Forum: Copywriting
24th November 2014, 02:23 AM
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Replies: 3
Views: 1,994 |
Forum: Copywriting
2nd October 2014, 05:46 PM
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Replies: 5
Views: 1,011 Re: I love Copywriting because I love lying
Well, it's comedy. Comedians take everyday life situation and make us
laugh through exaggerations.
But wait ... that's what he said advertisers do.
So they must be very similar.
-Ray...
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Forum: Copywriting
2nd October 2014, 09:40 AM
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Replies: 22
Views: 2,313 |
Forum: Copywriting
27th September 2014, 06:25 PM
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Replies: 10
Views: 1,388 |
Forum: Copywriting
26th September 2014, 03:53 PM
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Replies: 32
Views: 3,320 |
Forum: Copywriting
26th September 2014, 09:41 AM
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Replies: 32
Views: 3,320 |
Forum: Copywriting
24th September 2014, 02:00 PM
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Replies: 17
Views: 941 Re: Question about hiring a copywriter.
Don't be too hard on the OP. I remember some years ago I was hired
by a very well-known marketer but he placed the management of
the project in the hands of one of his employees. When I asked...
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Forum: Copywriting
22nd September 2014, 01:01 PM
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Replies: 25
Views: 1,512 Re: Opinions needed from real copywriters.
I'm not a great copywriter. But I am an elite salesperson. 35 years of direct experience, plus 5 books, plus sales training......in my niche of in home sales, I'm thought of as a minor celebrity.
...
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Forum: Copywriting
22nd September 2014, 09:01 AM
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Replies: 7
Views: 1,101 |
Forum: Copywriting
22nd September 2014, 07:56 AM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
22nd September 2014, 06:18 AM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
22nd September 2014, 04:18 AM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
22nd September 2014, 04:14 AM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
22nd September 2014, 03:47 AM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
22nd September 2014, 03:13 AM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
21st September 2014, 06:32 PM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
21st September 2014, 04:38 PM
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Replies: 19
Views: 1,623 |
Forum: Copywriting
20th September 2014, 08:58 PM
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Replies: 25
Views: 1,512 Re: Opinions needed from real copywriters.
If a prospect has already decided to buy, the next question he asks himself is, "Who should I buy it from?"
Convincing him to buy it from you instead of somebody else most definitely requires...
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Forum: Copywriting
18th September 2014, 12:52 PM
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Replies: 25
Views: 1,512 Re: Opinions needed from real copywriters.
I've had great success in both, but for completely different reasons, so I'd say no...you can't simply translate one to the other.
Although, I do believe going from sales person to copywriter is...
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Forum: Email Marketing
17th September 2014, 12:16 PM
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Replies: 6
Views: 2,838 Re: Why I Unsubscribed to Ben Settle
Well every list has its "sameness". If you subscribe to Bob Bly or
Dan Kennedy they believe in a calendar cycle of emails. So next
year you'll more than likely receive the same email the same time...
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Forum: Copywriting
17th September 2014, 11:50 AM
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Replies: 25
Views: 1,512 Re: Opinions needed from real copywriters.
It's the same in every industry, sales based or no.
There are several professions in every industry that have overlapping skill sets. That doesn't necessarily mean one job can easily transition to...
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Forum: Copywriting
17th September 2014, 11:10 AM
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Replies: 22
Views: 2,313 |
Forum: Copywriting
17th September 2014, 10:40 AM
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Replies: 22
Views: 2,313 |
Forum: Copywriting
17th September 2014, 07:33 AM
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Replies: 22
Views: 2,313 |
Forum: Copywriting
17th September 2014, 07:06 AM
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Replies: 22
Views: 2,313 |
Forum: Copywriting
17th September 2014, 07:01 AM
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Replies: 22
Views: 2,313 |
Forum: Copywriting
17th September 2014, 04:46 AM
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Replies: 22
Views: 2,313 |
Forum: Copywriting
16th September 2014, 05:17 PM
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Replies: 20
Views: 1,511 |
Forum: Copywriting
16th September 2014, 04:53 PM
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Replies: 25
Views: 1,512 Re: Opinions ...here's one.
I've worked with several 7 figure a year copywriters, and they have as varied backgrounds as could be.
Best woman came from graphics arts, never sold a thing in her life.
Highest paid was a...
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Forum: Copywriting
11th September 2014, 12:33 PM
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Replies: 21
Views: 1,232 Re: Starting Copy With A Question
I agree. Or if it isn't a question they are already asking themselves, then one that they perhaps should be (or one you can persuade them that they should be). Identifying what that is will depend on...
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Forum: Copywriting
11th September 2014, 12:22 PM
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Replies: 21
Views: 1,232 Re: Starting Copy With A Question
Opening with a question can work really well. One thing a lot of people do wrong with using questions is they ask ones which are open-ended.
A close-end question (i.e. "Do you want to make more...
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Forum: Copywriting
11th September 2014, 11:51 AM
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Replies: 9
Views: 1,290 |
Forum: Copywriting
11th September 2014, 11:05 AM
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Replies: 16
Views: 1,038 |
Forum: Copywriting
11th September 2014, 09:50 AM
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Replies: 21
Views: 1,232 Re: Starting Copy With A Question
I was just reading the Gary Halbert (http://thegaryhalbertletter.com/nerd/) (first) newsletter and counted over 75 questions
in that one letter. Gary loved to use the question and answer strategy...
