How to make rank for global competition keyword?

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I have got rank for local targeted keywords like "Chicago Accountant" or so. But if I want to rank up only for "Accountant" then it will be highly competitive, isn't it? How to get rank effectively for this kind of Global Competition keywords? In there any special process to get rank for global competition keywords? Or same process for local and global? Any answer will appreciate.

#competition #global #keyword #make #rank
  • Profile picture of the author yukon
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    Originally Posted by shastaarenburg View Post

    I have got rank for local targeted keywords like "Chicago Accountant" or so. But if I want to rank up only for "Accountant" then it will be highly competitive, isn't it? How to get rank effectively for this kind of Global Competition keywords? In there any special process to get rank for global competition keywords? Or same process for local and global? Any answer will appreciate.


    Google will still return local results for some types of root keywords, like accountant. Click the link & you'll see local results.

    A single word search query doesn't always mean it's a global keyword.

    If you would have said the word accounting, that's a global keyword because the word itself is targeting an entire niche while the word accountant is targeting an individual person.

    You might want to read up on the Google Hummingbird algo. & search intent.
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    • Profile picture of the author shastaarenburg
      Originally Posted by yukon View Post

      Google will still return local results for some types of root keywords, like accountant. Click the link & you'll see local results.

      A single word search query doesn't always mean it's a global keyword.

      If you would have said the word accounting, that's a global keyword because the word itself is targeting an entire niche while the word accountant is targeting an individual person.

      You might want to read up on the Google Hummingbird algo. & search intent.
      Ok! Now if I want to rank for this keyword "Accounting" with targeted site https://www.glgaccounting.com/ locally on Chicago then what approach should I take?
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