How much would you charge for an seo appraisal?

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I have been offered some seo work, and since it's the first time I've done this for anyone else, I'm torn between charging too much and too little. A friend has suggested £100 a site, just for an appraisal, but this seems quite steep. I'd welcome some Warrior thoughts on this.


Lynn
#search engine optimization #appraisal #charge #seo
  • Offer to do the appraisal for free... then give the client a comprehensive analysis on paper of how they will benefit from the changes you propose... then if they like the idea offer to make the changes for $500-$1500 (GBP) depending on your demographic and guarantee of results.
    • [1] reply
    • I like that idea, thanks Marlon.
  • yeah, that is a good idea, but you might want to make sure there is a chance they are willing to spend that sort of money before you go and spend time putting together an appraisal.
    • [ 1 ] Thanks
    • [1] reply
    • That's a very good point, thanks.
  • Here is what I do. I charge a small fee for the appraisal and if they decide to use my services I discount my SEO fees the amount I charged for the appraisal. I do this because the fee discourages people from getting an appraisal who aren't serious about using my services.
    • [ 2 ] Thanks
    • [1] reply
    • That's a great idea, Andy, and I think I'm going to go with that. Thanks very much for your input.


      Lynn
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    How much would you charge for an seo appraisal?

    I have been offered some seo work, and since it's the first time I've done this for anyone else, I'm torn between charging too much and too little. A friend has suggested £100 a site, just for an appraisal, but this seems quite steep. I'd welcome some Warrior thoughts on this.