Content Marketing: Types of Content that Attract the Most Backlinks

by pauloadaoag Administrator
8 replies
  • SEO
  • |
Attracting backlinks should be one of your most instrumental goals when you create your website content. A backlink is a link from an external site that points to your website; this is created when your content is engaging, relevant and appeals enough to make people want to pass it on to their readers.

Quality backlinks provide much greater weight with the Google Gods than inbound links, which are a traditional method of SEO as they are much harder to manipulate. Inbound links can be added to any web page but backlinks need to be placed in relevant context making them a much more authentic method of increasing traffic to your website and therefore increasing your ranking.

With quality backlinks being at the forefront of your mind, here are a few content creation tips that will attract other users to your posts and encourage them to backlink.

Long Live the List
A study conducted by Fratzl and posted by Buzzstream concluded that list posts are the most shareable. This makes good sense as they require less attention to detail from the reader but still get the message across. In a list post, the reader can get the idea of the content without having to take too much attention away from what they're doing.

List posts also generate a challenge mentality in the reader. They want to try and name the top five holiday destinations (for example) without prompting and have to read through to confirm their guesses. This encourages their interaction and allows them to share fascinating new facts with their audience.

The Essential Guide
A guide implies that you have thought of the basics of a subject, an 'essential' or an 'ultimate' guide means that you've thought of everything! There will be nothing left for the reader to write on the subject so they may as well just link to in their post.

Use Infographics
Infographics are an extremely popular way to encourage the sharing of your content. They are attractive, visually appealing and require no reading yet they still convey an often powerful message. While they are not as unique as they were two years ago, they are still an incredibly popular way to gain attention and encourage backlinks so their use is still highly recommended.

It's crucial that if you're creating an infographic you engage with a skilled designer, a poorly designed infographic is worse than no infographic at all.

Stay Local
Creating content that is relevant to your community will inspire a sense of belonging that will encourage people to backlink to your post. This doesn't necessarily mean the street you live in; it can be a much wider community issue but writing about something that is close to the hearts of many people around you will increase your popularity and have your content shared time and time again.

There are many methods of creating content that encourages backlinks and it is up to you to try them and stick to the methods that are the most successful for your product. The benefits of keeping the search engine gods happy are well worth the extra effort!
#attract #backlinks #content #marketing #types
  • Profile picture of the author Matt Kaey
    Great Post! A lot of useful tips here for Content Marketing. I really need to create more list posts. Gotta remember that!

    Thanks!
    Signature

    Matt

    {{ DiscussionBoard.errors[10683085].message }}
    • Profile picture of the author dansilvestre
      Originally Posted by Matt Kaey View Post

      Great Post! A lot of useful tips here for Content Marketing. I really need to create more list posts. Gotta remember that!

      Thanks!
      You can start practising by writing your posts here as lists:

      5 Steps to Create Great Posts
      1. Make a List
      2. Talk About Interesting Things
      3. Add a Unique Proposition for Every Point
      4. Make Sure It Is Actionable
      5. Add a Conclusion

      It does get annoying at some point though
      Signature
      {{ DiscussionBoard.errors[10683212].message }}
      • Profile picture of the author Mashfi
        Originally Posted by dansilvestre View Post

        You can start practising by writing your posts here as lists:

        5 Steps to Create Great Posts
        1. Make a List
        2. Talk About Interesting Things
        3. Add a Unique Proposition for Every Point
        4. Make Sure It Is Actionable
        5. Add a Conclusion

        It does get annoying at some point though
        It is a great idea, My new blog getting more traffic , but need always active in net
        {{ DiscussionBoard.errors[10700420].message }}
  • Profile picture of the author MrMintyBluez
    Great content, however, keep in mind that the best way to find content that is attracting the best and most backlinks is by using services like AHREFS content explorer or Buzzsumo to find the types of content that are being shared the most currently.
    {{ DiscussionBoard.errors[10683261].message }}
  • Profile picture of the author ShawnLim
    After years of blogging, I still find that a list post is easiest to read, digest, and able to create the most buzz. If you hit on the right title and the list is interesting, people will share and link to it.

    You need a unique angle of attack or point of view to be different. And this is where you need to be creative to come up with something interesting to your market..
    Signature

    The 3 INSANELY Effective Methods To Achieve Your Goals, GO HERE.

    {{ DiscussionBoard.errors[10683553].message }}
  • Profile picture of the author ANDREIS
    This is useful post, suggestions here are true. However, people online can become too wild and obsessed with getting links. You can earn lots of money with a small number of links, sometimes with no links at all and people should just be more reasonable when it comes to getting links for the purpose of getting links!
    {{ DiscussionBoard.errors[10684072].message }}
  • Great post! Keep it up
    Signature
    The ultimate site for your camping, survival, outdoor, adventure and travel needs.
    >> Get your survival and outdoor freebies here <<
    {{ DiscussionBoard.errors[10685472].message }}
  • Profile picture of the author HayleyS
    What a useful information! Thank you for sharing all these content creation tips.
    {{ DiscussionBoard.errors[10686209].message }}

Trending Topics