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Unread 28th Sep 2012, 11:13 PM   #1
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How To Find The Best Keywords
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Allen Lundy
How To Find The Best Keywords

Below is a chapter from my soon to be released Kindle Book. This is the whole chapter verbatim. I hope this will help you with your keyword research for your blogs and for you websites. My soon to be released book's title:


How To Blog Using WordPress


Chapter 7

I hope you aren't getting anxious because we haven't started setting up your Blog yet.

There is just too much important information you really need to know before you can just jump right in. I know, many books you've seen or read say you can have your Blog up and running in 30 minutes or less.

All I can say to that is - Those aren't Quality Blogs... They are similar to a new house under construction, and they still need a LOT of work to be viable.

Believe me, we will get to your Blog as soon as we possibly can, once you are fully ready to go online and start taking orders.

Why is MY process so much slower than what you've read about for years? Think about this, after purchasing and reading only you know how many books on Blogging, why are you looking at ANOTHER BLOGGING BOOK?

My guess is that all those other books only told part of the story on blogging, how to set up a blog, and how to REALLY set up a profitable blog. Am I close?

Anyway, I'm not out to make a fortune on you by selling you information piece meal. I want to ensure that when you set up your blog for the first time, and of course, any additional blogs you may install at a later date, that they are set up using proper methodologies.

Anybody can set up a blog. It isn't rocket science. However, Not everyone can set up a blog properly.

The biggest problem with most people who set up blogs, the majority are the type that just jump in and rush to completion. They have no real idea of what it takes to set up a blog other than install the script, add a few pages, a few article posts, maybe some Adsense in the sidebar and header areas, and they honestly believe they are really bloggers.

These are the individuals who usually have the worst blogs, receive no traffic and then complain later that they've done everything they could to be successful. They then blame everyone else for their 'bad luck', especially the people who sold them the last 3 or 4 Blogging books they purchased... Ü

I'm writing this book in such a manner that while some of the topics may "technically" have nothing to do with blogging as you or almost every new blogger may believe, I am saying if you honestly take the time to follow my lead and the steps provided you in this book, you will have an excellent chance to be successful with your very first blog, right from the beginning.

Here's the definition of Blogging: Blogging is the act of posting content on a blog (a Web log or online journal) or posting comments on someone else's blog.

That's it -the whole complete definition! See why I say ANYONE can blog?

This chapter will more than likely be the largest chapter in the book. The reason for that is that without proper keyword research, your blog will be just another piece of Internet Real Estate that nobody knows about, nor will they able to find your blog, and for all intents and purposes your blog is basically the same as space junk encountered in our upper atmosphere.

Think of yourself and keyword research as You being the Bank with a foreclosure property. You are trying to get your prospects to visit and buy this property. If you don't present the property to them correctly, they won't stop by the bank to see what type of deal or information you have for them.

Think of your keywords as the information buyers are anxiously seeking to find out how to purchase that foreclosed piece of property. Once they "enter" your bank (blog) they will want to spend time seeing more foreclosed properties (articles/books/services) and maybe spend their money.

Pretty crazy analogy, but, online real estate is the business you are in when you put up a website or a blog. Make sure you set it up properly from the start to provide your customers an informative visit so they will keep coming back, and eventually find the property (product/service/article) they are seeking.

Now, let's get back to the business at hand and find some keywords for YOUR Blog.

Besides research to find a Niche for your blog, Keyword Research is the next most important aspect of blogging. If you fail to do your keyword research properly, you'll eventually find that most people who are in need of your products, services or article content won't even know you or your blog exist.

Have you ever wanted to buy a Kindle reader? What if you didn't know it was from Amazon.com and were sold through them? How would you find it? I'm willing to bet you would get online, type in "Kindle" into the search portion of your home page.
Well, the word Kindle, if you didn't know or realize it, is what is called a Keyword. The keyword - Kindle - can best be described as the specific term used by you to search and find something specific such as a product or service on the Internet.

In this instance you wanted to find a Kindle reader to purchase so you could read more of my books as they are added to Amazon. Ü

And, you found exactly what you were looking for, more than likely in the number 1 position on page one of the search results.

Why is this important to you and your keyword research?

Simply put, if you know the exact keyword or keyword phrase, that other people are typing into the search forms, you can use those exact words and phrases on your websites and blogs to help the search engines return your blog on the front page for the specific keyword or keyword phrases that your potential customers shown an interest in.

Yeah... if it were only that simple you are probably thinking or saying.

