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Unread 4th Sep 2012, 10:38 AM   #1
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Jeffery pointed out that:
Originally Posted by Jeffery View Post

Hi G,

Yes sir that is correct. Also, your own content must be relevant. That includes the article, all links and all advertisements.

As you know, I have seen your site many times and to be honest you could do much better in the SERPs. You are fairly safe for now, but in the coming months I expect your site will be penalized. So if you really want to improve your position in the SERPs you should replace the theme and add six pages to the site. You are welcome to start a new thread if you need some help......

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I do welcome any good advice intended to improve my PIPS site "Great Home Business Ideas". May you suggest to me the best theme and the kind of pages to add so that I safeguard the site from being penalized by Google as Jeffery has already smelt about it?


I will also be grateful if, Jeffery, you throw more light on how the theme and pages are a key factor in the anticipated penalty by Google in future. I will grateful for your advice.

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Unread 4th Sep 2012, 12:00 PM   #2
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Hi Goleza,

First, please send me a Private Mail with the Username and Password to your WordPress Site and Cpanel. We will start there.

This date or tomorrow I will make some suggestions.

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Unread 4th Sep 2012, 12:43 PM   #3
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Thanks Jeffery, Can I have your private email address? Or I send it through the forum private mail? Is it safe anyway?

Originally Posted by Jeffery View Post

Hi Goleza,

First, please send me a Private Mail with the Username and Password to your WordPress Site and Cpanel. We will start there.

This date or tomorrow I will make some suggestions.

Jeffery 100% :-)

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Unread 4th Sep 2012, 03:43 PM   #4
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Originally Posted by goleza View Post

Thanks Jeffery, Can I have your private email address? Or I send it through the forum private mail? Is it safe anyway?
Hi Goleza,

I replied to your Forum Private Mail and yes it is safe.

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Unread 17th Sep 2012, 12:53 AM   #5
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Hi! just noticed your slug for online advertising is online-business-2, I would also change the slug from the welcome message which is the same as the default sample page.

I would use socrates or thesis as the main theme.

I also can see that 57% of your backlinks have great home business ideas as the anchor text, you definetly need to diversify your backlinks anchor text.

Good luck!

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Unread 18th Sep 2012, 03:58 AM   #6
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Hey there dude.

I would recommend "Canvas Theme" by WooThemes. That's what I use at the moment. It's very accessible, and can be adapted to pretty much however you want. It's super clean and worth the money.

Hope that helps.

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Unread 18th Sep 2012, 09:33 AM   #7
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Hi Lorenzo, I have appreciated the points you have raised here. Allow me to seek more clarification on the following.
  1. What do you exactly by " slug for online advertising is online-business-2" and how can I rectify it?
  2. How can I change the slug from the welcome message that is the same as the default sample page without tampering with the inbound links to it. I would like to maintain the links to it.
I will be happy to hear from you again with responses to those two issues.

Thanks

Originally Posted by Lorenzo Basil View Post

Hi! just noticed your slug for online advertising is online-business-2, I would also change the slug from the welcome message which is the same as the default sample page.

I would use socrates or thesis as the main theme.

I also can see that 57% of your backlinks have great home business ideas as the anchor text, you definetly need to diversify your backlinks anchor text.

Good luck!

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Unread 18th Sep 2012, 09:40 AM   #8
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Originally Posted by JoeyXoto View Post

Hey there dude.

I would recommend "Canvas Theme" by WooThemes. That's what I use at the moment. It's very accessible, and can be adapted to pretty much however you want. It's super clean and worth the money.

Hope that helps.


I have checked the "Canvas Theme" and got a good impression. I read through features and found that it's user-friendly. One thing I would like to seek clarification from you.
  1. What's the difference between a standard package and developer package. What's the advantage one has over the other and which one would you recommend?

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Unread 18th Sep 2012, 03:19 PM   #9
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Hi goleza the slug is simply the page URL (a fancy word I know) and I think (not 100% sure if is an optimize press feature only) that if you change the slug, WP automatically makes a 301 redirect so you don't lose the link juice and visitors get redirected, if I'm wrong you can use the WP redirect plugin.

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Unread 19th Sep 2012, 11:38 AM   #10
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I have created another page and transferred the content into a new page and set the old link to a 301 redirect. Hope this is what you meant. I'm grateful for your support. Please if you see any other related issue, let me know. I will still appreciate.

Originally Posted by Lorenzo Basil View Post

Hi goleza the slug is simply the page URL (a fancy word I know) and I think (not 100% sure if is an optimize press feature only) that if you change the slug, WP automatically makes a 301 redirect so you don't lose the link juice and visitors get redirected, if I'm wrong you can use the WP redirect plugin.

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Unread 20th Sep 2012, 02:41 PM   #11
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Great! you can still fix the category slug that I talked about in the last post, focus a lot on those categories when making backlinks, as well as internal pages, add more keywords to the mix, analyze your site's backlinks here: Ahrefs Site Explorer & Keyword Tool

Bye!

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Unread 21st Sep 2012, 05:48 AM   #12
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Good Lorenzo, I have fixed even the category issue. I had not noticed that and you have helped me to sort it out. The backlinks issue, I will gradually work on it to diversify the links. I also have to add more pages. I have appreciated your support on this.

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Unread 26th Sep 2012, 01:30 PM   #13
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Hi Charles,

The original discussion primarily pertained to your site in regard to Penguin and Panda (P&P). The main reason I suggested a new theme is to create a new site layout that will comply with P&P. That is keeping with your traffic method: generic traffic from the Google search engine.

First, it is important to keep in mind the type of site you have and how it is viewed by Google. Your site promotes affiliate links and the Google P&P determines how the site will be ranked in the SERPs. Again, you are targeting generic traffic from Google and the whole point is to rank high in the SERPs.

