I don't understand this google search behaviour
- SEO |
I search for the term keyword -- and google tells me that there about 1,110,000 results.
Then I search for the same word, but in quotation marks; "keyword" -- and google tells me that there are about 150,000 results.
Why this difference? It is the exact same word in both cases. Which count is more accurate?
Mys second question is this: google's keyword tool says that the word is getting 10,000 searches a month (for broad, or 5000 for exact -- I not sure what this means). Is this niche a good one to get into? There are actually a lot of bidders for this keyword on adwords, but they are selling a physical product relating to the keyword, not information or an ebook. What do you think?
Thanks for your help...
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