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How to advertise kitchen manufacturing business online?

by Gavriel Gusinov
3 replies
  • PPC/SEM
    • |
Hello guys i made a landing page website for one of mine relatives business but i still didn't figured out how to advertise he's business on-line with positive roi.
The problem is i don't succeed to find narrow enough public but in the same time get enough leads.
Im advertising right now on google adwords with specific keywords like "order kitchen" or "where to order a kitchen" with phrase match type but getting something like 10 click's per day woth CTR of about 14%
I'm trying to advertise on FB right now but i find it quite hard to narrow public that would like to make renovation and order a new kitchen.
#advertise #business #kitchen #manufacturing #online
  • Profile picture of the author webhosting
    If you see some results with Google Adwords but they are not good enough to achieve positive ROI, you can try Bing Ads. The price per click is usually cheaper so it could be the difference which could help you to achieve positive ROI.

    If you are trying Facebook ads, keep in mind that it is another type of traffic - while Adwords can send you people who want to "order kitchen" right now, nobody goes to Facebook to look for products or services. So one of the possible solutions is use FB ads to get leads (let the FB users to sign up for your newsletter and use email marketing strategies to make the deal).
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  • Profile picture of the author Kay King
    The problem is ...
    A 'new kitchen' is a local item - you won't get broad audience in FB on that.

    People don't go to facebook - or online - to 'order kitchen' but if they are interest in adding a new kitchen they might be interest in kitchen design or kitchen cabinets or kitchen counters.

    Surprises me when it happens, but so often someone posts spam on forums like this with a link to 'buy kitchen now'. I realize that may be bots - but what a waste of energy to do that. It's a local market - advertise the area SERVED by the business.
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  • Profile picture of the author Adstargets
    Hello, there are a lot of advertising platforms out there such as Facebook, Google AdWords hundreds of Adnetowrks like AdsTargets. what matters is who are you targeting and where are they living, their age and income are all things you will have to consider when targeting your potential customers.

    Goodluck with your Advertising
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