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Google keyword tool: Global Monthly Search Volume or Local Search Volume?

by mbomb
8 replies
  • SEO
    • |
I'm in the middle of keyword research and I've decided to use Google's tool even though I built my list with Wordtracker. I broke my list into categories and am now using the Google tool to pull seatch volume. I notice that I get alot of "not enough data" under the local search volume, but Global monthly search volume shows me actual figures. Which do you normally use? Thanks.

Mike
#global #google #keyword #local #monthly #search #tool #volume
  • Profile picture of the author Lucid
    You could infer from the other values what the comparative size is and divide using an average value. But if there's not enough data, there's a reason for that and that's simply because there are few searches locally for those keywords. Many reasons why that would be so.
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  • Profile picture of the author Steven Carl Kelly
    I always use local search volume because I target an English-speaking audience. I also set the local settings to include the countries I am targeting: US, Canada, UK, Australia, etc.
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    • Profile picture of the author mark@1to101
      I now use local search and select only the 'United States'. My reason being that it's difficult to rank in the top few positions in all countries.

      By basing my keyword research figures on just the U.S, anything else I get is then a bonus. Better to under-estimate and be pleasantly surprised than over-estimate and be disappointed.
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  • Profile picture of the author khtm
    Is anyone aware of a method for finding monthly keyword search volumes for specific CITIES?

    Like, I live in San Diego and want to find out how many San Diegans are searching for "lose weight fast" (just an example) every month.

    I'm interested in these numbers for offline marketing.
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    • Profile picture of the author youtring
      I tHink top Top keyword tool is google adwords and wordtracker only.
      But yes i also use keyword discovery.
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    • Profile picture of the author Steven Carl Kelly
      Originally Posted by khtm View Post

      Is anyone aware of a method for finding monthly keyword search volumes for specific CITIES?

      Like, I live in San Diego and want to find out how many San Diegans are searching for "lose weight fast" (just an example) every month.

      I'm interested in these numbers for offline marketing.
      It is possible, in a round-a-bout and non-free, way. If you have an Adwords account, you can set up a campaign that only targets a certain city. So you could set up a campaign for those keywords, bid enough to get in the top listings, and count the number of impressions over a set period of time, then multiply it out to get a reasonable monthly volume figure.
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  • Profile picture of the author sherone
    anyone can say which tool is better?

    Google keyword suggestion tool or Wordtracker??
    nowadays what happend to overture tool, it was pretty good tool.
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  • Profile picture of the author Lucid
    > Is anyone aware of a method for finding monthly keyword search volumes for specific CITIES?

    I thought the keyword tool allowed you to set specific cities, but I was wrong. You can only select countries. I must have been thinking about the ad preview tool.

    Why don't you just divide the numbers?

    San Diego has what, 3 million people? USA has 300 million. Divide by 100. Will not be accurate but should be a fairly good estimate.
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