Almost same ad, very different results

3 replies
  • PPC/SEM
  • |
Hello

I started a facebook ad, results were good, but noticed that some text was not nice, so increased font size a little bit, duplicated the ad, updated image.
Now, the second ad has very different results. Results not that interesting.
Wondering if you have any suggestion?
#results
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  • Profile picture of the author ecommpapi
    Originally Posted by xptomarketing View Post

    Hello

    I started a facebook ad, results were good, but noticed that some text was not nice, so increased font size a little bit, duplicated the ad, updated image.
    Now, the second ad has very different results. Results not that interesting.
    Wondering if you have any suggestion?
    Hey since you already have one ad working and getting good results - why not scale further with it? Like increase daily budget? For the second ad - it needs to have a different targeting - you have to keep discovering lucrative targeting - if it's not working, just cut it out - it's that simple!
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  • Profile picture of the author Naheed
    Hi,
    Now, when you have seen the results (with the new ad) that are not much appreciable, the simple solution is that just revert back to the previous one for the same admiring results as were before.
    Best wishes.

    Thanks
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  • Profile picture of the author Amirsohel12
    You should go back to same ad and run it again and Increase your approach with it and it will help you seeing good result.
    may this comment will help you.
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