Help me find the right programmer/script
I am very new at using the internet for marketing. I do have an idea that would help me a lot, but do not know what type of programmer (what skills, programming language, etc) I need to accomplish this. Here is what I need:
I need a website that has 5 basic pages - one of which functions as a sort of portal to x amount of different categories (eg tables, chairs, desks, etc) of products . Each category (when selected) should then show the different products (eg chair 1, chair 2, chair 3, etc) in the particular category = with a name, picture, short description and price of each product.
My secretary (with no knowledge of programming, FTP, etc at all) must then be able to independently manage the content on these pages from a screen/personal control panel on her desktop computer - especially the following:
1. Add new categories and products
2. Change text for each product
3. Change pictures for each product
4. Add/delete products in categories (text + pictures)
5. Easily change prices on range of products at end of year
6. Download opt-in list (prospective clients)
That is:
My secretary must have a simple screen on her desktop asking her: What do you want to do (choose 1):
1. Create new category
2. Change picture
3. Change text
4. Create new product
5. Download subscribers list
and then automatically log in to the website, give her a choice of which info/picture/price she wants to change... show the existing info.... give possibility and space to replace it.... and automatically upload the new info to the site?
ANY suggestions/existing scripts/referrals/help?
What programming language would be best?
What specifications should I use when I try to find a programmer?
What would the extent of such a program/job be?
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