Moving blog to different domain, how do I not lose ranking?

by JM35
11 replies
  • SEO
  • |
Hi all - new member here!

I currently have an eCommerce site with a built-in blog on the site. I am starting a new blog and want to move a few of the blogs from the current website to my new blog.

The posts I want to move all hold the #1 position in google for various different search terms - and generate a good bit of traffic. How can I move these blog posts to a new domain/blog without losing any of the ranking/traffic?

I'm not sure if this is possible, I understand I'd probably lose some ranking but is there a best way to do this rather than deleting the post on one site and posting it right to the other?

Thanks!
#blog #domain #lose #moving #ranking
  • Profile picture of the author Suresh K
    Setting up a 301 redirect will not only send the user to the correct page, but it will also tell search engines that the page has permanently been moved and transfer the link credit to the new page.

    You can create what is called a "wild card" redirect in your .htaccess file that will transfer everything on a domain-name level. Essentially, this automatically adds a 301 redirect to all of your old domain URLs and pushes them to the new domain with the same URL.

    It's critical that you take your time and ensure everything is getting 301 redirected properly. This is very important for both traffic and search. You can use a 301 checker to make sure everything is being transferred properly.

    Try to keep the exact same URL structure while switching domains. If you want to make changes to the URL structure, it's best to wait a few months after the domain transfer. Once things have settled, then make your changes.

    In Google Webmaster Tools, if you click on the little gear icon, you'll find a link to "Change of Address." This is a tool you can use to inform Google that you changed domain names. Google will update the domain in its system so your listings are up to date.
    Signature
    Digital Marketing Expert Trainer - SKARTEC
    https://skartecedu.in
    {{ DiscussionBoard.errors[11108785].message }}
  • Profile picture of the author JM35
    Should I delete the old blog post? Like delete the whole page from the old website or will that completely diminish the 301 redirect?
    {{ DiscussionBoard.errors[11108824].message }}
    • Profile picture of the author MikeFriedman
      Originally Posted by JM35 View Post

      Should I delete the old blog post? Like delete the whole page from the old website or will that completely diminish the 301 redirect?
      If the 301 redirect is on, it doesn't matter if you delete it or not. The page will be unreachable.

      If you are going from one domain to another, you need to hold onto that old domain so that someone else doesn't pick it up and setup something without the 301 redirects.
      Signature
      SEO, AdWords Management, Social Media Marketing, and more.
      Get a FREE Quote.
      {{ DiscussionBoard.errors[11108842].message }}
    • Profile picture of the author JM35
      I might not have been clear. I am keeping the old website and blog running. I simply want to transfer a few of the blog posts to a new blog run by wordpress.

      The other blogs are on BigCommerce built-in blog. So what I meant is should I completely delete these old blog posts from the built in blog or is that not necessary?

      I did the 301-redirects and the web pages redirect to my new blog, just not sure if I need to go in and physically delete the blog posts from the built-in blog, because I just left them there.
      {{ DiscussionBoard.errors[11108855].message }}
  • Profile picture of the author Doan Chi Tin
    301 redirect is the best choice for you. Just after few days, your site will be back!!
    {{ DiscussionBoard.errors[11109002].message }}
  • Profile picture of the author 5ervant
    I've done a lot of URL rewriting and redirection, and yes 301 redirect (Moved Permanently) will not just redirect your visitors to your new blog, it will also tell to the search engines and their Web crawlers that their indexed pages has been changed.

    There are many ways to change the targets of your old URLs to your new URLs that are recognizable by search engines:
    1. URL redirects using a content delivery network (CDN).
    2. Server configuration using htaccess or else.
    {{ DiscussionBoard.errors[11110572].message }}
  • Profile picture of the author paulgl
    Why would want to do anything with them? You people continue to make no real webmaster sense.

    Just put links to the new blog on the old ones. Simple. Then just do the new blogs.

    The old blogs stay intact, indexed, etc.

    This stuff is not really that hard....

    Paul
    Signature

    If you were disappointed in your results today, lower your standards tomorrow.

    {{ DiscussionBoard.errors[11110729].message }}
    • Profile picture of the author JM35
      I am selling the old website/blog and I don't think the new owner is going to want a ton of links on it that will drive traffic away from his site and to my new venture.
      {{ DiscussionBoard.errors[11110762].message }}
      • Profile picture of the author paulgl
        Originally Posted by JM35 View Post

        I am selling the old website/blog and I don't think the new owner is going to want a ton of links on it that will drive traffic away from his site and to my new venture.
        Then how do you propose NOT losing your rankings?

        Like, um, this "new" owner is going to allow you to 301 or whatever you heard, and

        TAKE VISITORS FROM HIM?!?!?!?!?!

        And besides, why would this new owner want you to remove valuable content?!?!?!?!?!

        Why not just keep the site?

        If you sell, you lose. Obviously, you must be getting a good price.

        Like I said....you people continue to amaze me...

        Paul
        Signature

        If you were disappointed in your results today, lower your standards tomorrow.

        {{ DiscussionBoard.errors[11110805].message }}
    • Profile picture of the author 5ervant
      It depends on the intention of an owner, there are website owners that really want to change their domain name or any other reason, and don't want to lose their SERP rankings.
      {{ DiscussionBoard.errors[11110903].message }}
      • Profile picture of the author paulgl
        Originally Posted by 5ervant View Post

        It depends on the intention of an owner, there are website owners that really want to change their domain name or any other reason, and don't want to lose their SERP rankings.
        No new owner of a website is going to help YOU keep rankings for content on HIS website.

        Unless the new owner is an idiot, and allows the old owner to use his new site for traffic and/or ranking.

        Paul
        Signature

        If you were disappointed in your results today, lower your standards tomorrow.

        {{ DiscussionBoard.errors[11111630].message }}

Trending Topics