advantage of the Adsense program is getting banned and losing
I've gotten emails from people that declare that Adsense is too
risky and that they refuse to work hard with a program that could
delete them in a heartbeat.
Yes... this is true. You CAN lose your account.
All it takes is one person to click-bomb your sites and Google will
then send you that dreaded email.
But Really, Who Cares?
You have to understand that regardless if you lose your account
or not, this game is not about Adsense - it's about building a portfolio
of virtual real estate.
What I mean is that if you work your tail off and create 50 high quality
niche sites, based around niches that are getting targeted traffic on
a daily basis (my preference are product-based niches), then you are
These assets can be monetized on so many ways should your Adsense
account be terminated.
From other click-based programs to affiliate sales to selling advertising,
these sites can produce incoming for the long-term without Adsense.
So here is my advice to take if the fear of losing your Adsense account
is stopping you from taking action.
1) Always create sites that are based around stuff people are buying.
2) Always create informative content that not only educates the reader
on the specific niche/product that your site is about, but is also unique.
3) Get those rankings up! There are many small ma-&-pa shops that
would love to get some traffic directed from your site (selling monthly
advertising banners or text).
4) Get your mind wrapped around the idea that the sites themselves
are what's valuable, not the Adsense code.