Normally I would use a 301 when migrating content, but I do not want to remain be my home page, I just want to change the content.
For context, I created my website several years ago and started as a single page with my primary content on my homepage. As time went on I continued adding pages and I am no longer targeting a very small niche.
My current homepage has content that ranks very well for a few keywords, and I would like to migrate that content to a separate page so I can treat my homepage as more of a landing page that can represent all of my content.
My concern is that when I create a new page I will be starting over trying to rank for the keywords I am currently ranked well for.
Any ideas on the best way to manage this? If I simply copy the existing homepage content to a separate page will google see this and maintain rankings or will I truly be starting from scratch? Has anyone else gone through something similar to this?