Conversion tracking

by 6 replies
6
I am about to run some banner ads on BuySellAds and am curious about how to set up conversion tracking. I will be using a landing page (a review page) that links to the offer. How do I track conversions down to the exact banner that was used?

I get how it works with direct linking, but I don't understand how it works when you are using a landing page. My site is a WordPress site.
#pay per click/search engine marketing (ppc/sem) #conversion #tracking
  • Hi lermontov,

    You can use Google Analytics to track all user behavior on your own website. just use the Custom Campaigns feature included in GA and setup Goals.
    • [ 1 ] Thanks
  • You can also use PIWIK. Always use 2 Analytics and never rely on data from 1 Analytics. Always compare and you will get best accurate data.
  • I need to track conversions on a third party site. I am promoting an affiliate offer, so GA or PIWIK won't work.

    I know there's got to be a way to track over three different sites, I'm just not sure if I will need to custom build something.
    • [1] reply
    • Hi lermontov,

      Some 3rd party affiliate programs allow you to place a tracking pixel on the thankyou page, or allow you to provide an auto return URL.

      You can also implement the User ID feature in Google Analytics to track offline conversions. It's a bit more work to implement, but gives you the ability to track those 3rd party conversions via UID, and even import to AdWords if needed.
      • [ 1 ] Thanks
      • [1] reply
  • You can use free tracker like prosper202 - you can install it and use it for free, but you have to see some video guide how to use and where to pit the pixel
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  • 6

    I am about to run some banner ads on BuySellAds and am curious about how to set up conversion tracking. I will be using a landing page (a review page) that links to the offer. How do I track conversions down to the exact banner that was used? I get how it works with direct linking, but I don't understand how it works when you are using a landing page. My site is a WordPress site.