
Google SERP Observation: Single website callouts
- SEO |
Yesterday I came across this strange callout in the SERPs. I had never seen this before, so my thinking is that this is just a Google test (I cannot replicate the result today).
I checked the source code for clues, thinking perhaps there was specific Schema responsible for the display. All I found was <span id="seoblurb1">, which would be unique to the website rather than a universal markup format.
It looks like a Knowledge Graph display, but the information isn't answering a specific question (or anything else that would generally show knowledge graph responses).
Has anyone else seen this?

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