Forum: Copywriting
28th November 2013, 10:32 AM
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Replies: 38
Views: 3,580 |
Forum: Copywriting
24th November 2013, 01:28 AM
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Replies: 6
Views: 608 |
Forum: Copywriting
13th November 2013, 04:13 PM
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Replies: 7
Views: 1,092 |
Forum: Copywriting
6th November 2013, 04:43 PM
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Replies: 25
Views: 1,768 |
Forum: Copywriting
24th October 2013, 08:00 AM
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Replies: 17
Views: 1,352 Linda Called This The Best Tip Of The Day...
There's only a few people in this world that give a shit about your success.
I mean really care.
Sure, there are those that want to sell you something to make you successful. They'll promise...
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Forum: Copywriting
18th October 2013, 11:20 AM
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Replies: 11
Views: 1,221 |
Forum: Copywriting
18th October 2013, 07:15 AM
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Replies: 11
Views: 1,221 Re: Getting rich by licensing products
Before I opened up my ad agency last year... I was doing a lot of work promoting my own Clickbank products and also writing copy for Clickbank product owners.
At one point, I was talking to...
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Forum: Copywriting
16th October 2013, 12:26 PM
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Replies: 36
Views: 1,900 Re: Why Good Copywriters Are Broke
If you need clients on the hurry up...
Send your chosen audience a flyer or a postcard.
It really is that simple.
And there is no need to ever go broke.
Steve
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Forum: Offline Marketing
24th September 2013, 04:00 PM
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Replies: 29
Views: 1,661 Re: Is mail not effective anymore?
"He gets around 10 searches per month and converts 9 of those visits to sales."
Those numbers are really tiny and unimpressive, generally.....but comparatively I understand that depending on...
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Forum: Offline Marketing
23rd September 2013, 03:15 PM
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Replies: 29
Views: 1,661 Re: Is mail not effective anymore?
Sorry but that is wrong....and here's why.
You can do all the SEO you want and get to page one for your local business....but your still massively crippled as far as marketing because the ONLY...
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Forum: Copywriting
20th August 2013, 05:44 PM
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Replies: 8
Views: 833 Re: "Write to sell not to impress"
to those correcting my grammar...
thank you.
often times I get lazy and don't proof read before i write on these forums. ( or any other forum for that matter). maybe the embarrassment that I...
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Forum: Copywriting
19th August 2013, 09:52 AM
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Replies: 8
Views: 833 |
Forum: Copywriting
14th August 2013, 02:21 PM
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Replies: 34
Views: 2,525 |
Forum: Copywriting
13th August 2013, 11:42 AM
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Replies: 27
Views: 964 Re: What Do You Guys Think?
I sympathize with the views given about using humor in copy
but in advertising when everybody else is good then bad is better.
It has to do with what Schwartz refers to as states of prospect...
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Forum: Copywriting
12th August 2013, 01:54 PM
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Replies: 24
Views: 1,754 |
Forum: Copywriting
11th August 2013, 08:00 PM
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Replies: 5
Views: 637 Re: Great Chevy Ad
About 10 years ago, my younger daughter bought a new Cavalier. After she had it for a while, I asked her how she liked it.
She liked it just fine... except for the Chevy logo on the grill. She...
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Forum: Copywriting
11th August 2013, 04:22 AM
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Replies: 5
Views: 637 Great Chevy Ad
Enjoy!
Ewen
Chevrolet Commercial - Chevy Runs Deep - My Dad's Old Car 1965 Impala - YouTube
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Forum: Copywriting
27th July 2013, 06:34 AM
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Replies: 25
Views: 1,730 Re: CopyWRITING dead?
Its' ok...
You probably don't know any better.
Couple things:
Obviously someone will point out that copywriters write scripts for VSLs.
But, did you know there's a whole world of...
