Rregistering expired domains - then 301 redirecting?

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Does this work? Just found a 4PR .com domain, if I bought this and 301 redirected would it make a difference to ranking?

#301 #domains #expired #redirecting #rregistering
  • Profile picture of the author PBMax
    Originally Posted by brettuk View Post

    Does this work? Just found a 4PR .com domain, if I bought this and 301 redirected would it make a difference to ranking?

    From what I understand, the PR doesn't really matter anymore. You need to make sure the domain name has solid backlinks still pointing to it. If it does, and they are at least semi-relevant to your site, then forwarding the domain from your registrar dashboard is the answer.
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    • Profile picture of the author AK86
      I think you are missing the question/point here, PBMax.

      While PR, in itself, may not be a "ranking factor", it is generally a decent indicator to guage a sites traffic, including referral traffic from backlinks. A site with little, to no, backlinks, probably won't reach it to PR 4.

      As to your question, BrettUK, you will want to identify all the backlinks to the website (Ahrefs.com or a similar tool), then either recreate the pages so those links hit a real page and not a 404, or set up 301 redirect for these landing pages and direct them to your homepage or correlating page.
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      • Profile picture of the author PBMax
        Originally Posted by AK86 View Post

        I think you are missing the question/point here, PBMax.

        While PR, in itself, may not be a "ranking factor", it is generally a decent indicator to guage a sites traffic, including referral traffic from backlinks. A site with little, to no, backlinks, probably won't reach it to PR 4.

        As to your question, BrettUK, you will want to identify all the backlinks to the website (Ahrefs.com or a similar tool), then either recreate the pages so those links hit a real page and not a 404, or set up 301 redirect for these landing pages and direct them to your homepage or correlating page.
        Sure, PR was once a sign of a solid site with backlinks and "power," but now PR is sometimes a rusty gas station sign promoting an abandoned building - you can't bank on it.

        You can, as I said and you echoed, check the backlink portfolio, and if it's good, either set up landing pages and do a lot of extra work OR simply forward the domain so any of those old links send you to the homepage of your desired site.
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      • Profile picture of the author MikeFriedman
        Originally Posted by AK86 View Post

        While PR, in itself, may not be a "ranking factor", it is generally a decent indicator to guage a sites traffic, including referral traffic from backlinks. A site with little, to no, backlinks, probably won't reach it to PR 4.
        Everything in that sentence is wrong. PageRank has nothing to do with traffic, and you could have a PR 4 page with only one backlink.
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      • Profile picture of the author GarrettMickley
        Originally Posted by AK86 View Post

        I think you are missing the question/point here, PBMax.

        While PR, in itself, may not be a "ranking factor", it is generally a decent indicator to guage a sites traffic, including referral traffic from backlinks. A site with little, to no, backlinks, probably won't reach it to PR 4.

        As to your question, BrettUK, you will want to identify all the backlinks to the website (Ahrefs.com or a similar tool), then either recreate the pages so those links hit a real page and not a 404, or set up 301 redirect for these landing pages and direct them to your homepage or correlating page.
        Second this. Definitely make sure that every indexed page of the previous site has somewhere to go.
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  • Profile picture of the author Paz
    PR is so easily faked; even on expired domains. You need to cross reference PR and links with other tools such as opensiteexplorer and even google's link operator.
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    • Profile picture of the author AK86
      Can you provide any insight into this?

      Other than just saying "PR is so easily faked." How is PR faked?
      Can you provide examples of sites which have high PR which don't have established traffic and backlink profile?

      Originally Posted by Paz View Post

      PR is so easily faked; even on expired domains. You need to cross reference PR and links with other tools such as opensiteexplorer and even google's link operator.
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      • Profile picture of the author SEO Power
        Originally Posted by AK86 View Post

        Can you provide any insight into this?

