Are Seo friendly Urls really important if you have other ranking factors working very well?

8 replies
  • SEO
  • |
My website posts are ranking well but urls are like this "151&name=I%20will%20file%20your%20returns" Should i change urls or continue with this? Is this going to affect ranking if i will change them now.
#factors #friendly #important #ranking #seo #urls #working
  • Profile picture of the author iwantbreak
    Although SEO friendly URLs are considered to be minor factors in the whole optimization process, you ought to have them for improving the overall user experience and visibility... hence this is what your every URL should follow:
    example.com/category/subcategory/product-name-description
    OR
    example.com/topic/subtopic/product-name-description
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  • Profile picture of the author sandramleyvas
    Because of this is a major ranking factor so its important
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  • Profile picture of the author DABK
    Leave them alone. When you change the url, you're changing the address of the pages... all the links you have to the pages, will keep going to the old address... You'll lose rankings, unless you do permanent redirects... Why do you want to do that much work when you're ranking?

    When you rank, you make no changes to the onpage.

    Originally Posted by joseph102 View Post

    My website posts are ranking well but urls are like this "151&name=I%20will%20file%20your%20returns" Should i change urls or continue with this? Is this going to affect ranking if i will change them now.
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    • Profile picture of the author joseph102
      Thanks DABK. You are right i should not take chance when i am already ranking well.
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  • If your pages are already ranking well, you already have your answer. You could make user friendly urls but it wont make much of a difference to search engines.
    If you are already ranking and you have backlinks to this url, then keep it the way it is.
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  • Profile picture of the author dave_hermansen
    They are nice, but not important - at least for SEO.
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  • Profile picture of the author Rextag Energy
    When you use SEO onsite checking tools sometimes you can see it's suggest to use hyphens instead of underscores in URLs. More UX and SEO friendly.
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  • Profile picture of the author SEOtraveler
    I wouldn`t change the URLs now as it may cause you more harm indeed. They don`t look too pretty this way, but in terms of SEO this is not a crucial enhancement. Just try to keep that in mind in future and optimize the URLs before anything is associated with them.
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