Can Google distinguish between relevant and spam blog commets?

9 replies
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I would like to know if Google can tell the difference between a relevant comment and a spammy comment on any blog. I'm only asking as I see so many spam comments on edu blogs that go to sites which are actually ranking. If this technique wasn't working, would they still be using it? The fault is with Google if they can't actually tell what a spam comment is or not.
#blog #commets #distinguish #google #relevant #spam
  • Profile picture of the author AndresNWD
    Of course they can... most of them are duplicated content or links with overoptimized backlinks. Still I think it's webmaster's job to take care of Spammy comments.
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  • Profile picture of the author online only
    Do you consider blog comments as spam? I do.

    I mean, I sometimes comment on a blog and leave my website link in the URL field, but that's about it. I don't use any keywords nor do I expect google to rank my pages based on that.

    Furthermore, 90% of the blog comments are nofollow anyway, so Google doesn't use them as a ranking factor.
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    • Profile picture of the author yukon
      Banned
      Originally Posted by online only View Post

      Furthermore, 90% of the blog comments are nofollow anyway, so Google doesn't use them as a ranking factor.
      Blog comment links are still links on a webpage (assumes a followed link which is easy to find), they can still rank pages just the same as any in content link.

      There's still problems with the average blog comment links, like comment/pages hit by massive spam (100's of irrelevant links per page).

      IMO comment/links are a temporary ranking solution & should be expected to generate a Google slap, might not happen but should be expected (disposable sites). People building those types of links should at least be realistic.
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  • Profile picture of the author SEO Power
    Originally Posted by Samuel Adams View Post

    I would like to know if Google can tell the difference between a relevant comment and a spammy comment on any blog. I'm only asking as I see so many spam comments on edu blogs that go to sites which are actually ranking. If this technique wasn't working, would they still be using it? The fault is with Google if they can't actually tell what a spam comment is or not.
    it's just like asking, can Google tell the difference between high quality and low quality content? Of course, spammy blog comments can be identified by Google.

    The sites that are apparently ranking because of spammy edu blog comments are probably not ranking solely because of those comment backlinks.
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  • Profile picture of the author GyuMan82
    Speaking in regards to purely "relevance" the answer in my opinion is no. Maybe in the future, but as of now I do not think they can distinguish links puerly in regards to relevance. Maybe spammy or not? Sure. But relevant? Not at this time.

    You only have to look towards private blog networks, many of which link to websites that are totally off content. Same with competitive niches that use high PR links from unrelated websites to rank (ie PR6+ Joomla/Web Developer sites linking out to whatever website).

    Google can determine the "weight" of the link, but rather that two websites are relevant/connected to each other? Only humans can do this.

    For example a human can determine that a blog link comment from a website about cooking to a fitness/running website may be relevant (ie recipes for fat loss, increased energy etc), but from a search engine standpoint I'm not sure they can make this determination.

    Furthermore people link to non-related websites every day.

    Again this is my opinion, and I know many will disagree.

    As others have said, I am pretty sure the .edu links you speak of OP are just a small reason for why said website is ranking.
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    • Profile picture of the author nik0
      Banned
      I have a feeling the algorithm is slowly changing on some fronts.

      Let's look at spammy links by definition:

      - blog comments
      - web directories
      - social bookmarks

      What do these have in common:

      - Lots of irrelevant links on the very same page, though not will all platforms of course where you first have to click the title that leads to an inner page and links from there to the client site.

      Anyway, if they figure out that footprint, instead of going after unique footprints like "Powered by Pligg" or "Leave a comment...." type of things they'll be able to make a clear difference between a spammed blog with tons of links to different subjects then a heavily moderated blog where everyone links out to the same type of sites (think of popular IM blogs like Quicksprout where most of the links point at other IM related sites) instead of Viagra, Payday Loans and what not.

      With such footprint they can identify more types of spammy links, think of PBN links with dozens of OBL on the homepage to all kinds of sites.

      I think this already happened during Penguin 3.0 though most link sellers won't admit it but keep yelling business as usual while it's clear when you read the thread on BHW that there are tons of people penalized that mostly had these type of links.

      Personally I used to run such network and I did have quite a few clients tank, mostly the ones that used my service for a longer amount of time. Now I adjusted my network, and even took one of my networks down (a weak PR2 one) and we are already seeing some recoveries, maybe cause Google is still rolling out (personally I don't think it should take weeks to roll out but just in a matter of days) so perhaps they are re-running the refreshes in a modified way to test stuff. That explains the jumpings up and down.

      Anyway the sites that recovered can be counted on 1 hand so nothing scientific about it, could have to do with other factors but it doesn't take away my initial point of links next to irrelevant links. Hence that I restructured my service completely and testing different things like in that public case study I posted.

      All adjustments are based on common sense and on proven strategies from people that didn't tank, eg analyzing crappy sites that still ranked despite unnatural link profiles, just executed in different ways.
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  • Profile picture of the author Jeffery Moss
    The authority of the page or blog is still the determining factor for the relevance of the backlink, not the words used by the person making the comment.

    Though, even Matt Cutts said how they target bloggers who show up repeatedly making comments on other people's blogs, if those comments come across as spam. So maybe this has more to do with getting reported as a spammer by someone than Google's algorithms figuring out that you are a blog spammer.

    Just keep your comment relevant and targeted and don't keyword spam.
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  • Profile picture of the author larrypaul
    With Google algorithm updates special words & comments in the list of search engine are considered spammy and those whose content & comment is natural are considered as relevant. This is a very nice phenomena provided by Google for giving users the most accurate results..
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  • Profile picture of the author vishwa
    I don't think that blog comment is play a vital role or a factor for search engine rankings as most of the blog owners made the comment links nofollow. But its true that spam comments are very irritating.
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