        Other than just saying "PR is so easily faked." How is PR faked?
        Can you provide examples of sites which have high PR which don't have established traffic and backlink profile?
        If, for examplee, domain A was a PR 5 domain and domain B was a PR 0 domain and I redirected domain B to domain A, domain B would become a fake PR 5 domain. Want to see proof? Create an account at expireddomains.net, login, view the expired domains list without any filters, and you'll see lots of fake PR domains.
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  • Profile picture of the author SEO Power
    I typically respond to this kind of question like this: "try it and see what happens". Those who test the most succeed the most in SEO.

    To really answer your question, I don't see any reason why it shouldn't work as long as the domain has good backlinks and isn't penalised.
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  • Profile picture of the author watsonovedades
    PA and DA are what you want nowadays on a purchased domain, PR can easily misleading
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    • Profile picture of the author yukon
      Banned
      Originally Posted by watsonovedades View Post

      PA and DA are what you want nowadays on a purchased domain, PR can easily misleading
      PA & DA are misleading out of the box.
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    • Profile picture of the author dreamtoreality
      Originally Posted by watsonovedades View Post

      PA and DA are what you want nowadays on a purchased domain, PR can easily misleading
      Pretty much any metrics used by these services can be manipulated, and quite easily in most cases too (I personally like TF though). The only advantage these metrics have is that they save time in the sense that they're a good indicator as to whether you should further investigate a domain. It's always about manually checking the backlinks yourself.
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      • Profile picture of the author yukon
        Banned
        Originally Posted by dreamtoreality View Post

        Pretty much any metrics used by these services can be manipulated, and quite easily in most cases too (I personally like TF though). The only advantage these metrics have is that they save time in the sense that they're a good indicator as to whether you should further investigate a domain. It's always about manually checking the backlinks yourself.
        Moz is useless with their homemade metrics. Skip the nonsense & go straight to the links.
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        • Profile picture of the author Mike Anthony
          Originally Posted by yukon View Post

          Moz is useless with their homemade metrics. Skip the nonsense & go straight to the links.
          Behold the power of Pagerank. Just one of many PR6s without the links to show it.

          rubinskyfamily.net

          ROFL.... Moz haters living in denial that pagerank isn't done.


          (maybe someone can dig up some links for that one I got like 20 more that expired just in the last 10 days)


          incidentally neither Moz nor Majestic give that one anything.
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          • Profile picture of the author nik0
            Banned
            Check the domain in SEMRush to check it for traffic, this doesn't tell all but at least it gives you some idea.
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  • Profile picture of the author Mike Anthony
    Originally Posted by brettuk View Post

    Does this work? Just found a 4PR .com domain, if I bought this and 301 redirected would it make a difference to ranking?

    Maybe but probably not since the links that bring the PR may not be anchor text for your niche. The problem with the 301 redirect craze is that once you do a redirect there is nothing else to be done with the domain. You can't put any links on it for other terms and you cannot use it to leverage further links (like three way or more link exchanges.....yeah they can be done - people confuse all link exchanges with two way reciprocal links).

    All of that is based on the PR being real and still in true existence. Google has not updated the PR for over a year. Ignore anyone that claims a metric that has not been updated (and announced as probably never updating again) is more reliable than one that updates regularly.

    Moz and Majestic metrics combined beat the snot out of pagerank right now.
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  • Profile picture of the author accessted
    Wouldn't this only increase Authority of the site and not necessary increase rank correct?
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    • Profile picture of the author yukon
      Banned
      Originally Posted by accessted View Post

      Wouldn't this only increase Authority of the site and not necessary increase rank correct?
      A 301 will redirect backlinks to the 2nd domain.
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    • Profile picture of the author Mike Anthony
      Originally Posted by accessted View Post

      Wouldn't this only increase Authority of the site and not necessary increase rank correct?
      The effects on ranking could well be minimal if the anchor text from the links do not match the page. Really the only thing redirects do most of the times is save the person the time of setting up a site and paying hosting charges. Plus you cannot overdo it with too many redirects so as an overall strategy its minimal - again unless you get the right domain with good matching anchor text .
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