Believe me, when I first started out, everyone told me it was easy peazy to do just that. I was gullible enough to believe it. Not anymore.

Well, after years of trial and error, I believe I have finally perfected my keyword search techniques to where I am able to get on Google's page 1 or 2 within a few weeks. It used to take me months to even see page 10 or 15 until I stumbled upon a technique that is almost beyond my wildest dreams.

And YES... I am going to teach this technique to you today. You can try it, or not... the decision is yours. Either way, this is one of the two techniques I will be showing you in this chapter.

The first thing to do is type in the keyword - Google Keyword Tool - in the search engine of your choice. This tool by Google, is completely free, and uses Google's search database to return up to 100 High, Medium and Low competition keywords.

Before we begin, let me explain that keyword research can be very time consuming. On the other hand, it's probably the most important Search Engine Optimization (SEO) technique you will ever learn, especially for FREE.

OK, just so you can see what I'm talking about, follow along with me inside the Google Keyword Tool. Click here:

https://adwords.google.com/o/KeywordTool

Earlier, we used Back Pain Relief, as the Niche you were going to consider for your blog. So, for this example we will use the same Niche keyword.

You should be on the home page of the Google Keyword Tool right now.

Type the keyword we are using - back pain relief - into the box titled Word or phrase.

Fill in the Captcha code in the box just above the Search button, once you have entered the Captcha code correctly, click on Search.

Your search results will appear and you will notice that there are two sets of keywords. The first is under the title "Search terms", and that is the keyword you typed in the Word or phrase box - Back Pain Relief.

You will notice that the "Competion" is High, then you will see Global Monthly Searches and Local Monthly Searches. Both have a high amount of searches under them.

Global Monthly Searches are just that. This is the the volume of searches in the past month for the entire world who wanted information on Back Pain Relief (135,000).

Local Monthly Searches doesn't mean searches in your general local market.

Local Searches are what Google considers the local area which defaults to the whole United States. So, looking at the results you just received, local searches basically means that 74,000 searches in the United States were made for Back Pain Relief in the past month.

Using the numbers returned for Global or Local searches, you can see there is a huge market for people trying to get back pain relief.

Now, unless you have a real desire to fail in your first blog, back pain relief will probably NOT be one of your primary keywords. But, using the formula and the research you are about to learn, you will see why using back pain relief will be almost impossible for you to get ranked for in the search engines.

With your search results still up on your screen, you will see another area called "Keyword ideas". When Google returns these results, they do so randomly. Since you surely don't want to use High or Medium competition keywords on your site (unless you have to), take your mouse and click on the "Competition" link. Google will then resort your results from High to Low.

Now, click on "Competition" again, and Google will resort the keywords and show the results from Low to High. Within the Keyword Ideas section, when Google returns keyword ideas, there are way more than 100 results listed. However, this tool only allows you to see 100 keyword ideas.

Now that you have the keywords sorted for low competition, you still have 100 keywords to look at and decide which one's, if any, are good keywords for your blog. Believe me, if you can't find 5 or 6 money making keywords from a list of 100, you may wish to reasearch another Niche.

Here's where your keyword research really begins.

If you were actually performing this keyword search for your own Niche you should have NotePad, OpenOffice, Wordpress, or similar files open to a blank sheet so you can write down the keywords you want do research on and save them to your hard drive.

Place your keywords into the document one keyword per line (you'll see why in a moment).

Now, go back to the Google Keyword Tool and look at all the "Low Competition" keywords that were generated. Using the Global Monthly Searches column and look for keywords that have a MINIMUM of 5000 searches per month.

Before you decide on keywords for your blog, remember, only choose the keywords that pertain to your Niche blog, your product or your content. Out of the 100 keywords you are looking at, you should have roughly 10 - 15 really good keywords that you will be targetting. Of those keywords, if you come up with 5 - 7 keywords that meet the research criteria, you should have a dynamite blog with more traffic than you can ever imagine.

Either of these will work quite well for you. I will examine one keyword from the list of 100 I got during my search for Back Pain Relief. I will examine the same keyword using both criteria.

You can then determine which one of these research methods you prefer, or you can decide to use neither of them, and use your own research technique. After all, it is YOUR blog!

