PPC - Search Campaigns

6 replies
  • PPC/SEM
  • |
Hi,

I am researching on all must-try/must-have features enabled on a search and remarketing campaigns.

Any help would be greatly appreciated.


thanks
#campaigns #ppc #search
  • Profile picture of the author mrvm1
    Hi
    Keep search and display campaigns Seperate
    Use ad extensions ( site link and call out extensions )
    Generate your tracking code and add it to at least your thank you page.
    Make sure you target the correct country and language
    I don't do remarketing at the moment but I'm sure it's easy to setup.
    All other features are standard but before you go live with your PPC campaign double check all your settings.
    Good luck
    Mac
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    • Profile picture of the author dubsmash
      Originally Posted by mrvm1 View Post

      Hi
      Keep search and display campaigns Seperate
      Use ad extensions ( site link and call out extensions )
      Generate your tracking code and add it to at least your thank you page.
      Make sure you target the correct country and language
      I don't do remarketing at the moment but I'm sure it's easy to setup.
      All other features are standard but before you go live with your PPC campaign double check all your settings.
      Good luck
      Mac
      thank you much appreciated.
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  • Profile picture of the author tarifkhoury
    Hello
    Here are the following steps to perform PPC campaign which would really worth it.
    1. Identify the product you are selling.
    2. Keyword research and PPC.
    3. Build your PPC campaign piece by piece.
    4. Build specific landing pages.
    5. Ad variation.
    6. Report and analytics.
    7. Refine Your Campaign.
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    • Profile picture of the author dubsmash
      Originally Posted by tarifkhoury View Post

      Hello
      Here are the following steps to perform PPC campaign which would really worth it.
      1. Identify the product you are selling.
      2. Keyword research and PPC.
      3. Build your PPC campaign piece by piece.
      4. Build specific landing pages.
      5. Ad variation.
      6. Report and analytics.
      7. Refine Your Campaign.
      thank you much appreciated.
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  • Profile picture of the author Meenawls
    We can focus on another one thing in remarketing which is frequency capping...
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  • Profile picture of the author Meenawls
    *Focus on frequency Capping.
    *Add Negative keywords.
    *Manual bid is best than automotive.
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