Don't believe anything posted by Barry Schwartz... He's making a big deal out of small things... Like that post he has when "he said" that building links can do more harm to a site... Barry Schwartz is an Internet Marketer he'll do everything to get more attention traffics/conversions etc..

I suggest you should not read any of his article or you'll have more worries than you already have.

Hey guys, here is more on the subject straight from the horses mouth:
Official Google Webmaster Central Blog: Finding more mobile-friendly search results

Let's just all agree that it's going to be a big one and for mobile only.

Google has prepared webmasters for months so they better deliver right?

Worst case, they mess up (like in most major algo updates) and make it up by the 3rd week. Let's see what happens

Ok, that update will definitely affect sites, whether it affects to a greater extent than Panda, Penguin e.t.c. updates, no one knows for sure.

Whether something affects SEO is super simple to find out: Simply ask yourself what does Google want to give its users? As Google knows that most people are moving to mobile devices to browse the web (although there's no doubt that laptop / desktop browsing is still common), it wants to give mobile users of Google a great experience so that people still continue to use Google. So Google will give importance to sites which are responsive and mobile-friendly.

Bigger than Panda and Penguin? Are they going to ctrl+a+delete all the serps? lol

Could you give me the source link?

What we should be concerned now is how we all can optimize the mobile version of our site to make it search engine friendlier.

Now a Days i got a email from Google Webmaster Tools, which tells about
Fix mobile usability issues found on

wanna optimize better to avoid to affect on Upcoming Algorithm (May or May Not Be mobile-friendly ranking algoritham)

Attachment 22443

Well if your website is already mobile responsive then you have nothing to worry about.

Sounds pretty good if your target market is an older person who spends 6 minutes or more on average browsing your site on a desktop and then makes a purchase.

Just make sure your site is not mobile optimized and filter all those non purchasing time wasters without having to put additional staff on to answer their lazy enquiries because they need spoon feeding and are not really your ideal prospects.

Bring it on.