METHOD 1:

1. Make sure your keyword has a "minimum" of 5,000 monthly Global Searches in Google's Keyword Tool.

2. Check your keyword with "Quotes" - "Keyword" and find those that have LESS than 30,000 pages returned in your search.

3. Ensure there are no more than 10,000 results found for "allintitle"

OK, if you have been following along you should have your keyword ideas sorted by low competition inside the GKT. Now, scroll down, look at all 100 of the keyword ideas, and remember, only look at those with 5,000 or more searches. Also, make sure the keywords you are looking at doing research on fits well within the Niche you are planning to enter.

Below are the keywords I picked from the list. You will notice I took some creative license in that I added other keywords not on the list returned by Google (see highlighted keywords). The main reason I added them was because they are part of your primary keyword - Back Pain Relief. You never know when a good keyword is going to crop up. (FYI - None of those highlighted keywords fits our criteria - but, I had to check)

back pain relief
back pain
pain relief
back
pain
relief
my back hurts
back hurts
stabbing back pain
sore back
back spasms
back aches
lower back pains
back problem
for back ache
back problems

Now you need to go to your search bar for the search engine you normally use. Type in your keyword with Quotes. Here is what your search would look like. "Back Pain Relief"

Remember, we are looking for LESS than 30,000 pages. Woah.... this one has 2,770,000 pages returned. Well, that sure doesn't meet what we need. Let's see what it looks like when it appears in the title of the website or blog. To do this you would type this into the search bar:

allintitle:"Back Pain Relief"

Not looking good... that search came back with 126,000 ... While you may use this for your domain name, this isn't a keyword you will rank well for unless you do an unbelievable amount of work, and spend months, possibly years, to get to page one.

Let's see what Method #2 has to offer us regarding Back Pain Relief.

METHOD 2:

1. Make sure your keyword has a "minimum" of 5,000 monthly Global Searches in Google's Keyword Tool.

2. Type your keyword into the search engine without Quotes - Back Pain Relief. Count how many times you see Back Pain Relief in the Title on page 1 of Google. For a keyword you will be able to quickly rank for, you need a MAXIMUM 3 in title... 2 or less is optimal! Do NOT count the paid advertisements about the top 10 searches.Those are Adwords and do not count against the other search results.

3. Next, Count how many times you see your keyword in the textual description under the title. You should have a MAXIMUM of 3 in the description... 2 or less is optimal.

Using this method for the same keyword, Back Pain Relief doesn't look quite as bad. However, it still doesn't meet the criteria of 3 or less in title (there are 4 exact matches in title on page 1). It meets the maximum for keywords in description, however, because it doesn't meet all 3 areas, I would pass on this keyword.

What you now have to do is decide if this is the Niche you want to enter and promote. But, remember, you still have a bunch of keywords that pertain to this Niche that you haven't researched. One or more of them could possibly be a hidden jewel.

Do your keyword research on each one and see what you come up with. Here's a real BIG HINT... when you are doing research plurilize your main keywords. There is a good reason for this.

Example: Back Pain has 2,740,000 searches, but it won't meet our requirements for either Method 1 or Method 2. Add an "S" to it and this now becomes a completely different keyword. The other great think about plural words is that you can actually rank for BOTH keywords at the same time.

You may rank for Back Pains because it meets the criteria. Once you get Back Pains on page one of Google, if anyone inputs Back Pain you have a chance of that being found also on page one because "Pain" is part of "Pains". So, in your keywords place both Back Pain and Back Pains. Hope this helps you get additional love from the search engines.

I did a search for both Back Pain and Back Pains. Back Pains has 301,000 searches, but ZERO exact match searches on Page 1 of Google. There are ZERO exact matches in the descriptions.

So, let me ask you this... does Back Pains meet the criteria for both methods. The answer is Maybe. Got Ya. Unless you do the research, even if a keyword "looks good"... if it doesn't pass the tests, don't use it unless you have to.

It does meet 2 of 3 for Method 1 and it meets ALL criteria for Method 2. Would I take a chance on this keyword? More than likely because Method 2 is the best method I have ever used. Method 2 is the method I came up with that has basically turned my online life around.

Before I forget, remember I asked you to open up a notepad and put your keywords in one line at a time?

Now that you've done that, and have added and "S" to the ends of some keywords, and removed the "S" from other keywords, copy and paste your keywords back into the Google Keyword Tool, and do another search with all your good keywords.

This will bring you up an even deeper set of keywords that may meet the requirements of Method 1 or Method 2... and if you're really lucky.. both methods of research. Good luck!

So, now that you have finished all your keyword research you are ready to move on to the next step in your blogging career.

See you in the next chapter.

