Back link from the Root Domain vs Internal Page

by me4444
8 replies
  • SEO
  • |
Hello everyone!

I want to get back link to my site. I know using majestic seo I have to pay attention to Trust Flow & Citation Flow of the site i will be getting my back link from, but what I do not know is: Do I have to look what is Trust Flow & Citation Flow of their Root Domain or of their page(Path URL*) where my link will live( internal page)?

I found one site where root domain has pretty good metrics, but metrics of the page where my link would live are very poor. So in this particular case I am not sure if it is good idea to get back link from them.

Thank you in advance for your time and help!
#back #citation flow #domain #internal #link #page #root #root domain #trust flow
  • Profile picture of the author Point Blank
    Hi Me,

    99% of the time you'll want to focus on the trust and citation flow of root domain. Odds are your link won't be on the internal page. Unless of course, you're going be rebuilding the old site.

    Here's a few tips. Be sure to thoroughly analyze the backlinks and the sites history. Try to make sure the domain has unspammed quality links, with low obls. If you're purchasing the domain, remember to redirect all pages with link juice to your root domain to get the best bang for your buck.
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    • Profile picture of the author me4444
      Originally Posted by Point Blank View Post

      Hi Me,

      99% of the time you'll want to focus on the trust and citation flow of root domain. Odds are your link won't be on the internal page.
      In my case I am building back links to my website and I want to understand 100% how much PATH(URL*) vs ROOT DOMAIN influence back link value
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      • Profile picture of the author Point Blank
        Originally Posted by me4444 View Post

        In my case I am building back links to my website and I want to understand 100% how much PATH(URL*) vs ROOT DOMAIN influence back link value
        Ever look at big authority sites like ebay, amazon, etc wondering how their internal pages often rank without many links to the page? Think about it. That right there demonstrates the sheer power root domain working in action flowing rank juice to other pages of the site.

        Like others mentioned, it's best not to get caught up in mumbo jumbo hoopla of backlink metrics but rather focus on link quality. Study what the authorities are doing in your niche. Mimic their backlink practices as closely as possible while improving everywhere you get a chance. Authorities have been holding top spots for years.. they must be doing something right.
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  • Profile picture of the author MikeFriedman
    Trust Flow and Citation Flow really do not determine if it is a good link or not.

    Is the page relevant to what you are doing? If yes, then it is probably a good link. Take it and move on.

    The root domain is going to have influence on an internal page only as much as the site's internal linking allows it to. So the root domain can make the internal page stronger if the internal linking is solid.

    If your link is on a new page, the CF and TF are always going to be zero to start out. That doesn't mean the link is bad or worthless though.
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    • Profile picture of the author me4444
      Originally Posted by MikeFriedman View Post

      Trust Flow and Citation Flow really do not determine if it is a good link or not.
      I understand that there are many other factors I have to take in consideration before I get back link to my site. I am trying to understand how TF and CF comes to play. And from what I read i see that if CF if so high and trust flow is very low it is not best to get back link from. So in this case it would be strong sign of bad website. What is your take on my thought?
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      • Profile picture of the author MikeFriedman
        Originally Posted by me4444 View Post

        I understand that there are many other factors I have to take in consideration before I get back link to my site. I am trying to understand how TF and CF comes to play. And from what I read i see that if CF if so high and trust flow is very low it is not best to get back link from. So in this case it would be strong sign of bad website. What is your take on my thought?
        My take is that Google, nor any other search engine, does not use TF or CF. It is a third party metric with no bearing on the search engines. Plus you have to remember that Majestic may not even have enough data to calculate TF or CF accurately.

        For example, what if I released a new article 2 days ago that went viral. It attracts tons of great, high quality links naturally. It will take Majestic weeks, if not months, to pick up all those links. Likely they will never find much more than half of them. No backlink checker ever finds them all. So when you check the TF and CF, they are both going to be extremely low, maybe even zero. But that is in no way accurate.

        There are tons of other cases you can think of where TF and CF are not going to be accurate either.


        What I would be looking at is pretty simple. Is the page and/or the site relevant to my page? If the answer is yes, than it is probably a good link.

        You could ask yourself this simple question and save yourself hours of analyzing a bunch of metrics.

        Another question you could ask yourself is this: Pretend one of your prospects/customers found the link page. They no nothing about SEO. They stumbled on the page though. "Is this link enhancing or hurting your reputation?" If it is not enhancing your business or site's reputation, you should probably think again about building it.

        Follow that, and you likely will never build a link that will harm your site.

        Or you can spend hours pouring over inaccurate 3rd party metrics.
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        • Profile picture of the author me4444
          Originally Posted by MikeFriedman View Post

          "Is this link enhancing or hurting your reputation?" If it is not enhancing your business or site's reputation, you should probably think again about building it.
          That is perfect outlook! Thank you very much for your advice! And thank you for taking time to answer me. I truly appreciate that more than you know!!!
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      • Profile picture of the author nettiapina
        Originally Posted by me4444 View Post

        I understand that there are many other factors I have to take in consideration before I get back link to my site. I am trying to understand how TF and CF comes to play. And from what I read i see that if CF if so high and trust flow is very low it is not best to get back link from. So in this case it would be strong sign of bad website. What is your take on my thought?
        You should of course take Majestic's scores with a pinch of salt, but you're reading them more of less the right way. Or at least that's what Majestic's rep told me.

        As Mike F. said it usually takes Majestic at least a couple of weeks to register new links, and their scores may never reflect the reality. In my opinion Majestic's stats are working best on a domain/site level. I'm using them mostly to quickly evaluate a link profile, and get a broad view of the link building activities.

        Please also note that Majestic's niche/industry list tends to be very broad, and very inaccurate at times.
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        Links in signature will not help your SEO. Not on this site, and not on any other forum.
        Who told me this? An ex Google web spam engineer.

        What's your excuse?
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