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SEO help for an ecommerce site in a very competitive industry

by BizBuyz
4 replies
  • SEO
    • |
I have a website that's been up for around 4 years in the very competitive ink and toner industry. I've only played around with it enough for it to be self sustaining, now I want to quit my JOB and do this full time. I need some suggestion on how to get this site to rank when competing with all the other office product dealers like the Amazon's, Staples and LD products of the world. All suggestions are welcomed
#competitive #ecommerce #industry #seo #site
  • Profile picture of the author fastreplies
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    • Profile picture of the author BizBuyz
      I assume some are idiots, and other have vision problems and find it easier reading large bold font. From my experience most idiots never have anything positive to say they just try and flame other people, it's usually because they are lacking in other areas. Is this is better on your eyes
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  • Profile picture of the author ArchanaReddy01
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    • Profile picture of the author nettiapina
      You've done some sort of market research. That's good, most people just skip that part altogether. As you've probably noticed these companies are huge, and I'm pretty sure there's also got ink toner companies. Heck, my backwoods home country has at least half a dozen.

      It's not going to be easy.

      I'd try to write the product descriptions to be unique, and if possible, different from the competition. You know, to show your values or have a bit of attitude. This doesn't necessarily rank the pages, but at least you'd have potential to rank. Using copies of the same old lukewarm crap doesn't inspire anyone to backlink, and those authoritative sites are probably going to outrank you if the content is too similar.

      Backlinks are still very important, but this is an uphill battle against the companies you mentioned.

      Social media marketing or something like YouTube might not be a bad idea.
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      Links in signature will not help your SEO. Not on this site, and not on any other forum.
      Who told me this? An ex Google web spam engineer.

      What's your excuse?
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      • Profile picture of the author BizBuyz
        Originally Posted by nettiapina View Post

        You've done some sort of market research. That's good, most people just skip that part altogether. As you've probably noticed these companies are huge, and I'm pretty sure there's also got ink toner companies. Heck, my backwoods home country has at least half a dozen.

        It's not going to be easy.

        I'd try to write the product descriptions to be unique, and if possible, different from the competition. You know, to show your values or have a bit of attitude. This doesn't necessarily rank the pages, but at least you'd have potential to rank. Using copies of the same old lukewarm crap doesn't inspire anyone to backlink, and those authoritative sites are probably going to outrank you if the content is too similar.

        Backlinks are still very important, but this is an uphill battle against the companies you mentioned.

        Social media marketing or something like YouTube might not be a bad idea.



        I'm pretty sure this is obvious, but forum spammers are not someone you want to contract.
        Writing unique product descriptions for 4k items is time consuming but there is no quick fix. I'm working on a blog now in WP, I'm waiting until I have some content on it before adding a public link. I was also considering an industry specific forum. Any thoughts ?
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  • Profile picture of the author RoellyWinklaar
    At your place I'd start with local SEO, meaning local specific forums and blogs(that's for linkbuilding), after that I'll invest in copywrite/rewrite and user-friendly deisgn of a landing page. As I understood the niche is competitive, so I'd try to find specific keywords that are not as competitive, and try to be at least on the first page of this querie.
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