END OF CHAPTER:

By taking my time, and following Method 2, I have found keywords with over 100,000 search and ZERO in Title and ZERO in the description. The good keywords are out there, but you have to be patient and really dig deep.

I hope this helps many of you. Check out the keywords you are using on your website/blog. You may find out why you aren't getting the Google love you thought you might or you feel you should.

The search engines can only return what they perceive as relevant websites, blogs or content from the keywords their customes (your visitors) input to find information that they are interested in.

Spend some time on your SEO/Keywords and you could find yourself on page 1 or 2 in no time at all.

Best of luck...

Allen Lundy

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Unread 28th Sep 2012, 11:16 PM   #2
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Big thanks, Allen!

... and thanks for hitting the tips thread! ;o)

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Unread 17th Oct 2012, 10:03 AM   #3
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Thought I would give this ONE BUMP for those that haven't seen it yet.

Hope this information helps you all in your keyword research.

Allen

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Unread 22nd Oct 2012, 09:37 AM   #4
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thanks for the help!
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Unread 22nd Oct 2012, 01:43 PM   #5
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This is a very detailed explanation on how to go about keyword search. I have not actually met the tricks involved before. And from your elaborate explanation, it's really hard work. I can see why it's never easy to get it right. Thanks a lot.

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Unread 22nd Oct 2012, 03:23 PM   #6
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I will try this useful tips,, thanks
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Unread 22nd Oct 2012, 03:38 PM   #7
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Thanks for the details, I there are a few resources in there that I do not use as much, but will consider using them. Thanks for the time writing that.
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Unread 23rd Oct 2012, 03:32 AM   #8
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Very educational thread. Thank you!

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Unread 23rd Oct 2012, 10:33 AM   #9
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Originally Posted by Allen Lundy View Post

Check out Tips and Tricks:
METHOD 2:

1. Make sure your keyword has a "minimum" of 5,000 monthly Global Searches in Google's Keyword Tool.

2. Type your keyword into the search engine without Quotes - Back Pain Relief. Count how many times you see Back Pain Relief in the Title on page 1 of Google. For a keyword you will be able to quickly rank for, you need a MAXIMUM 3 in title... 2 or less is optimal! Do NOT count the paid advertisements about the top 10 searches.Those are Adwords and do not count against the other search results.

3. Next, Count how many times you see your keyword in the textual description under the title. You should have a MAXIMUM of 3 in the description... 2 or less is optimal.

Allen Lundy
Hi Allen,

I liked your 2nd method and I have been trying to apply it. However, I realised that if you use a keyword like "entrepreneur opportunities", when it comes to counting (in step 2 & 3), the keyword in some instances is not having the same display or arrangement. For example, you can find separated with other words in between like in "entrepreneurs have business opportunities". The keyword phrase is separated by other words "have business".

My question is, "Do you consider such keywords when doing your count?"

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Unread 23rd Oct 2012, 12:08 PM   #10
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To begin with, I would be "very carefull" trying to rank for any keyword with opportunity or opportunities in it.

Google from what I understand doesn't look with favor on those words as much as it used to.

However, using method two, when you are looking for a keyword, you are looking for that SPECIFIC keyword, not any variations. You are trying to rank for entrepreneur opportunities, so THAT is what you are looking for.

You are NOT trying to rank for "entrepreneurs have business opportunities". or "entrepreneurs" "entrepreneurs have business", "have business opportunities", or any other combination of words. You are trying to rank for this specific keyword "entrepreneur opportunities"

These are all different and unique keywords.

So, keep your focus on THE KEYWORD you want to rank for.

FYI: entrepreneur opportunities has 6600 searches a month in Google, and has zero in title and zero in description appearances. It passes Method 2 criteria.

I'm NOT sure where you are with your work with Jeffery, so, I would highly suggest maintaining your professional courtesy by contacting Jeffery BEFORE you spend a lot of time researching keywords or anything else, and instead, follow HIS LEAD and ADVICE.

From what I have read in the main thread, with his assistance, you should have one dynamite site very soon.

Allen


Originally Posted by goleza View Post

Hi Allen,

I liked your 2nd method and I have been trying to apply it. However, I realised that if you use a keyword like "entrepreneur opportunities", when it comes to counting (in step 2 & 3), the keyword in some instances is not having the same display or arrangement. For example, you can find separated with other words in between like in "entrepreneurs have business opportunities". The keyword phrase is separated by other words "have business".

My question is, "Do you consider such keywords when doing your count?"