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Forum: Copywriting
10th September 2014, 02:24 PM
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Replies: 21
Views: 1,232 Re: Starting Copy With A Question
One of the best ways to begin a sales letter is with a question. Sales
people know that asking their prospects questions, not only builds
trust, but also extracts important information on which...
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Forum: Copywriting
10th September 2014, 02:02 PM
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Replies: 21
Views: 1,232 Re: Starting Copy With A Question
One of the most successful letters in history starts with a
question: "Do you make these mistakes in English?"
so I think your underlying assumption is proved false.
The truth is you have to...
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Forum: Copywriting
10th September 2014, 10:30 AM
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Replies: 16
Views: 1,038 |
Forum: Copywriting
10th September 2014, 09:50 AM
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Replies: 16
Views: 1,038 Re: Show ... Don't Tell? How Do You Do It?
A down and dirty tip for finding examples where you're telling too much: look for adjectives.
Super. Awesome. Amazing. Fantastic. Pricey. Secret.
When you describe something, you're not always...
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Forum: Copywriting
8th September 2014, 09:45 AM
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Replies: 11
Views: 941 |
Forum: Copywriting
7th September 2014, 04:59 PM
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Replies: 11
Views: 941 Re: How Did YOU Come To Be A Copywriter?
I think my favorite part is hat you don't need any expensive
tools, location or funding to start. All the tools are between your
ears and you don't need a certificate from anyone to say you
are...
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Forum: Copywriting
7th September 2014, 11:37 AM
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Replies: 11
Views: 941 Re: How Did YOU Come To Be A Copywriter?
At the time, I had a software development firm. Business Technology Group.
I offered a special deal on getting access to some of the development tools we had used on clients' projects. Basically,...
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Forum: Copywriting
7th September 2014, 09:54 AM
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Replies: 11
Views: 941 Re: How Did YOU Come To Be A Copywriter?
Back in the early 90's, I went to a marketing seminar. Heard about writing copy. Decided to try it.
I wrote a letter to my 50 customers offering a special deal. Brought in $15K. I sent the letter...
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Forum: Copywriting
6th September 2014, 11:00 PM
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Replies: 23
Views: 1,470 Dan Kennedy's forward to Seth's book
I hope this isn't inappropriate to post here and Seth, if you'd rather it not be here I'm happy to delete...
I've started reading The 24 Hour Marketing Miracle by Seth and this part of the forward...
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Forum: Copywriting
6th September 2014, 08:52 PM
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Replies: 11
Views: 941 |
Forum: Copywriting
6th September 2014, 10:06 AM
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Replies: 11
Views: 941 Re: How Did YOU Come To Be A Copywriter?
Necessity.
I recognized the importance of great copy (something which I'm still shocked many on this forum and elsewhere don't get) and realized that NO ONE was going to care about writing copy...
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Forum: Copywriting
6th September 2014, 05:36 AM
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Replies: 1
Views: 469 Re: Any Good Press Release Writing Courses??
You may want to get on this guys list Paul Hartunian Shows You How Easy It Can Be To Write Powerful Press Releases, Media Releases and Get Free Publicity (http://www.pressreleasesmadeeasy.com/)
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Forum: Copywriting
1st September 2014, 12:51 PM
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Replies: 19
Views: 3,149 Re: Copywriting as a career
Hi,
Okay, hopefully this advice will help launch your career. Don't be discouraged by some of the posts you read here. Everybody started somewhere.
Your questions:
1-How does one build a...
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Forum: Copywriting
22nd August 2014, 10:45 AM
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Replies: 19
Views: 3,149 Re: Copywriting as a career
Reminds of me of great athletes.
People like Ali, Jordan, Ruth, Agassi, Montana, etc. all had a genius about them.
They saw things nobody else could.
They DID things that made their peers...
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Forum: Copywriting
22nd August 2014, 10:30 AM
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Replies: 19
Views: 3,149 Re: Copywriting as a career
I was talking with an agency copywriter out of SF yesterday. He's making about $90,000-a-year, but desperately wants to break away on his own.
He's been mostly writing ads and short commercials...
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Forum: Copywriting
22nd August 2014, 09:54 AM
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Replies: 19
Views: 3,149 Re: Copywriting as a career
Hello Hive,
First welcome.
Secondly when you enter the forum you will see a series of 7 topics at the very top. Each topic begins with this word, "Sticky". This is where newcomers, such as...
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Forum: Copywriting
22nd June 2014, 06:02 PM
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Replies: 27
Views: 2,152 |
Forum: Copywriting
19th June 2014, 09:48 AM
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Replies: 27
Views: 2,152 |
Forum: Copywriting
19th June 2014, 09:41 AM
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Replies: 27
Views: 2,152 |
Forum: Copywriting
7th June 2014, 07:02 AM
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Replies: 33
Views: 1,546 Re: Headline Critique Needed Please
Here's one that's sure to get attention...
"How A Retarded Kid From Ohio With No Arms Finally Learned How To Play Guitar Like A Pro"
ahahahahahahahahahah
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Forum: Copywriting
4th June 2014, 05:20 PM
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Replies: 17
Views: 1,132 Re: I actually love copywriting, am I a weirdo?
Most highly successful (as in financially prosperous) copyrighters love their job, otherwise they wouldn't be able to devote so much time to it. Then again, I think this is likely true of any niche...
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Forum: Copywriting
1st June 2014, 07:39 PM
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Replies: 6
Views: 1,425 Scrivener workflow?
Anybody using Scrivener to write sales copy? I'm curious about your workflow.
For example, if you are creating a letter for your own product, do you set up the images in your docs before you...
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