The main two factors that Google views affiliate sites are:

1) Quality content relevant to the type of site.

2) The ratio of quality content relevant to the number of advertisements, i.e. affiliate links.

In your case, you have less content compared to the advertisements. At times your site home page has an average from 1 to 5 articles and 15 to 18 advertisements. As that your content is not consistent this means your advertisements are also not consistent. In terms of P&P your site is not going to generate much generic search engine traffic from Google. There are simply far too many sites on the internet that provide consistent subject matter in your niche and adhere to everything P&P.

You may do what you continue to do and that is your choice of course, but if I were you I would have no more than three affiliate links on the home page and I would make sure the links are relevant to the content. Every two to three weeks add a different advertisement relevant to the content. Some sites rotate the ads with relevant content once a month, yet these sites remain consistent with the subject matter and earn.

P&P has not fully run its course, but some things are evident: Content written for visitors, relevant ads per content, and fewer affiliate links per page. Actually it is a practice many of the best earners have always used and always will. There are of course sites with a little too many ads and earn well, but these are usually long standing authority sites.

With that said your visitors will learn that there is focus to your site that they can rely on and become repeat visitors. Eventually, the search engines will view your site in a similar way and eventually rank the site higher in the SERPs.

Theme wise. You have been doing this long enough to by now have reviewed your competition and seen the themes in use. Instead of me suggesting a theme - why don't you do a little work yourself - tell us who your competition is - and what themes they use. Then we can determine where to go from there.

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Unread 27th Sep 2012, 01:52 PM   #14
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I appreciate Jeffery your elaborate response to this thread. While I may not respond to all concerns you have raised, I will begin by saying that the reason why I started this thread was because you mentioned that my site would soon get penalized in a few months. As a solution, you advised me to change the theme and add 6 other pages. I really wanted to find out more on those issues.


It's good that you have revealed 2 factors that Google views affiliate sites:
  1. Quality content relevant to the type of site
  2. The ratio of quality content relevant to the number of advertisements
I may not judge myself on the issue of my content being relevant to the type of site, but I would like to say something to the issue of the ratio of quality content being relevant to the number of advertisements. I observed this sometime ago and I wanted to remove the adverts at the bottom of the home page. But I failed to know how to go about it by myself as I have not actually located where the information that appears after the posts on the home page can be edited to remove them. I actually don't need them because most of them are repeated in the sidebars. Any information on how to go about it will be appreciated.

Concerning the issue of changing to a new theme, I agree with you that I can do some little work to find a theme that best suits my needs. Already a number of themes have been suggested to me. I have checked some of them. I really have a good picture. The reason why I was still waiting for your suggestion to this, it's because I considered you to be probably better positioned to tell me what you thought was a better theme when you suggested to me to change. And I see no problem if you still went ahead to suggest one to me. But the choice will still be mine.

Furthermore, you suggested to me that I add 6 pages to my site. I would still like to hear from you about it. Which pages?

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Unread 27th Sep 2012, 04:10 PM   #15
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Themes.
For internet marketing I suggest one of two themes more than the others:

1) Weaver Pro
Weaver Premium Content | Home of Weaver II Pro and Weaver Plus

Note; Two major advantages are:
a. SEO and Sales. Ability to create individual sidebars with different ads per page and post.
b. Easy to create "mobile ready" pages/

2) PlanetStarta Themes for Developers.
http://demo.planetstarta.com/

Note: The same advantages as the Weaver Pro plus "addons" that create a developer user friendly foundation.

The six pages I suggest are the six affiliate programs that you plan to promote as the foundation of your site, i.e. Google Friendly Site, the content relevant to your ads, and visitors.

What this does is creates consistent content with focus for you and your visitors and the search engines. Remember, write for you visitors first and foremost, but format for SEO at the same time.

As is.. your site has a mix of categories and those categories have very little content. Search engines would define your site as a Thin Site. In other words.. very little information for people utilizing the search engine compared to other sites with fewer categories, yet have 10-20 or more articles per category.

In your case I would scale-down the categories to 5 or 6 categories and create a single page for each of those categories with a single sidebar for the advertisement. I would have no more than three PIPS Programs per month and no more than three ClickBank Products that compliment the PIPS Programs. After six months I would keep the programs that earn and replace any that do not earn. Some people do that every month, but in today's economy that does not give people much of a chance to make an informed decision. And people are the most important part of earning! Also, the Google Bots do not have enough data in only one month to define your site, so you would not do well in the SERPs.

Last, some of your content is not up to date because you have technical articles about SEO and defunct programs. When technical articles are superseded or out of date - you have the responsibility to "update the information" which will be updated in the SERPS. As is - your out of date information will be moved to the Supplemental Index. Here, the logic is do not lose your momentum - rather create new momentum with the assets you have already invested in.

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Unread 27th Sep 2012, 11:15 PM   #16
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I really do appreciate your constructive contribution to this thread. Although it's specifically a thread I started to get the right ideas on how to improve my site, I can see that it's also very helpful to others that could be having similiar issues.

I have picked a lot of facts from your post which include mainly:
  1. Justification for using the Weather theme
  2. Reasons for creating the 6 pages and what to do with them
  3. Need to update the information
  4. etc...
To me you have done great by giving me free but valuable tips to grow my PIPS business. Every day is day for learning, especially in online marketing. I have learnt several useful things from you today.

Maybe to seek more clarification from you, which 6 categories would you recommend for me to maintain?

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Unread 28th Sep 2012, 05:40 AM   #17
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Originally Posted by goleza View Post

I really do appreciate your constructive contribution to this thread. Although it's specifically a thread I started to get the right ideas on how to improve my site, I can see that it's also very helpful to others that could be having similiar issues.