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Unread 23rd Oct 2012, 12:14 PM   #11
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thanks for your useful suggestions. Now I will implement while research.
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Unread 23rd Oct 2012, 01:36 PM   #12
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Originally Posted by Allen Lundy View Post

To begin with, I would be "very carefull" trying to rank for any keyword with opportunity or opportunities in it.

Google from what I understand doesn't look with favor on those words as much as it used to.

However, using method two, when you are looking for a keyword, you are looking for that SPECIFIC keyword, not any variations. You are trying to rank for entrepreneur opportunities, so THAT is what you are looking for.

You are NOT trying to rank for "entrepreneurs have business opportunities". or "entrepreneurs" "entrepreneurs have business", "have business opportunities", or any other combination of words. You are trying to rank for this specific keyword "entrepreneur opportunities"

These are all different and unique keywords.

So, keep your focus on THE KEYWORD you want to rank for.

FYI: entrepreneur opportunities has 6600 searches a month in Google, and has zero in title and zero in description appearances. It passes Method 2 criteria.
Allen
Thanks Allen, yes Jeffery told me to avoid keywords with the word "opportunities". I just wanted to use it as an example though not a good example since it has issues.

I have now got your explanation clearly. But another thing I have discovered is that out of the keywords that I have tested, some have failed to pass Method 1 but have ended up passing Method 2. My other question is: "If a keyword does not qualify in Method 1 but qualifies in Method 2, do you recommend using it?"

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Unread 23rd Oct 2012, 02:47 PM   #13
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I obviously didn't make myself clear and for that I do apologize.

I NO LONGER use method 1, ONLY method 2. I provided both methods because those were what I used before and what I use now.

So, personally, I only use method 2 for my keyword research. It's quicker and just as accurate, if not more so.

Good luck.

Allen


Originally Posted by goleza View Post

Thanks Allen, yes Jeffery told me to avoid keywords with the word "opportunities". I just wanted to use it as an example though not a good example since it has issues.

I have now got your explanation clearly. But another thing I have discovered is that out of the keywords that I have tested, some have failed to pass Method 1 but have ended up passing Method 2. My other question is: "If a keyword does not qualify in Method 1 but qualifies in Method 2, do you recommend using it?"

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Unread 2nd Nov 2012, 11:07 AM   #14
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This thread will help you A LOT when it comes to setting up proper keyword research and SEO for your websites and blogs.

Incorporate proper keyword research and before you even start...

READ THIS WHOLE THREAD BELOW... and then START your keyword research.

http://www.warriorforum.com/plug-pro...e-my-site.html

If you don't have your ducks in a row for your blogs, having great keywords won't help you a bit. With the advice from Jeffery in the thread above, and some butt kicking keywords you can locate by using METHOD 2, you will be on your way to Google's page 1 faster than the Road Runner being chased by Willey Coyote.

To YOUR Success

Allen

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Unread 3rd Nov 2012, 06:48 AM   #15
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Allen is 100% correct in that Method #2 is superior to Method #1.

Just a thought or actually a fact about keywords for MMO Sites..

..The majority of the people researching MMO keywords at Google are in fact marketers, small business owners, and SEO companies. This is why the vast majority of MMO Sites use the same or similar keywords. Consider the thousands of marketers using the same or similar keywords and the end result is thousands of sites competing for the keywords.

Jeffery 100% :-)

In the minute it took me to write this post.. someone died of Covid 19. RIP.
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Unread 3rd Nov 2012, 08:54 AM   #16
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Originally Posted by Jeffery View Post

Allen is 100% correct in that Method #2 is superior to Method #1.

Just a thought or actually a fact about keywords for MMO Sites..

..The majority of the people researching MMO keywords at Google are in fact marketers, small business owners, and SEO companies. This is why the vast majority of MMO Sites use the same or similar keywords. Consider the thousands of marketers using the same or similar keywords and the end result is thousands of sites competing for the keywords.

Jeffery 100% :-)

You're spot on Jeffery. That is why I like method #2.

There may be thousands of people using "similar" keywords, but, with method #2, anyone can identify who and how many others are using the EXACT keyword to get indexed.

If you happen to find a keyword with 5K or more searches, and the exact keyword only appears zero, one, or two times in the title and description, I believe that constitutes a MAJOR find for keyword research.

Just my opinion on this.

