Do PPC campaigns "expire"?
- SEO |
Assuming that every part of your PPC campaign (offer, keywords, competition, traffic, etc.) is good, and assuming that you have the funds to support it, is there anything that would keep it from going on indefinitely? As long as the campaign continues to give a good ROI, could you leave it running for, say, a year without doing any maintenance to it? I realize that it would be foolish to leave a campaign without maintenance for a year, but hypothetically speaking, would it be possible?
Brad
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