I have picked a lot of facts from your post which include mainly:
  1. Justification for using the Weather theme
  2. Reasons for creating the 6 pages and what to do with them
  3. Need to update the information
  4. etc...
To me you have done great by giving me free but valuable tips to grow my PIPS business. Every day is day for learning, especially in online marketing. I have learnt several useful things from you today.

Maybe to seek more clarification from you, which 6 categories would you recommend for me to maintain?
It could be five or six categories. Does not necessarily have to be six. That depends on three main factors:
1) What interests your customers.
2) What customers are searching for in the search engines.
3) What are the categories of your competition.

Originally Posted by Jeffery View Post

Hi Charles,

Theme wise. You have been doing this long enough to by now have reviewed your competition and seen the themes in use. Instead of me suggesting a theme - why don't you do a little work yourself - tell us who your competition is - and what themes they use. Then we can determine where to go from there.

Jeffery 100% :-)
Maybe you missed the question. Previously, I asked you who is your competition and you did not answer. The answer would determine your categories and the theme of choice.

Jeffery 100% :-)

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Unread 28th Sep 2012, 06:50 AM   #18
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Toko susu : A great post. Thank you.
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Unread 28th Sep 2012, 01:15 PM   #19
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Yes, Jeffery, I now get you well. As to whether I missed your question about who my comtetitors are, I actually didn't but I felt like not revealing my competitors here for some personal reasons. I know them well only that I have not been so keen to make an anlysis of their competion as you have brought it out.

Originally Posted by Jeffery View Post

Maybe you missed the question. Previously, I asked you who is your competition and you did not answer. The answer would determine your categories and the theme of choice.

Jeffery 100% :-)

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Unread 29th Sep 2012, 07:50 AM   #20
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Fair enough Charles. Completely understandable. However, any professional web development company or individual can easily identify your competition. Also, your competition can easily identify their own competition, i.e. your website.

What you want to do is identify a minimal of the top ten competitors on page one of the SERPs, the themes they use, categories, and how the information is optimized for visitors and the search engines.

Here is why the most successful "make money online" blogs do very well:
1) The content and products are usually completely original.
2) The content can be used for learning purposes in conjunction with the products to make money online.

To improve your own website is easy to do, but you can not compete with the most successful blogs as described above. As is - your website - in all honesty - is nothing more than - content previously published by your competition - which means - your website offers - no original content- no original products - the search engines will rank your site lower than your competition - visitors will always go to your competitors site before your website simply because the information they want will be published by your competition before your own.

What I am trying to say is the theme is a big part of improving your website, but it will not improve your business or earn you more money compared to your competition. As more and more competition is added, sooner or later your website will be so far down the SERPs you will find it harder and harder to build a successful online business!

^ I learned the hard way ^ and am not ashamed to admit it. Luckily, some good people helped me.. Willie Crawford, Paul Myers, Robert Puddy, Dr.Mani, John Reese, and a lot of Allen. If I learned anything from them as a whole it is to: Be Unique, Be Yourself.

and that is your competition because they are not like you - they are unique and offer unique information and unique products.

Its not the theme that ultimately improves the website and the business because without sales - ecommerce sites eventually fail.

I identified your competition before I asked you about it. Your theme is a 3 column theme full of ads. The 3 column theme you use was okay for business sites in the early days, but today the two column theme has proven to be preferred by business minded visitors. It simply converts. The subtleties make the difference and I have already explained the most important.

This is free information and since its free I completely understand you and some people may feel is not worth anything. However, if you look at your competition, in-depth, you might just find a little of everything I have pointed out as how they improved their own sites and are thus the most successful.

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Unread 29th Sep 2012, 12:31 PM   #21
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Yes Jeffery, while it's easy for every professional web development person to know my competition, I still didn't see any reason for me to discuss it here. It's ok for anyone to know and for me not to discuss it.


While I have agreed with you on many of your submissions, this time I disagree with you on some of the points you have raised.
  1. Original content. Does originality of content mean it must be written about issues that have never been discussed before? I have a feeling that facts remain facts but the way you bring them out is what makes a difference. I could be writing about facts that others have already discussed, no matter how powerful they are, what I know is that I do write my own content with my own style of writing. Does that make it be not original?
  2. Original products. The products I have on my website are products recommended to me by PIPS and in whose forum you are an established and strong member. Unless you are saying that everyone has to develop his/her products to compete favorably in this kind of business. I happen to be marketing affiliate products most of them recommended by PIPS. If one day I come up with my own product, that will be great for me to have an original product.
  3. Content used for learning purposes. I have always thought that the articles I write and the videos I make are for others to learn. Is there completely nothing to learn? Should it only be picked from the so-called successful competitors?
  4. Competition. There will always be competition in whatever business you will venture in. That should actually not scare anyone but instead learn how to survive in business. They are my competitors and I am also their competitor. They could have learnt how to play the game better and earlier than me but that means nothing. It's my mind and my ability to learn from them and people like you to do things right. Let's not bet on that. I expect you to provide words of courage as a PIPS person instead of saying I will never survive the competition. Situations change!
I disagree with you on the above points but that's not to say that I am ok. I know I still have a long way to go like many others and I have learnt much from you and others. I will continue learning in a hard way like you did to make ends meet. Thanks

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Unread 29th Sep 2012, 03:03 PM   #22
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It is perfectly okay to disagree and I welcome any and all differences of opinion. Opinions create innovation and that is always good for business.

With that said, I am no cheerleader and never have been. When I am asked honest questions I give honest answers based on facts.

Here is a fact. Your home page has not been cached by Google since 17 September 2012. Your home page is not cached by Bing or Ask. Those are the top three search engines.