For example - the keywords in the following link:

http://www.warriorforum.com/plug-pro...-keywords.html

while many marketers in and out of this room say they may be or actually are using the keywords I've identified as KICK A$$... I'd guess that in reality they are placing the keywords in their META Tags for keywords, however, most people NEVER use the keywords anywhere else on their site or blog... If the search engines find no "relevence" in what you say are your keywords, you can have the best keywords in the world in your META TAGS, but, if you aren't using proper structure and SEO, you are not going to get anything from the search engiens.

So, that's why I use method 2, and ensure that my EXACT keywords appear in both the title and the description of each PAGE of my site.

Especially in the "Title" and the "Description" that is shown on any keyword search result for any search engine.

To me, this has become very important as I can SEO every page of my blog or additional website pages with EXACT KEYWORDS, and then SEO each page for the ONE or TWO keywords I want that specific page indexed for.

Again, just my thoughts on this.

Allen

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Unread 6th Nov 2012, 02:18 PM   #17
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Thank you Allen for your advice on key words as I realize how very important this is. I had no idea what a key word even was before pip's, so this is great info for a beginner. The key word I picked for method 2 had one in the title and one in the description on the first page of google and 68,000,000 global searches and was low competition.Does the 68,000,000 thing sound right? I'm keeping my fingers crossed. Also ,it met 2 out of 3 on method 1. Thanks again, Debbie

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Unread 6th Nov 2012, 02:47 PM   #18
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Originally Posted by Folofa View Post

Thank you Allen for your advice on key words as I realize how very important this is. I had no idea what a key word even was before pip's, so this is great info for a beginner. The key word I picked for method 2 had one in the title and one in the description on the first page of google and 68,000,000 global searches and was low competition.Does the 68,000,000 thing sound right? I'm keeping my fingers crossed. Also ,it met 2 out of 3 on method 1. Thanks again, Debbie
PM me your keyword and I'll review it and get right back to you. But, if you followed Method #2 and those are your findings, WOW...

Allen

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Unread 6th Nov 2012, 02:55 PM   #19
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Hi Allen, I'm new to this forum but would like to say thank you for the great information. I will try out your method 2. As an aside, have you ever tried entering the site URL in the search box and letting Google tell you the key word associated with the site?
Thanks again, Robert Ranes
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Originally Posted by Robert Ranes View Post

Hi Allen, I'm new to this forum but would like to say thank you for the great information. I will try out your method 2. As an aside, have you ever tried entering the site URL in the search box and letting Google tell you the key word associated with the site?
Thanks again, Robert Ranes
Yes, that's a great way to find your competitions keywords, however, I'm looking for my own keywords, that have HIGH SEARCH, low competition results.

The keywords I'm referring to are what I want to use for my own sites. I'd use the URL for my competitions keyword if I wanted a linkback to my site from theirs for a comment or a link to theirs if I was promoting an affiliate product.

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Originally Posted by Robert Ranes View Post

Hi Allen, I'm new to this forum but would like to say thank you for the great information. I will try out your method 2. As an aside, have you ever tried entering the site URL in the search box and letting Google tell you the key word associated with the site?
Thanks again, Robert Ranes
Originally Posted by Allen Lundy View Post

Yes, that's a great way to find your competitions keywords, however, I'm looking for my own keywords, that have HIGH SEARCH, low competition results.

The keywords I'm referring to are what I want to use for my own sites. I'd use the URL for my competitions keyword if I wanted a linkback to my site from theirs for a comment or a link to theirs if I was promoting an affiliate product.

Allen
^ 100% Correct ^ Strong SEO!

Allen's method maintains relevancy of keywords between his own site and his competitors' sites. Very strong SEO and completely SEO white hat.

Jeffery 100% :-)

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Unread 1st Dec 2012, 07:03 PM   #22
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Hi Allen,

I just became a member a short time ago. I am quiet new to the internet game so please bear with me.

I liked your chapter on How to find Keywords and I have been trying to apply it especially the Method 2. I googled my keyword which is actually three words say for example 'historic travel destinations', I get over 37,000,000 results. Now when you say check for the exact keyword in the title and also in the description, then some titles and descriptions have all three words, some have two and some have them separated by other words. What I am saying is that either all or some of the three keywords appear in the title and description in some combination or the other. I guess I should count only the ones with the exact order i.e 'historic travel destinations'. Am I right?

I have found the key word which has over 6,000,000 searches and only 1 or 2 results which have the exact match in the title or description. Will this be a good one?

Appreciate your help on this please.

aniln
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Originally Posted by aniln View Post

Hi Allen,

I just became a member a short time ago. I am quiet new to the internet game so please bear with me.

