Most Important Search Engine Ranking Factors
- SEO |
From Backlinko, an in-depth glance at the factors that affect search engine ranking.
Whoever said that SEO is dead, might have been asleep for a long time. SEO is definitely alive. What might be dead is your knowledge on SEO. Ok, not dead, maybe outdated.
We all know that nothing beats a good content when it comes to a website's success, with or without SEO. But have you ever asked yourself, "How can I boost up my website to get the results I have always wanted?" Backlinko took one step further to examine the aspects in making your website stay on top of the searches. They conducted a research on the factors which affects first-page ranking. What they found might astound you.
Let us talk about these factors.
Topping search engine ranks are like putting rhythm on your website. Wanting your website to be known, is the same as wanting your music to be heard. It is important to consider the above-mentioned factors if you want your website to go on the full swing. It is not just about the content of your website; it is also about your strategy.
The aforementioned research was conducted with the help of Erick Van Buskirk and several data partners: Ahrefs, MarketMuse, SEMRush, Alexa, SimilarWeb, Semantic Search and HummingBird Algorithm.
For in-depth look of the above factors, you can check the full post on Backlinco: 11 Critical Search Engine Ranking Factors (1 Million Results)
Have you tried any of these factors? Which of them worked best for your website?
Whoever said that SEO is dead, might have been asleep for a long time. SEO is definitely alive. What might be dead is your knowledge on SEO. Ok, not dead, maybe outdated.
We all know that nothing beats a good content when it comes to a website's success, with or without SEO. But have you ever asked yourself, "How can I boost up my website to get the results I have always wanted?" Backlinko took one step further to examine the aspects in making your website stay on top of the searches. They conducted a research on the factors which affects first-page ranking. What they found might astound you.
Let us talk about these factors.
1. Backlinks and domain diversity.
Obtaining links from a variety of domain groups turned out to be an important factor in increasing your websites visibility.
2. Website's overall link authority.
Choosing your website's domain is vital in search engine ranking. The prominent domain is a double thumbs-up.
3. Topic relevance and content depth.
If you want your website to stay on the top, it should hold a comprehensive content. Besides, who would want to check something shallow?
4. Long Contents vs. Short Contents.
Longer contents are proven to be the first in Google results. It was even discovered that the average word count of Google's first-page search result is 1,890 words!
5. Your website's security and URL length.
When Google requested webmasters to change their websites to secure ones, it made a change in Google ranking. Ever thinking of creating a website URL? Turns out that even in choosing your website's URL, "less is more" seems effective.
6. Something you don't know about SCHEMA.
Are you ready for this? There is no connection between Schema markup and ranking.
7. Image contents and its effect on your rankings.
You might as well consider putting some images on your website if you want a good ranking. *winks*
8. Using exact keywords on title tags.
It turned out that Google is smart enough to understand your website. Who would have thought that the relationship between exact keywords in your title tags, had a small impact on rankings?
9. The speed of your website.
The ratio of you visiting a website that loads slowly is proportional to Google's tolerance to websites that do the same.
10. Text's exact match influences your ranking.
11. Low bounce rate and higher Google ranking.
Yes, Google does measure bounce rate in ranking because a high-quality product reduces bounce rate (although there was a time when they denied it.)
Topping search engine ranks are like putting rhythm on your website. Wanting your website to be known, is the same as wanting your music to be heard. It is important to consider the above-mentioned factors if you want your website to go on the full swing. It is not just about the content of your website; it is also about your strategy.
The aforementioned research was conducted with the help of Erick Van Buskirk and several data partners: Ahrefs, MarketMuse, SEMRush, Alexa, SimilarWeb, Semantic Search and HummingBird Algorithm.
For in-depth look of the above factors, you can check the full post on Backlinco: 11 Critical Search Engine Ranking Factors (1 Million Results)
Have you tried any of these factors? Which of them worked best for your website?