Your website is scanned by the Google Bots daily. That means your website is not cached by Google on a regular basis. Your article on the home page is out ranked by other websites since August 2011. That means your article is too similar to other articles with a similar title. All of your articles are PR n/a or 0.

It starts with organic traffic from the search engines. When the three major search engines qualify our sites based on relevant content for visitors utilizing the search engines and the end result is our site's home page with the newest content is essentially ignored - then we are doing something wrong.

The end result is we write for visitors first and the search engines second, but if the visitors are using search engines to find our information which is outranked by our competitors and cached daily - then the visitors will almost never be directed to our websites.

The main reason why our sites are not cached on a regular basis is because we do one of two things wrong:

1) Original content will always be cached and indexed "fist" compared to copies of content and similar content.

2) The ratio of content is not relevant to the meta data collected by the bots.

I digress with respect. Its been explained too many times in too many threads. At some point you have to be honest with yourself. Your website used to be PR2 and now it is PR1. Some of your past articles used to be PR1. Now they are n/a or 0. Some of your articles are in the supplemental index as a result of Penguin. That means you are losing ground.

Again, I digress with "respect" and "a little tough love". Not my intention to belittle anyone, not my intention to encourage anyone - it is my intention to give honest answers when asked honest questions.

Jeffery 100% :-)

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Unread 30th Sep 2012, 12:10 AM   #23
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Thanks Jeffery, I get your points. My website has not been cached by Google since 17th Sept 2012 as a result of having content similar to other articles with similar titles. What about before 17th Sept 2012? Have the articles been cached? Does it mean the cached articles are original compared to those of competitors writing on similar issues? Kindly give more clarification on that.

Secondly, I don't update my site everyday like others. I actually make posts twice a week as opposed to many other people who post so many articles in a week. I decided to go slow but consistently.

Well, I admit I have not done much. The fact is that this is not the only work I do. I actually give it not more than 2 hours a day working on it. I have received many requests from various SEO experts to work on my site but I haven't engaged anyone. I develop my sites personally basing the knowledge I have and I get from other experienced people like you.

You are helping me much to raise those issues that are acting as a roadblock to success. I appreciate and I actually don't feel like you are belittling me as you pointed out. I haven't seen you attacking anyone's personality. You have always concentrated on issues and that's one reason I follow you closely. I also take your facts and I regard you as a resourceful person in this forum. You don't need to have intentions of praising anyone either as long as you bring out the facts in a constructive manner.

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Unread 30th Sep 2012, 07:36 AM   #24
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Your new theme and the site as a whole is looking fantastic in terms of how to improve the site Charles. Very well done!

Now, your visitor's attention is focuses on the content (article). Whereas before it was difficult to focus on owed to too many distractions. You will observe that your visitors will spend more time on your site which is a major SEO factor.

The Google Cache Standard is different from site to site. When Google caches a site it is more for Google's own purposes. One factor is that Google caches sites of importance to Google. Some commerce professionals consider it more of importance than page rank.

For commerce sites such as our sites we want Google to cache our site as frequently as possible. The higher the frequency the higher of importance to Google. This is important for our sites when we depend on organic traffic from Google and other search engines. It is very important to insure that the frequency does not depreciate. It can take months to see a change or it can happen overnight. In the end it is a strong indicator of keep what works or change what is not working.

Jeffery 100% :-)

P.S. I did not request the record of the cache before this most recent record. Takes too much time and it is actually a service I pay for - usually reserved for my clients. Consider it a freebie. However, if you use SEO Quake I understand that one is free, usually the most recent record.

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Unread 30th Sep 2012, 12:50 PM   #25
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Thanks for your appreciation, Jeffery. I actually attribute this change to your contributions to this thread and to the forum. I had to change the theme as a first step, following your factual advice. I will also work on the content and other material to make it better. Given that I run this PIPS business on part time basis, it may take some good time but I will try what I can. Please do not hesitate to point out anything else that may need changing.

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Unread 1st Oct 2012, 07:26 AM   #26
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Some suggestion from my point of view:
*The advertisement in the heart of the website is the main thing I found really bad, you could move it to a side.
*The favicon doesn't match the website so get something.
*Give a new design and clearer view to navigation buttom/texts
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Unread 1st Oct 2012, 07:30 PM   #27
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Which advertisement you referring to? I haven't got you properly. Could you please make some clarification?

Originally Posted by WarriorFormula View Post

Some suggestion from my point of view:
*The advertisement in the heart of the website is the main thing I found really bad, you could move it to a side.
*The favicon doesn't match the website so get something.
*Give a new design and clearer view to navigation buttom/texts

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Unread 2nd Oct 2012, 04:27 AM   #28
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At this stage I suggest concentrating on monetizing the site as I described in an earlier post. After the site is monetized I would concentrate on optimizing the site for visitors and the search engines.

Monetize: I would make sure the ads make use of keywords that:

1) match your own site's keyword

2) match the destination site's keyword

3) make sure the destination site is Google Friendly.

Optimization for visitors and the search engines. This starts with quality articles and an analysis of the search engine results (Not SEO):

1.) Visitors: The site is too thin. More articles per category.

2) SE Analysis: Your site only receives an average of 2 hits per month from organic search results though the bots are scanning the site on a regular basis.

This means the site is important to the search engines, but the content is not compared to similar sites.

That is the plan of actionable tasks I suggest at this stage in your site development.

Hope it helps,

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Unread 5th Oct 2012, 04:21 AM   #29
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Yes, Jeffery, thanks for your advice. I can see that I have 3 big tasks ahead, which include mainly:
  1. Monetizing the site
  2. Optimizing the content and
  3. Adding quality content
Though I have limited time to allocate to the development of my site, I will try to work on it gradually.