I liked your chapter on How to find Keywords and I have been trying to apply it especially the Method 2. I googled my keyword which is actually three words say for example 'historic travel destinations', I get over 37,000,000 results. Now when you say check for the exact keyword in the title and also in the description, then some titles and descriptions have all three words, some have two and some have them separated by other words. What I am saying is that either all or some of the three keywords appear in the title and description in some combination or the other. I guess I should count only the ones with the exact order i.e 'historic travel destinations'. Am I right?

I have found the key word which has over 6,000,000 searches and only 1 or 2 results which have the exact match in the title or description. Will this be a good one?

Appreciate your help on this please.

aniln
If your primary keyword is "historic travel destinations" then that is all you need to check. See how many times it appears exactly that way in the title, and how many times it appears in the description. If it's 3 or less in BOTH areas, and there are over 5000 monthly searches in Google, you have a pretty good keyword to target.

I just searched and only saw 91 monthly searches, no where near 37 MILLION. That keyword also has 3 in title and 3 in description and ONLY 91 monthly searches in the Google Keyword Tool. NOT a good keyword to target in my opinion.

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Unread 1st Dec 2012, 09:27 PM   #24
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I am sorry. I thought you meant at least 5000 searches in Google search engine. I understand now that there should be at least 5000 searches in Google Keyword Tool and the rest of the matches in Title and Description in the Google search engine. Am I right?

Anil
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Originally Posted by aniln View Post

I am sorry. I thought you meant at least 5000 searches in Google search engine. I understand now that there should be at least 5000 searches in Google Keyword Tool and the rest of the matches in Title and Description in the Google search engine. Am I right?

Anil
That's correct, do your keyword search using the Google Keyword Tool. Make sure there are a minimum of 5000 searches, and that your specific keyword appears 3 or LESS (preferably less) in both the Title and the Description.

Allen

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Unread 2nd Dec 2012, 02:19 PM   #26
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Thank you Allen. I will commence my quest.

aniln
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Unread 6th Dec 2012, 08:13 PM   #27
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Allen, Thanks for a very good report! Is it better to login in with your adwords account when using Google Keyword Tool? I would say yes it gives you more keywords and you don't have to use the captcha. What other benefits are there?

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Unread 7th Dec 2012, 08:29 PM   #28
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Originally Posted by Gladiator View Post

Allen, Thanks for a very good report! Is it better to login in with your adwords account when using Google Keyword Tool? I would say yes it gives you more keywords and you don't have to use the captcha. What other benefits are there?
You get more keywords, but the searches are less on many of them. The only real advantage as you say is you don't have to fill in the CAPTCHA code.

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very informative, and useful tips thanks for sharing.

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very cool Allen. Been doing SEO for a while and this is a pretty simple and straight forward way to find keywords. Thanks for taking the time to write it. you the man!
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Originally Posted by Allen Lundy View Post

If your primary keyword is "historic travel destinations" then that is all you need to check. See how many times it appears exactly that way in the title, and how many times it appears in the description. If it's 3 or less in BOTH areas, and there are over 5000 monthly searches in Google, you have a pretty good keyword to target.

I just searched and only saw 91 monthly searches, no where near 37 MILLION. That keyword also has 3 in title and 3 in description and ONLY 91 monthly searches in the Google Keyword Tool. NOT a good keyword to target in my opinion.
Hi Allen,

What about in the case where after searching a keyword I get synonms of the result. For example (hypothetically ofcourse):

I search "How to get rid of acne"

and I get a bunch of results with titles and texts writing "how to get rid of pimples" or "ways to get rid of pimples"

then would it still be worth using "how to get rid of acne?" or would that mean that competition is too high even if it's not word for word the keyword I found.
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Unread 10th Dec 2012, 10:37 AM   #32
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Originally Posted by Masterofdisaster View Post

Hi Allen,

What about in the case where after searching a keyword I get synonms of the result. For example (hypothetically ofcourse):

I search "How to get rid of acne"

and I get a bunch of results with titles and texts writing "how to get rid of pimples" or "ways to get rid of pimples"

then would it still be worth using "how to get rid of acne?" or would that mean that competition is too high even if it's not word for word the keyword I found.
Please re-read post #10 and also reread the quote you inserted into this post.

YOUR MAIN KEYWORD is "How To Get Rid Of Acne". THAT is the ONLY keyword phrase you should concern yourself with.

