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Ranking higher with quality backlinks (no exact match anchor) vs exact match anchor low quality...

by Haship
5 replies
  • SEO
    • |
Just curious and how effective this would be...

Let's say there are 2 website on the same niche.

On each website, there is a page about some topic, for example, about buying books. On each site, each page would have an article with 400-450 words.

One website would have backlinks with anchor text "buy books" to that page, but not very quality backlinks and not a lot of them. While another website would have a lot of quality backlinks to its page about buying books, but not a single backlink with exact keyword match which is "buy books". Who would win when it comes to ranking for "buy books" keyword?

Can we really outrank other websites for a specific keyword without actually having a single backlink with the exact anchor text for that keyword, while other websites have?
#anchor #backlinks #exact #higher #low #match #quality #ranking
  • Profile picture of the author AmberK
    There are going to be others with far greater expertise in this area that will give you the details to this question:
    "Can we really outrank other websites for a specific keyword without actually having a single backlink with the exact anchor text for that keyword, while other websites have?"

    Based on my experience the answer to your question is YES. Quality, relevant content is the key to success in what you referring to above.
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  • Profile picture of the author SEO Power
    The second website would win because Google has dialed down the importance of anchor text in the algorithm. Now, the quality of backlinks is far more important, and quality always trumps quantity.
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    ONE HOUR INDEXING - STOP WASTING MONEY ON LINKS GOOGLE NEVER FINDS
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  • Profile picture of the author kamaldeepchandel
    Being a great Search Engine Optimization indicates ranking for the highly competitive keywords. Not always. The technique utilized to rank the highly competitive terms is very similar to ranking medium level keywords-- other than competitive markets need a $1,000/ mo Cost.

    Unless dealing with customers with these big budgets, excellent SEOs will frequently earn money with simple and quick ranking keywords.
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  • Profile picture of the author Ben West
    Anchor text is barely relevant these days. The higher quality links will win out every day.
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  • Profile picture of the author Dokemion
    Yes!

    You can even outrank competitors without doing sh*t..
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    Contact me for any SEO Services you need I'm glad to be of your service.

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