I just need clarification on the first task I am planning to work on immediately: monetizing the site. Earlier on you said that I should create pages relating to the categories and with good optimized content. Then place a few adverts on each page relating to the content. Am I right? You have now mentioned that I should put ads with keywords matching my site's keywords and destination site's keywords, is it possible to give me an example? I am not so clear about it.

Secondly, to make sure that the destination site is Google friendly, what factors do I have to consider?

Originally Posted by Jeffery View Post

At this stage I suggest concentrating on monetizing the site as I described in an earlier post. After the site is monetized I would concentrate on optimizing the site for visitors and the search engines.

Monetize: I would make sure the ads make use of keywords that:

1) match your own site's keyword

2) match the destination site's keyword

3) make sure the destination site is Google Friendly.

Optimization for visitors and the search engines. This starts with quality articles and an analysis of the search engine results (Not SEO):

1.) Visitors: The site is too thin. More articles per category.

2) SE Analysis: Your site only receives an average of 2 hits per month from organic search results though the bots are scanning the site on a regular basis.

This means the site is important to the search engines, but the content is not compared to similar sites.

That is the plan of actionable tasks I suggest at this stage in your site development.

Hope it helps,

Jeffery 100% :-)

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Unread 5th Oct 2012, 05:40 AM   #30
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Originally Posted by Jeffery View Post

At this stage I suggest concentrating on monetizing the site as I described in an earlier post. After the site is monetized I would concentrate on optimizing the site for visitors and the search engines.

Monetize: I would make sure the ads make use of keywords that:

1) match your own site's keyword

2) match the destination site's keyword

3) make sure the destination site is Google Friendly.

Optimization for visitors and the search engines. This starts with quality articles and an analysis of the search engine results (Not SEO):

1.) Visitors: The site is too thin. More articles per category.

2) SE Analysis: Your site only receives an average of 2 hits per month from organic search results though the bots are scanning the site on a regular basis.

This means the site is important to the search engines, but the content is not compared to similar sites.

That is the plan of actionable tasks I suggest at this stage in your site development.

Hope it helps,

Jeffery 100% :-)
Originally Posted by goleza View Post

Yes, Jeffery, thanks for your advice. I can see that I have 3 big tasks ahead, which include mainly:
  1. Monetizing the site
  2. Optimizing the content and
  3. Adding quality content
Though I have limited time to allocate to the development of my site, I will try to work on it gradually.

I just need clarification on the first task I am planning to work on immediately: monetizing the site. Earlier on you said that I should create pages relating to the categories and with good optimized content. Then place a few adverts on each page relating to the content. Am I right? You have now mentioned that I should put ads with keywords matching my site's keywords and destination site's keywords, is it possible to give me an example? I am not so clear about it.

Secondly, to make sure that the destination site is Google friendly, what factors do I have to consider?
I just need clarification on the first task I am planning to work on immediately: monetizing the site. Earlier on you said that I should create pages relating to the categories and with good optimized content. Then place a few adverts on each page relating to the content. Am I right?

Yes sir.

You have now mentioned that I should put ads with keywords matching my site's keywords and destination site's keywords, is it possible to give me an example? I am not so clear about it.

An example is SFI. On your home page is the ad for SFI. Create a page about SFI, create a text link and place it below the ad to the page. Make sure the link uses the keyword Six Figure Income and SFI. Make sure the content also uses the keyword. Now you have two links on the home page about SFI:
1) http://www.pluginprofitsite.com/main-31747/sfi.html
and
2) the page you created on your site.
Note: In the future you will add content to the page on a regular schedule. Also, add or update an article on a regular schedule that links to the page. Here the concept is build and maintain momentum.

With your new theme create the page with the SFI Ad in the sidebar. Do not place the ad in the content.

Side note: as that your affiliate link is a direct link to PIPS you want to also include a keyword on the PIPS page that pertains to SFI.

That is the basics of monetizing a site that promotes opportunities for visitors and search engines. Most of the PIPS top affiliates use the same or similar method.

The end result is all elements of the site are relevant, e.g. content to category, links with relevant keywords, and ads relevant to your own site's meta.

A Google Friendly Site is one that has not been blacklisted. no malware, etc. and more importantly is indexed in the SERPS. Also, a site that does not use tricky ad tactics. You can install a Browser Plugin that helps with this:
https://www.ghostery.com/

Here is a thread that describes more about using the theme to create the pages for your ads:
http://www.warriorforum.com/plug-pro...ect-sales.html

Here is a link to the settings:
http://infinitesalestips.com/Its-All...e-Settings.pdf

As you go through the thread you will note exactly how to create the pages and even add different headers to the pages for the respective ads. Also, how to use comments to create an interactive page for your visitors and the search engines.

About the meta keywords and meta description before I forget. You need to fix this:

URL: Great Home Business Ideas - Discover great home business ideas and opportunities to start your online home business with proven online marketing tips and free startup resources.
Title: Great Home Business Ideas Discover great home business ideas and opportunities to start your online home business with proven online marketing tips and free startup resources
Meta keywords:
Meta description:
Internal links: 28 (1 nofollow)
External links: 10 (0 nofollow)
Server: Apache


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Unread 6th Oct 2012, 02:43 AM   #31
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Originally Posted by Jeffery View Post

About the meta keywords and meta description before I forget. You need to fix this:

URL: Great Home Business Ideas - Discover great home business ideas and opportunities to start your online home business with proven online marketing tips and free startup resources.
Title: Great Home Business Ideas Discover great home business ideas and opportunities to start your online home business with proven online marketing tips and free startup resources
Meta keywords:
Meta description:
Internal links: 28 (1 nofollow)
External links: 10 (0 nofollow)
Server: Apache
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Thanks Jeffery. Let me try to follow your guide practically and see if I have understood it clearly. However, I have not understood your last comment. What do I have to fix with the meta keywords and description and where do I fix it?

