Backlink Insertion

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3
I have the opportunity to insert a backlink into an article that is 6 to 12 months old, but from high authority blog. If the blog posting was published 6 to 12 months ago, does the inserted backlink lose any of its authority since this was not a recent blog posting?

Your help is always appreciated!
#search engine optimization #backlink #insertion
  • I don't think so, I'd rather say this can actually help since the old article probably has more juice - if it's authorative then there's a good chance than other websites linked to it over time.

    From an editor's point of view, I think it's reasonable to re-visit older articles to update them, so I think it should be pretty natural for Google as well.

    Just my 5 cents.
    • [ 1 ] Thanks
  • is the page nofollow? if so then it doesn't matter. you won't gain anything unless you're getting direct clicks to your link.
    • [ 1 ] Thanks
  • Thank you both for your replies. Thanks for reminding me about the no follow. The link in the blog will not have a no follow. I did notice that some of her postings have the no follow tag, but I been inform that this link will not have a no follow tag.
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    Backlink Insertion

    I have the opportunity to insert a backlink into an article that is 6 to 12 months old, but from high authority blog. If the blog posting was published 6 to 12 months ago, does the inserted backlink lose any of its authority since this was not a recent blog posting? Your help is always appreciated!