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canonical links and internal juice

by Steviebone
6 replies
  • SEO
    • |
When multiple anchors refer to different urls with the same canonical link, is all internal juice passed on to the canonical page?

In other words let's say we have links:

/link-variant1.htm
/link-variant2.htm
/link-variant2.htm

and the target pages are all canonicalized to:

link-variant1.htm

Then does all juice from these references pass to the canonical? Or does this just tell Google about duplicate content and the juice from the other variants get lost?
#canonical #internal #juice #links
  • Profile picture of the author Steviebone
    Is my question unclear?
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  • Profile picture of the author fpforum
    So..you're basically trying to do the 301 redirect method, but with internal pages? What do you mean by canonical? The only way to pass that authority would be to tell Google the page has been permanently redirected to the new page.

    If link-variant2.htm has a dofollow text link on it going to link-variant1.htm then juice will pass
    If link-variant2.htm has a 301 redirect on it going to link-variant1.htm then juice will pass

    Aside from those two things...I don't think you'd really be doing anything.
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    • Profile picture of the author Steviebone
      Originally Posted by fpforum View Post

      So..you're basically trying to do the 301 redirect method, but with internal pages? What do you mean by canonical? The only way to pass that authority would be to tell Google the page has been permanently redirected to the new page.

      If link-variant2.htm has a dofollow text link on it going to link-variant1.htm then juice will pass
      If link-variant2.htm has a 301 redirect on it going to link-variant1.htm then juice will pass

      Aside from those two things...I don't think you'd really be doing anything.
      Actually, it's not a redirect, it's a dynamic script querystr variant. There are a ton of them, 301 approach won't work.
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  • Profile picture of the author Microsys
    In A1 Website Analyzer (my tool) that calculates internal link juice scores, canonical instruction and HTTP redirects to another page transfers the juice.

    For reference:
    http://www.microsystools.com/product...#linkstructure
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    • Profile picture of the author Steviebone
      Originally Posted by Microsys View Post

      In A1 Website Analyzer (my tool) that calculates internal link juice scores, canonical instruction and HTTP redirects to another page transfers the juice.

      For reference:
      Complete Guide on Website Audits with A1 Website Analyzer
      Thanks. That's not definitive but it helps. It makes sense that as Google counts the number of times a page is targeted that it transfers the count to the canonical variant. In a large scripted site with alot of dynamic link variants canonicalization becomes paramount.

      While a good sitemap suggests a page's internal relevance, Google states that is just that, ... a suggestion. The internal link count is what matters most.
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      • Profile picture of the author savidge4
        Page A to Page B

        Page A has 3 links to page B in different variations be it text, or an image or whatever. with off page I would say that without question only one of those links will count. Which one specifically ( top middle bottom ) I could not even begin to tell you. - and the only reason I am saying this is because that is what Google says... and to be honest, they are the source but not always the "truth"

        Onpage is a bit different. As I have said before I work with smaller sites. I work with some really small sites. I can go into GA and see how many links to a page I have on my site. As an example the "about us" page. A small site gives you the ability to know exactly what the number of present links are to a page and then compare that to the GA number. the numbers match.

        So we then know to some extent the links "count" but to what extent do they pass juice? that is simply one of those variables we can have theories about, but not know for sure.

        It would seem to me that looking for plausible real world SEO use and ability to abuse would give some insight. i think we can look at Silo structure. I simply have never seen multiple links on a page pointing to the silo cap. Which suggests to me there is no gain to be had by having multiple links.

        So given we are talking about an unknown variable "Juice" I would take from the real world example that it is plausible that the juice is lost.

        Not a definitive answer, but an answer based on some amount of logic.

        Hope that Helps!
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