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Unread 6th Oct 2012, 09:00 AM   #32
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Your theme has advanced options not available in many themes. And the options will give your business a major edge:

1) Go to:
Appearance
Weaver II Pro Admin
Advanced Options
SEO

You can choose to use of these two options:
1) Theme SEO feature
or an
2) SEO plugin
note: If you choose a SEO plugin then check this box: Use SEO plugin instead [x]

One of the major advantages of the theme is the ability to create a description and keyword for individual pages as described in the thread Project: Direct Sales. For that reason I use the Theme SEO Feature.

Some people use the Yoast SEO Plugin instead as it does the same thing. I personally do not use it because I do not want the extra overhead on my busiest sites.Your choice. Both ways work well.

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Unread 6th Oct 2012, 02:55 PM   #33
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Originally Posted by Jeffery View Post

Your theme has advanced options not available in many themes. And the options will give your business a major edge:

1) Go to:
Appearance
Weaver II Pro Admin
Advanced Options
SEO

You can choose to use of these two options:
1) Theme SEO feature
or an
2) SEO plugin
note: If you choose a SEO plugin then check this box: Use SEO plugin instead [x]

One of the major advantages of the theme is the ability to create a description and keyword for individual pages as described in the thread Project: Direct Sales. For that reason I use the Theme SEO Feature.

Some people use the Yoast SEO Plugin instead as it does the same thing. I personally do not use it because I do not want the extra overhead on my busiest sites.Your choice. Both ways work well.

Jeffery 100% :-)
I checked "Use SEO plugin instead []" because I opted to use the Yoast Plugin. Is that ok? If I unckeck it, does it mean I won't be bothered with the laborious excercise of optimizing each and every article I post on the blog?

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Unread 6th Oct 2012, 04:27 PM   #34
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Originally Posted by goleza View Post

I checked "Use SEO plugin instead []" because I opted to use the Yoast Plugin. Is that ok?
Yes, Yoast is okay.

Originally Posted by goleza View Post

If I unckeck it, does it mean I won't be bothered with the laborious excercise of optimizing each and every article I post on the blog?
Let me try to put this as professionally as possible Charles.. you should always optimize each and every article that you post on your blog.

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Unread 7th Oct 2012, 12:53 PM   #35
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Originally Posted by Jeffery View Post

Yes, Yoast is okay.
Let me try to put this as professionally as possible Charles.. you should always optimize each and every article that you post on your blog.
Jeffery 100% :-)
Oh yes Jeffery, I noticed my articles were not properly optimized. was using a different SEO plugin and after changing to Yoast, I discovered I still have a big task to optimize the articles one by one.

Additionally, I have created a page and aligned it to the category online business. I have also added a text on the SFI advert. Is it ok as regards what you advised me to do? What else should be done?

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Unread 7th Oct 2012, 04:19 PM   #36
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Charles,

You are doing some things wrong and some things right.

Before we go any further you need to fix this and after you do - you will see how the rest falls into place.

So please complete one task at a time.

Originally Posted by Jeffery View Post

About the meta keywords and meta description before I forget. You need to fix this:

URL: Great Home Business Ideas - Discover great home business ideas and opportunities to start your online home business with proven online marketing tips and free startup resources.
Title: Great Home Business Ideas Discover great home business ideas and opportunities to start your online home business with proven online marketing tips and free startup resources
Meta keywords:
Meta description:
Internal links: 28 (1 nofollow)
External links: 10 (0 nofollow)
Server: Apache

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Unread 7th Oct 2012, 04:56 PM   #37
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Originally Posted by goleza View Post

Oh yes Jeffery, I noticed my articles were not properly optimized. was using a different SEO plugin and after changing to Yoast, I discovered I still have a big task to optimize the articles one by one.
First, fix the site meta. Then fix the article meta using the SEO plugin. Here is why broken down into three simple steps:

1) The site meta must match..
2) The article meta and the
3) Advertisement meta

See how it works for your visitors and the search engines.

Originally Posted by goleza View Post

Additionally, I have created a page and aligned it to the category online business.
Wrong. The search engines will ignore similar URLs or one of the two URLs. Eventually, Google will point that out to you in GWT:
Code:
http://www.cashwithgoleza.com/home-online-business/
and
Code:
http://www.cashwithgoleza.com/category/online-business/
At this stage you need to decide which of the two you want to publish before you put a lot of work into it and Google de-indexes one of the two.

Originally Posted by goleza View Post

I have also added a text on the SFI advert. Is it ok as regards what you advised me to do?
You did not create the anchor text for the links and there can only be one affiliate link for the same affiliate per page. Make sure the anchor text matches your site meta and a keyword on the destination page.

See how it all comes together? That is how you make sure the search engines see that your links are all relevant.

Originally Posted by goleza View Post

What else should be done?
Not too much as far as layout is concerned. I'll show you hoe to optimize the articles fairly easy, but we'll focus on that last. I'll give you a program of mine that tells you rather the articles will pass a set of SEO standards. Once you learn how to use it - your site SEO will be golden

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Unread 8th Oct 2012, 04:58 AM   #38
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Originally Posted by Jeffery View Post

First, fix the site meta. Then fix the article meta using the SEO plugin. Here is why broken down into three simple steps:

1) The site meta must match..
2) The article meta and the
3) Advertisement meta
I have not got it clearly. Are you trying to mean that the site and URL must be different from those of the article? By site meta you are referring to the meta related to the category, which in this case is "online business" and is editable in the same category? Let me understand that first before I proceed on.

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Unread 8th Oct 2012, 08:17 AM   #39
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No. Forget everything you just said.

