Google becoming info source

by 4 replies
5
I tell you what, google is getting more and more into presenting data these days. Even a search like this comes up pre-formatted

natural mold removal
#search engine optimization #google #info #source
  • Banned
    It's no big deal because Google SERP schema is always incomplete data.

    Traffic is still clicking organic SERP links.

    Your example keyword [natural mold removal] gave naturallivingideas [dot] com hyperlinks on the first page of the SERPs. That wouldn't have happened without schema.

    That schema box ranks above the #1 organic link/page with a clickable link to the source (naturallivingideas [dot] com).
  • The #1 position CTR has been dropping constantly over the past few years and it's not going to change anytime soon.

    Why would it? Google doesn't owe anyone anything.

    They're a business just like all the others.
    • [1] reply
    • Totally agree. In this case it isn't so damaging to the number one ranked page because as you guys point out the info is incomplete but I imagine it must give people who rank top ten lists etc a bit of a headache seeing their CTR drop on certain keywords.
  • Yes, Nowadays Google search will be pre-formatted. All keywords must be highly searchable which have high density. Search engines uses its own algorithm to find keywords.
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