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Search: Posts Made By: edbrogden
Forum: Copywriting 20th May 2020, 10:01 AM
Replies: 137
Views: 2,310
Posted By Claude Whitacre
Re: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

In print advertising (not exactly copywriting) my framework was always.

Identify a problem that they want to solve right now. That's the headline. It helps if it sounds specific to them but really...
Forum: Copywriting 20th May 2020, 08:33 AM
Replies: 137
Views: 2,310
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Thank you all, I find AIDA useful as it is simple. Coupled with the 5 steps I talk about really helps to shore up AIDA explaining it in a way that I can understand easier and quicker. Thank you for...
Forum: Copywriting 20th May 2020, 07:27 AM
Replies: 137
Views: 2,310
Posted By oppyeaunome
Re: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

AIDA is time tested and will be around long after we're all gone. I still use it and I know many people who still teach it.

In fact, some of the copywriting courses I took over the last few...
Forum: Main Internet Marketing Discussion Forum 26th March 2020, 04:21 PM
Replies: 52
Views: 2,314
Posted By agmccall
Re: What skill in the internet world is the most in-demand?

Worry about what you can offer and not what might be profitable because you need to focus on your talents and not others talents

al
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