To be clear:

1) This is about the site meta:
The site title must match or be similar to the meta keywords and the meta description.
You can use Yoast to setup the meta. Yoast will give you a preview of the meta and show you how it will appear in the search engines.

2) This is about optimizing the inner-page meta (keyword), article meta (keyword) and advertisement meta (keyword):
The inner-page keyword, article keyword and the advertisement keyword must match or be similar.
You can use Yoast to setup the keywords and the description.
Yoast has a button "SEO" that will analyze the article and the page, so you can make sure eveything done properly.

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Unread 8th Oct 2012, 04:36 PM   #40
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Originally Posted by Jeffery View Post

No. Forget everything you just said.

To be clear:

1) This is about the site meta:
The site title must match or be similar to the meta keywords and the meta description.
You can use Yoast to setup the meta. Yoast will give you a preview of the meta and show you how it will appear in the search engines.

Jeffery 100% :-)
Please direct me properly. My site title is "Great Home Business Ideas" and the meta description I initially used is "Discover great home business ideas and opportunities to start your online home business with proven online marketing tips and free startup resources". Should this be the same as what appears at "Advanced options >> SEO"? Kindly let me know exactly where to make these changes.
Originally Posted by Jeffery View Post


2) This is about optimizing the inner-page meta (keyword), article meta (keyword) and advertisement meta (keyword):
The inner-page keyword, article keyword and the advertisement keyword must match or be similar.
You can use Yoast to setup the keywords and the description.
Yoast has a button "SEO" that will analyze the article and the page, so you can make sure eveything done properly.

Jeffery 100% :-)
When you say that the inner-page keyword, article keyword and advert keyword must match, you mean that the keyword "online business" must be the same keyword to appear in all the 3 places? Does it mean that I use the same url for the page as well as for the category. Kindly let me be clear about this for I really don't get it clearly, this being my first time to use Yoast.

I have made some changes, are they ok now?

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Unread 9th Oct 2012, 04:49 AM   #41
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Hi Charles,

Bravo! You got it and job well done Mr. Webmaster

1) You need to make a decision now:
Use the Theme SEO or use the Yoast SEO Plugin?

1.1 You can not use both.
1.2 Remember, we already talked about it and you decided to use Yoast.
So, you disabled the Theme SEO.

1.3 Now you have disabled Yoast and have enabled the Theme SEO ! That is clear in the theme instructions.

Decide now which of the two you will use?

2) When you say that you made changes you must tell me what changes you made. Otherwise, we will have misunderstandings. Fair enough?

Example: Earlier, you decided to use Yoast instead of the Theme SEO and asked me where to make the meta changes, then you enabled the Theme SEO and made the changes.

^ This ^ makes it almost impossible to work with someone and very frustrating because we are back at the starting line.

3) Good Job...You have created (fixed) the:
Meta keywords and the Meta description using the Theme SEO
However, that will be disregarded if you choose to use a SEO Plugin such as Yoast. That is clear in the theme instructions.

Decide now which of the two you will use before we go to the next step of optimizing the meta?

Code:
6:20 AM 10/9/2012
URL: http://www.cashwithgoleza.com/
Title: Great Home Business  Ideas Discover great home business ideas and opportunities to start your  online home business with proven internet marketing tips and free  startup resources 
Meta keywords: Great Home Business Ideas, Home Business Ideas, Home Business, Business Ideas, Online Home Business, Internet Marketing
Meta description:   Great Home Business Ideas Discover great home business ideas and  opportunities to start your online home business with proven internet  marketing tips and free startup resources 
Internal links: 49 (0 nofollow)
External links: 18 (0 nofollow)
Server: Apache

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Originally Posted by Jeffery View Post

Hi Charles,

Bravo! You got it and job well done Mr. Webmaster

1) You need to make a decision now:
Use the Theme SEO or use the Yoast SEO Plugin?

1.1 You can not use both.
1.2 Remember, we already talked about it and you decided to use Yoast.
So, you disabled the Theme SEO.

1.3 Now you have disabled Yoast and have enabled the Theme SEO ! That is clear in the theme instructions.

Decide now which of the two you will use?

2) When you say that you made changes you must tell me what changes you made. Otherwise, we will have misunderstandings. Fair enough?

Example: Earlier, you decided to use Yoast instead of the Theme SEO and asked me where to make the meta changes, then you enabled the Theme SEO and made the changes.

^ This ^ makes it almost impossible to work with someone and very frustrating because we are back at the starting line.

3) Good Job...You have created (fixed) the:
Meta keywords and the Meta description using the Theme SEO
However, that will be disregarded if you choose to use a SEO Plugin such as Yoast. That is clear in the theme instructions.

Decide now which of the two you will use before we go to the next step of optimizing the meta?

Code:
6:20 AM 10/9/2012
URL: Great Home Business Ideas - Discover great home business ideas and opportunities to start your online home business with proven internet marketing tips and free startup resources.
Title: Great Home Business  Ideas Discover great home business ideas and opportunities to start your  online home business with proven internet marketing tips and free  startup resources 
Meta keywords: Great Home Business Ideas, Home Business Ideas, Home Business, Business Ideas, Online Home Business, Internet Marketing
Meta description:   Great Home Business Ideas Discover great home business ideas and  opportunities to start your online home business with proven internet  marketing tips and free startup resources 
Internal links: 49 (0 nofollow)
External links: 18 (0 nofollow)
Server: Apache
I actually prefer using Yoast plugin not the Theme plugin. I have now enabled it again. What I have also done is to add the meta keywords and description to the SEO under "Home". Is that ok now? If ok, what else should I do?

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Unread 9th Oct 2012, 10:03 AM   #43
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Hello to both of you.

This thread has nothing to do with me...but i just want to tell you how much im enjoying reading it every couple days.

