How we approve my ads on other website / is it possible through ppc ?

    Thank you
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  • Profile picture of the author itsweb
    Yes, it is true that PPC is worth to go for. But what you need to know at the first case is that not all companies succeed with PPC strategy. The ROI factor is the huge factor. So, going for PPC depends on the factors like:
    What are you looking forward and willing to pay for new customer/client?
    How much is your target to grow?
    How well you are expecting your sales will have an impact?
    How effective and proficient is your website In converting visitors’ click into leads?
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