Bing ads ?

4 years ago

As with all pay per click campaigns, you need to first figure out what the maximum cost per click is that you can afford.

First, you need to figure out what your average profit per sale is (not the average profit per item but the entire order). You don't want to spend more for clicks than your profit is. For our example, we will assume your average profit is $40 per sale.

Next, you need to know what your average conversion rate is. If 1 out of every 50 unique visitors purchase, that is a 2% conversion rate. Multiply your average profit per sale by that. In our example, $40 times .02 = 80 cents.

So, the absolute most you can spend on a click is 80 cents and that is making ZERO profit. Obviously, you're not in business to make zero, so you'll want to spend less than that. How much less depends on what you think your time is worth (processing orders, doing customer service, sending tracking numbers, etc). If you want to keep $20 in your pocket of the $40 profit, you can only afford to spend 40 cents per click.

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Umair Ahmad

4 years ago

That's less than half the cost to run a Bing ad than an Adwords ad. ... Depending on your individual needs, it could be worth it for your brand to make the switch to Bing. And even if you only start creating some ads to supplement your Adwords effort, Bing Ads are worth looking into.

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dave_hermansen

4 years ago

I should also add that if you are selling physical products, Bing Shopping is almost always much more profitable than simple Bing text ads. It's certainly more complicated to set up but your cost per conversion should go WAY down.

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lotuscontainer05

4 years ago

ing allows you to assign different campaigns different time zones. This makes sophisticated ad scheduling strategies far easier to manage in Bing, particularly if your campaigns reach internationally.

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martworld

4 years ago

Bing ads CPC is much lower than Adwords. And they are recommending based on previous data. So you should surely accept them.

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proteresa

4 years ago

bing ads than adword ads..

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cmsminds

4 years ago

Originally Posted by Miky M

Hello wariors, it's Miky again.
i have been running bingads for some days now and i love it though no sales yet, but bing has been giving me a lot of updates and recommendations,

so i was wondering if i should take action on them, for example they are telling me to set bid for 25 keywords selected to rank on the first page for low click through cost and guaranteed 68 clicks a week, but each of this selected keywords will cost at some-point from $0.20-0.93.

anyone running bing ads? please i will appreciate your helpful comments

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Hey, I understand that Bing is suggesting many keywords but you need to check whether these keywords are proper for your business or not. Without analyzing keywords you should not use those keywords in your PPC campaign. So, first of all, analyze the relevancy of the keywords, check whether it's beneficial in achieving the goal or not and also analyze the ROI and CTC; based on that decide whether you should go after that keywords or not.

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alanbenney

4 years ago

What I like about Bing PPC they are there to help with your campaigns so that sounds pretty good to me.

The thing is it depends on what you are promoting and how good your offer is the secret is if you are investing $1 and getting an ROI of $2 that's what the goal should be you have to know your numbers.

Personally I love Bing PPC but I am looking very closely at Youtube right now they are offering some amazing deals to get started and friends of mine are experiencing clicks for as little as 15 cents.

The great thing about Youtube advertising is if they click away within 30 seconds you pay nothing great for creating a brand

However, like all paid advertising there is a learning curb.

Hope that helps

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TobiMDD

4 years ago

Originally Posted by alanbenney

What I like about Bing PPC they are there to help with your campaigns so that sounds pretty good to me.

The thing is it depends on what you are promoting and how good your offer is the secret is if you are investing $1 and getting an ROI of $2 that's what the goal should be you have to know your numbers.

Personally I love Bing PPC but I am looking very closely at Youtube right now they are offering some amazing deals to get started and friends of mine are experiencing clicks for as little as 15 cents.

The great thing about Youtube advertising is if they click away within 30 seconds you pay nothing great for creating a brand

However, like all paid advertising there is a learning curb.

Hope that helps

I'm also thinking about moving to youtube.. cpc is just too high on my bing ads acc

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IGotMine

4 years ago

but bing has been giving me a lot of updates and recommendations,

You might check them out but in my experience, Bing recommendations have little to do with my actual campaigns. It's just an algorithm spitting out "related" data.

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ibramster

3 years ago

Hi there chappies, I am liking what I am reading about Bing and Youtube ads. Is there anyway that you peeps can furnish me with any help to understand a little more please?

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divyakochar

3 years ago

Bing ads are similar to google ads but the difference is there is the market share. Bing is mostly used by professionals so the chance of ads to be clicked in bing worthy as compared to google ads. Google has the largest user base and it charges more CPC as compared to Bing.

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adamwong

3 years ago

I'm running clickbank offer on Bing Ads PPC, i'm using landing page ( Not optin) , just get there curious and get not put them to buy immediately. My cost per click is about $0.12, CTA is about: 12%, i made 4 sales. The reason my Cost per click Low because i found more than 400 longtails keywords, focus about my niche. Exmaple like: How to cure snoring naturally, or cure snoring at home exercies...

I just want to share my experience with you about my cost per click right now, hope this help.

and here I just found case study about Bing ads with Clickbank directlinkink, just follow his, and you will get amazing result
https://www.warriorforum.com/main-in...g-success.html