How to write meta desciption for ecommerce site product pages?

4 replies
  • SEO
  • |
Hi Everyone, I have just started SEO on a jewelery eCommerce website. As of now, all the product pages description are same as the parent category page description. It is difficult to write unique description for all the product pages as it has thousands of products. What would you recommend ? Should I remove the meta description tag from all product pages or just leave the content field blank in meta description tag. Can the product specifications be dynamically called in meta description tag?

Waiting for suggestions.
#desciption #ecommerce #meta #onpage #pages #product #site #write
  • Profile picture of the author Brown2
    It is not necessary to create meta description of 1000 of your product pages. Just create a unique and compelling meta description and title for main and category pages. Moreover, Google can display the first two lines of product description in the search engine result page if, you don't write a meta description for your product pages. Thus, include keywords in the starting two lines of your product description.
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  • Profile picture of the author alexiastukes
    following this step to write meta description
    Recommended length of the meta description
    Unique meta descriptions for every page
    Be concise
    Write compelling marketing copy
    Incorporate a clear call to action
    Use a local telephone number if you offer products or services locally
    Think about keywords
    You don't always need to write a meta description
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  • Profile picture of the author Michael Shook
    Originally Posted by imshazia View Post

    Hi Everyone, I have just started SEO on a jewelery eCommerce website. As of now, all the product pages description are same as the parent category page description. It is difficult to write unique description for all the product pages as it has thousands of products. What would you recommend ? Should I remove the meta description tag from all product pages or just leave the content field blank in meta description tag. Can the product specifications be dynamically called in meta description tag?

    Waiting for suggestions.
    You can sometimes call up something dynamically using tokens, it depends on the software you are using to create your site.
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  • Profile picture of the author SEO Power
    Originally Posted by imshazia View Post

    Hi Everyone, I have just started SEO on a jewelery eCommerce website. As of now, all the product pages description are same as the parent category page description. It is difficult to write unique description for all the product pages as it has thousands of products. What would you recommend ? Should I remove the meta description tag from all product pages or just leave the content field blank in meta description tag. Can the product specifications be dynamically called in meta description tag?

    Waiting for suggestions.
    It's unnecessary as meta descrptions don't influence rankings, so leave the meta description fields empty.
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