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Forum: Copywriting
26th July 2013, 04:00 PM
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Replies: 25
Views: 1,256 Re: What makes a great copywriter?
http://i1.kym-cdn.com/photos/images/original/000/056/801/This-is-why.jpg (http://knowyourmeme.com/photos/56801-this-is-why-we-cant-have-nice-things)
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Forum: Copywriting
26th July 2013, 02:19 AM
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Replies: 25
Views: 1,256 Re: What makes a great copywriter?
Hey Joe,
THANK YOU SO MUCH for sharing this here! I also owe you thanks for sharing the David Choe piece here as well, you stud. :)
Part of me wants to say that John Carlton was where I heard...
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Forum: Copywriting
25th July 2013, 11:22 PM
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Replies: 25
Views: 1,256 What makes a great copywriter?
Lewis from MyNoteTakingNerd.com addresses a question that came up on Colin's Cult of Copy (https://www.facebook.com/groups/cultofcopy/) group: What makes a great copywriter?
Why Some Copywriters...
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Forum: Copywriting
24th July 2013, 04:42 AM
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Replies: 6
Views: 727 |
Forum: Copywriting
21st July 2013, 03:13 PM
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Replies: 27
Views: 994 Re: Writing Copy for the Web
And the good people waited in eager anticipation...whispering in hushed tones tinged with a touch of sarcasm "Thank goodness another copywriting website AND a newsletter to wade through"
But said...
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Forum: Copywriting
13th July 2013, 10:31 AM
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Replies: 16
Views: 1,447 |
Forum: Copywriting
12th July 2013, 12:13 PM
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Replies: 7
Views: 898 |
Forum: Copywriting
23rd June 2013, 06:11 AM
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Replies: 8
Views: 1,015 This Headline Trounces All Others - Guaranteed
In the early Sixties "Printer's Ink" magazine asked copywriter Howard Luck Gossage to contribute to a feature they were running - "The ad I'll never forget".
Gossage was very impressed by a spot...
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Forum: Copywriting
23rd June 2013, 02:17 AM
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Replies: 13
Views: 1,132 Re: Unique Selling Proposition
All this USP stuff is terribly old-fashioned. That goes back to Rosser Reeves in the early Sixties.
Unless you want to sound like Don Draper or that idiot Pete Campbell...what you should be...
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Forum: Copywriting
21st June 2013, 04:21 AM
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Replies: 15
Views: 1,228 Re: Please Help With Short B2B Restaurant Letter
Go for the jugular. Get every one of your prospects. Forget email. Forget snail mail. Fedex the owner and/or the Chef something standout. Something tangible they have to sign for. Something in a box....
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Forum: Copywriting
19th June 2013, 02:13 PM
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Replies: 8
Views: 692 |
Forum: Copywriting
18th June 2013, 01:22 PM
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Replies: 18
Views: 1,311 |
Forum: eCommerce Sites, Wholesaling & Drop Shipping
17th June 2013, 09:53 PM
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Replies: 69
Views: 8,096 Re: What to Sell on Ebay?
The process is good, but those margins are too small to be sustainable. What happens when a few of these cheap Chinese keyboards are defective? Returns? They will happen with Chinese electronics,...
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Forum: Copywriting
11th June 2013, 02:24 PM
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Replies: 62
Views: 4,355 Re: Do you do what Ben Settle says?
Positioning can trump proof.
Years ago, when I was a new business broker and had no results to claim, I found that approximately half of the sellers who contacted me to list their businesses...
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Forum: Copywriting
10th June 2013, 11:40 PM
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Replies: 62
Views: 4,355 Re: Do you do what Ben Settle says?
A sequence designed to build trust. It's a mix of content, polarity, engagement, emotion stirring, and launch.
Sorry I can't reveal more here on the forum, because I consider the sequence...
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Forum: Copywriting
7th June 2013, 06:18 PM
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Replies: 18
Views: 1,311 |
Forum: Copywriting
7th June 2013, 03:45 PM
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Replies: 10
Views: 768 |
Forum: Copywriting
7th June 2013, 01:29 PM
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Replies: 10
Views: 768 Re: If companies had realistic slogans...