And, Jeffrey..you are one major 'contributor' - so much great advice and instruction, so much time giving.

look forward to the next post.
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Unread 9th Oct 2012, 05:31 PM   #44
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Originally Posted by goleza View Post

I actually prefer using Yoast plugin not the Theme plugin. I have now enabled it again. What I have also done is to add the meta keywords and description to the SEO under "Home". Is that ok now? If ok, what else should I do?
Hi Charles,

Yes, you added the meta description in the right place (well done), but I changed it for optimal SEO. See the code below.

Code:
Welcome to Cash With Goleza Great Online Home Business Ideas Blog, here you will find business and internet marketing articles, as well as resources to help you start, promote and build a profitable home business online.
Eventually the new meta description will replace the old meta description. Give it a few days to a week.

Yoast does not allow for the homepage 'meta keywords' unless it is forced (enabled), so do not use it.

The above is about the homepage and it is complete as far as homepage meta is concerned.

Next (1), you still need to add the anchor text to the ad links and maintain only one affiliate link per product per page. Go back to the earlier post for the details.

Next (2), once that is done you only need to add the alt-text to the images.

If you do not know how to add the alt-text to the images (ads) then you need to see if the PIPS Training already has it or look for an up-to-date youtube video.

When the above is complete the next step is adding a little more monetization as discussed in an earlier post. Then I'll show you how to create the six pages and all done.

Keep up the good work Charles

In the minute it took me to write this post.. someone died of Covid 19. RIP.
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Unread 10th Oct 2012, 09:17 AM   #45
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Originally Posted by Jeffery View Post

Hi Charles,

Next (2), once that is done you only need to add the alt-text to the images.

If you do not know how to add the alt-text to the images (ads) then you need to see if the PIPS Training already has it or look for an up-to-date youtube video.

When the above is complete the next step is adding a little more monetization as discussed in an earlier post. Then I'll show you how to create the six pages and all done.

Keep up the good work Charles
Thanks Jeffery for your support. I am sincerely grateful. I have added an anchor text and alt-text to the advert on the homepage. But what I am not sure of is whether I have added the right anchor text and I have done it correctly. Please advise!

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Unread 10th Oct 2012, 09:27 AM   #46
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I recommend 'the canvas theme'


Arsenalfannews.weebly.com
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Unread 10th Oct 2012, 10:56 AM   #47
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I haven't done anything with my PIPS theme, and still have the default home page. Not to hijack this thread (i think my question is the same basic one as the OP), but from what i'm reading here the suggestion is to make my site unique? (new theme, different front page, etc)

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Unread 10th Oct 2012, 12:29 PM   #48
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Your site being unique = that would be from the content you add to your blog or pages, etc.

Cosmetic appearance is not what the point is. There are 1000s of Wordpress themes and 10000000s of people who use the same themes. It is not about appearance.

It's about having unique CONTENT.

There are so many 'old wives tales' that continue to circulate about this issue.

Is it a problem that all McDonald's and Starbucks look exactly alike? (and even their 'content' is identical) -

NO it is not a problem - in fact they are FAMILIAR, TRUSTED BRANDS.

Same with PIPS - even though it has a new theme - it is the trusted, tried, and true same old PIPS that has been around nearly a decade now.

If I was in a strange town would I pick Joe's Unique Greasy Spoon or would I pick the brand I know. - I would rather risk my health to somebody I heard of before.

It is much the same with business opportunity shoppers as our ideal visitors/traffic would be.

Sure there are those that will be attracted to the new 'flash in the pan' - risk takers - and freebie seekers. That is all part of the 'education and experience' - and much of that is 'School of Hard Knox'.

Although taking risks is necessary sometimes, I would rather keep it at an 'educated guess' by choosing something with a track record.

As well nobody ever heard of us as individuals - why should they trust us? The programs we feature (and PIPS itself) have renown (familiar) names and faces that will make someone have more confidence to trust us.

Patricia Brucoli
Plug-In Profit Site Helpdesk
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Unread 10th Oct 2012, 02:22 PM   #49
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Content-wise i think i'm ok (other than i need more of it more often), so i think i'll focus on that again now, thanks Patricia

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Unread 10th Oct 2012, 04:45 PM   #50
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Originally Posted by goleza View Post

Thanks Jeffery for your support. I am sincerely grateful. I have added an anchor text and alt-text to the advert on the homepage. But what I am not sure of is whether I have added the right anchor text and I have done it correctly. Please advise!
Hi Charles,

Yes, you did it right (well done). However, I have optimized it for you in terms of:

1) keywords that are relative to your site meta
and
2) keywords that are relative to the destination site

This is what I described in the earlier posts about optimizing the advertisements for customers and the search engines.

Note (1) note that I uploaded the SFI image (advertisement) to the WordPress Media Library. And I renamed the image with "same or similar" meta for both your site and the destination site. Also, I added "Screen Text" to the text that WordPress Advanced Options does not make available.

Note (2) note that I renamed the SFI widget description
From: SFI
To: Home Business Resources

Again, this "is similar to or matches" the site meta "Business Resources"
and
opens a whole new platform for your visitors and the search engines.
In the future, you will add additional Business Resources to the widget. Remember we discussed adding a product that compliments the advertisements. Here you simply add the product beneath SFI. When that is complete the end result will be a home page with multiple streams of income monetized for visitors and search engines We can talk more about that later.

I added a page to WordPress Admin titled: Admin Images
Note: Very important to maintain the status as Draft Mode. Never publish the page.
1) Use the page to maintain and create the WordPress Code for images.
2) You will see the code for SFI that I optimized for you and you can always access the code for future development.

Have to run for now and will return late this date or tomorrow.
Jeffery 100% :-)

In the minute it took me to write this post.. someone died of Covid 19. RIP.
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