Hello Marco.

Most new advertisers do things in totally the wrong way or poorly so don't feel bad. I can't tell you specifically because there could be many things, unless you provide more specific information.

Number one is keywords. There's another thread in here about someone selling an electronic dog fence and bidding on "dogs for sale". You need to have specific keywords to what you are selling. His idea was that if they are looking to buy a dog, they may need a fence. Best to target when someone actually is searching for your offer.

Newbies often don't know about the different keyword match types. They use the broad match which is the worse one to be using. Learn about the five different match types, understand how they work and use them properly.

PPC is advertising/marketing. Learn about marketing to make your campaign more effective.

Learn and understand the different campaign types such as search and display. Use each as appropriate for your goals. Since each targets people at different stages of the buying cycle, your ads should be different. Often, your landing page will be too.

Landing pages are important. Many think that all you have to do is advertise. Truth is, no page converts at 100% and what it says can make a big difference between a 1% conversion rate and a 8% rate. Put yourself in your prospect's shoes: would the page make you want to buy?

It is not unusual to have no sales after 140 clicks. However there might be something wrong with your setup if the sale from your friend is not registered. I would try another transaction and see if that works.

Direct linking to CB products on Bing ads usually doesn't convert well because visitors haven't been pre-warmed to the product before reading the vendors sales pitch. When I last tried direct linking to CB using Bing ads, it took about 600 clicks to get one sale. So no sales after 140 clicks is typically what you should expect when direct linking.

Also, the fact you got 140 clicks in 48 hours seems to suggest that you're bidding on Broad match. Some of the 140 clicks are probably not even from related keywords because Broad match shows your ads for all sorts of search terms as it triggers your ad if the keyword is typed in any order by the searcher.

Thanks buddy.
It is very helpful and useful information for me.

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Good job warrior.
It's very beneficial for newbies like me. It's very helpful for everyone.
Thanks a lot.

Hello

I appreciate the effort put but PPC marketing there is much to it than traffic.

You need to do landing pages - This will increase your CTR and reduce you click cost without landing page you cannot put target keywords.

You need to track keywords and understand what actual terms are being searched and then eliminate keywords bringing wrong search terms or have negative keywords.

You then need to optimise your campaign towards the Winning keywords.

I suggest you start with Lead Submits instead of sales offers.

If the above does not make sense I do coach Bing Ads PPC or you can get a PPC mentor who will take you through PPC.

Thank you

Sameer

I believe there is more in generating relationship with your audience and then converting it later on. It works with PPC. Most user's don't convert at first, specially if they are not coming from buyer keywords.

Read Out My 5 Ways to Convert Visitors Into Customers.

A few suggestions - be sure that you are split testing various ads. Make two or three ads for the same offer to find the one that works best. Keep doing this to improve your ads.


As mentioned above you want to use specific key words - make them buyer targeted keywords such as ABC for sale, ABC sale, but ABC, best deal ABC, etc. You want to attract potential buyers not just info seekers.

Great , I was also facing that problem but these answers are really helpful, thanks for share this.

You can't just bring in traffic and expect sales. It has to be targeted. See what keywords your ad is triggering. If they are generic and unrelated to your offer/product then that's your reason.

No idea why it hasn't shown on your dashboard if you sold an item. Maybe your aff link is wrong. Get in touch with CB support and sort it out.