Question About Long Tail Pro and Niche Research

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  • SEO
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Afternoon, new to this forum, exited to get to know the community on these message boards over the years and hopefully transition from asking questions to giving advice in a couple years

Anyway, I had a question.

I am using Long Tail Pro, and I want to build a website targeted at a specific niche so I may implement SEO tactics to get the site ranked.

What data should I look at, to determine if the niche I am searching for is a good one?

What should my minimum number of local monthly searches be?

Low, Medium, or High competition?

What range of page authority should I be looking at

How many Juice Pages?

What mosRank should I be looking at?
#long #niche #pro #question #research #tail
  • Profile picture of the author Synnuh
    Originally Posted by TotalRecal View Post

    What should my minimum number of local monthly searches be?

    It depends on what you're selling. Use this formula:

    Searches x .4 x .05 x Avg Product Price x .08

    That will tell you the potential income that can be generated from a keyword if you're using Amazon. The .4 is your click through rate, the .05 is the conversion rate. Your average product price, and the .08 is your commission.

    IE: A $50 average product price is a $4 commission. At 3,600 searches per month, you'll get 72 sales, for $288

    It's rough, but hopefully you get the drift.

    Low, Medium, or High competition?

    Doesn't matter. It's for people bidding on the keywords for AdWords. If the competition is "high" you've got more opportunities, in theory, to make money because there are more advertisers in the space. It doesn't directly dictate how hard it is to gain traffic.

    What range of page authority should I be looking at

    I don't personally look at page authority. I've got Platinum and use the KC. Anything under 30 KC is super easy, up to 40 is worth targeting if you think it's going to be profitable.

    How many Juice Pages?

    Never looked at this one, either.

    What mosRank should I be looking at?

    Never cared. The Keyword Competitiveness metric is the only metric I use. When they fall in what I consider decent, scan over the top 10 results for the keyword and see what you see. Is it hard, or easy?

    Hard = established sites targeting the keywords effectively.
    Easy = forums, web 2.0s, niche sites, q&a sites, press releases, etc.
    Hope it helps!
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