Synonyms, different variations of the keyword happen. WHY? Because other marketers are targeting THOSE KEYWORDS. You aren't.

Use method #2 and ONLY concern yourself with how many monthly searches your keyword gets (5000 minimum) and how many times that EXACT KEYWORD appears in the title and in the description on page 1 of Google or any search engine 3 MAXIMUM or LESS.

DON'T be distracted. When you find a good keyword, target it.

Allen

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Unread 10th Dec 2012, 12:32 PM   #33
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Allen, just one question...in the Google Keyword Tool does it make a difference if in the left hand side bar 'Match Types' which one we check, Broad or Exact or Phrase? Shouldn't it be Exact?

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Originally Posted by aniln View Post

Allen, just one question...in the Google Keyword Tool does it make a difference if in the left hand side bar 'Match Types' which one we check, Broad or Exact or Phrase? Shouldn't it be Exact?

aniln
Yes, use Exact, because that is what you want.. an exact match to the keyword you are trying to target.

Broad may give you more keywords, but, they aren't as targetted as whay you want. If you use Broad, and find additional keywords, make sure you adjust your site/pages for those keywords as well.

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Unread 10th Dec 2012, 02:09 PM   #35
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Thanks Allen. I am afraid I am having no luck in the keyword search. Perhaps I need to find a different niche.
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Unread 10th Dec 2012, 04:11 PM   #36
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Originally Posted by aniln View Post

Thanks Allen. I am afraid I am having no luck in the keyword search. Perhaps I need to find a different niche.
aniln
PM me with what you are attempting to do. I'll see if I can help you out.

Your niche and keywords are and will remain YOURS... I have my own niches that I am targeting and if I can be of any assistance, I'll be glad to do what I can.

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Unread 11th Dec 2012, 07:00 AM   #37
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Thanks for good share
really informative

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Amazing post, I gained so much from this its unreal. I can really steam ahead with my research now!

Bookmarked. Thanks Allen!
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Unread 12th Dec 2012, 03:22 PM   #39
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Allen, Thanks so much for offering to help. I have sent you an email. Pl. respond at your convenience.
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Unread 12th Dec 2012, 03:45 PM   #40
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Thanks for the tip... appreciate all ideas
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Unread 24th Dec 2012, 01:06 PM   #41
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What if there are dashes or commas in the keyword?

For example the keyword you are trying to rank for is back pain.

The title in Google says Back- Pain or Back, Pains you can have. Sometimes it have like Back| Pain, The real deal. Of course this is just a example.

Does the punctuation matter at all? If you are trying to rank for a specific keyword. Do we count the keywords that have punctuation marks as a real exact keyword?

I was wondering when you do the keyword research do you put quotations on the keyword (Example: Finding out if a competitor is using the keyword in title or description) to find out if more then 3 people are ranking for that exact keyword. I hope this makes sense. Thanks so much

Last edited on 24th Dec 2012 at 01:28 PM. Reason: add something
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Originally Posted by salesmanger View Post

What if there are dashes or commas in the keyword?

For example the keyword you are trying to rank for is back pain.

The title in Google says Back- Pain or Back, Pains you can have. Sometimes it have like Back| Pain, The real deal. Of course this is just a example.

Does the punctuation matter at all? If you are trying to rank for a specific keyword. Do we count the keywords that have punctuation marks as a real exact keyword?

I was wondering when you do the keyword research do you put quotations on the keyword (Example: Finding out if a competitor is using the keyword in title or description) to find out if more then 3 people are ranking for that exact keyword. I hope this makes sense. Thanks so much
Punctuation does matter.

Remember, as I've said throughout this thread, keep your focus on the EXACT KEYWORD you are trying to get indexed for.

When I do my keyword research, I DO NOT use quotations around the keyword. The quotation marks completely changes the search results returned by the search engines. The results are ONLY about the specific keyword, and many of those being returned if searched normally wouldn't be shown by Google in the 1st 1 or 2 pages.

So, no quotes when you search.

If you search for back pain or back-pain you will get basically the same exact returns on your search. I believe the search engines see the "dash" the same as a space, so, they return the same results for either keyword.

The difference for your other questions are if you use a comma or a pipe that changes everything.

Using the pipe ... Back | Pain is TWO keywords. Back and Pain. It's the same if a comma is placed after a keyword such as Back, Pain. That is two keywords.

Think about your keywords in your meta tags. back pain, pain in back, back, pain, lower back pain... everything after the comma is a different keyword. it's the same in a keyword search.

Hope this clears things up

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