11 years ago, I bought a used Saab from a dealership in Marin County and drove it back up to Mount Shasta (about 4 hours north of San Francisco.)
I spent $4,500 on the car.
And I'll tell you, I...
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Forum: Copywriting
6th June 2013, 01:19 PM
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Replies: 9
Views: 872 |
Forum: Copywriting
6th June 2013, 10:07 AM
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Replies: 10
Views: 768 If companies had realistic slogans...
Ran across this Buzzfeed post from Copyranter (http://www.buzzfeed.com/copyranter/if-companies-had-realistic-slogans) and couldn't help but share.
Got any of your own to add?
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Forum: Copywriting
5th June 2013, 09:37 AM
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Replies: 13
Views: 877 |
Forum: Copywriting
5th June 2013, 12:11 AM
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Replies: 13
Views: 882 The Problem With Direct Response?
This author says branding is measurable and, "The case for direct response marketing is logical: Why waste money on lots of fuzzy concepts when you can directly spur sales and get clear, measurable...
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Forum: Copywriting
4th June 2013, 07:37 PM
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Replies: 13
Views: 877 |
Forum: Copywriting
4th June 2013, 07:28 PM
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Replies: 13
Views: 877 |
Forum: Copywriting
31st May 2013, 03:52 PM
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Replies: 14
Views: 863 |
Forum: Internet Marketing Product Reviews & Ratings
30th May 2013, 02:32 PM
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Replies: 32
Views: 9,753 |
Forum: Copywriting
11th May 2013, 04:21 PM
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Replies: 10
Views: 1,809 |
Forum: Copywriting
9th May 2013, 09:53 AM
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Replies: 8
Views: 914 |
Forum: Copywriting
7th May 2013, 08:50 AM
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Replies: 3
Views: 1,127 To Kenneth Strong
When I was a police officer back in 1995... I felt a closer brotherhood to all my fellow police officers.
These days, as a copywriter and internet marketer... I feel a special bond and almost...
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Forum: Copywriting
6th May 2013, 05:49 PM
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Replies: 14
Views: 848 Re: Naming Products.. Any Tips?
There's no contest. What you need is, without a doubt, "Positioning" by Ries and Trout. Also "New Positioning" and "Positioning Revisited" by the same authors. And toss in "The Irresistible Offer" by...
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Forum: Copywriting
19th April 2013, 02:08 PM
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Replies: 11
Views: 845 Re: Are Keywords always King?
No, chances are you haven't given SEO a second thought.
You've either direct-linked with paid traffic OR you've presold (presell page, autoresponder series, etc.).
“If your business model...
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Forum: Copywriting
26th March 2013, 03:09 PM
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Replies: 7
Views: 869 Being on target is much more important than...
...being facile with words.
Gary Halbert
- - -
A bagpiper was asked by a funeral director to play at a graveside service for a homeless man. He had no family or friends, so the service was...
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Forum: Copywriting
26th March 2013, 12:58 PM
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Replies: 50
Views: 3,039 |
Forum: Copywriting
26th March 2013, 01:18 AM
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Replies: 21
Views: 1,292 Re: The Death of the 30 Second TV Spot
Of course. Agreed. He's an Ad Man and he's being deliberately provocative, looking to be noticed and get some link-bait. These guys must spend time before their conferences thinking "Now what can I...
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Forum: Copywriting
23rd March 2013, 07:48 PM
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Replies: 17
Views: 3,829 |
Forum: Copywriting
23rd March 2013, 01:16 PM
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Replies: 4
Views: 893 |
Forum: Copywriting
22nd March 2013, 11:55 PM
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Replies: 4
Views: 893 Ogilvy Confirms It! I've Got a Winner
Ogilvy said, "The consumer is not a moron, she is your wife."
In my case, ex-wife, but I gave her a sneak preview of my newest scribble VSL (weight loss product). I haven't even gotten to the...
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Forum: Copywriting
14th March 2013, 07:04 PM
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Replies: 10
Views: 1,463 |