Do I optimize based on seed or long tail phrase

16 replies
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Okay say I am making a new post. 2000+ informational posts on cars or auto business.

I choose "automotive parts industry" as my seed keyword.

My long-tail phrase is "automotive parts industry in America" or "automotive parts industry suppliers"

So when I make my

Page title, H1, Alt-tags etc.. Heck even image file names.

Do I use the seed term or Automotive Industry?

Or

Long-tail phrase? Automotive industry in America
#based #long #optimize #phrase #seed #tail
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  • Profile picture of the author Tony Marriott
    If you use the same main keyword then surely every one of the 2000+ articles will be competing directly against each other for that keyword.

    Google will only rank one (or two) from the same domain for that same keyword.

    Logically you should have a different version (or variation/long tail/semantically related) of your industry level keyword.

    If they are all on the same site Google is clever enough to see the main focus of your content overall.

    It makes more sense to rank 2000+ related keywords and posts.
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  • Profile picture of the author ArunPable
    Long tail keywords have low rate of competition in internet world, so your website is new in the internet world then I suggest you please go with long tail keywords so you can rank but you will get limited traffic but that traffic will be highly convention.
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  • Profile picture of the author DABK
    You do understand that "automotive parts industry" is contained in "automotive parts industry in America" and "automotive parts industry suppliers," right?

    And, do you know that it's a good idea to use related phrases, right?
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  • Profile picture of the author sownsow
    Another trick you can use is to type your keyword in on Google and look down at the related terms that show up at the bottom of the page. Then try and find a way to add all of the ones that make sense and have relevance into your post/article.
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  • Profile picture of the author Sally Ader
    Hi, I think u should use the long-tail phrase.
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  • Profile picture of the author MichalK
    Yes, a long tail for every post will do the job. Post won't be a competition to each other. Use also similar phrases.
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    • Profile picture of the author DABK
      You should have 2 posts compete for the same keyword. Because there's nothing wrong with you winning position number 1 and position number 2!

      Originally Posted by MichalK View Post

      Yes, a long tail for every post will do the job. Post won't be a competition to each other. Use also similar phrases.
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      • Profile picture of the author MichalK
        Sure, but if you have position 6 and position 8, Google sometimes show one post and sometimes the other - on the lower position.
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        • Profile picture of the author DABK
          And, so?.........

          Originally Posted by MichalK View Post

          Sure, but if you have position 6 and position 8, Google sometimes show one post and sometimes the other - on the lower position.
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  • Profile picture of the author dave_hermansen
    Google ranks web pages, not websites. Each page of your site is a unique opportunity to rank for an individual keyword phrase. You should be going after all of them, devoting a unique page to each phrase you want to rank for - https://storecoach.com/perfect-on-page-seo
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  • Profile picture of the author gomess023
    Thanks guys and gals. I worded the q terribly. I meant to say I have 1 2000+ word article. Should I optimize around the long tail or seed. The advice seems to be long tail based on responses. Thank you.
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    • Profile picture of the author dave_hermansen
      Originally Posted by gomess023 View Post

      Thanks guys and gals. I worded the q terribly. I meant to say I have 1 2000+ word article. Should I optimize around the long tail or seed. The advice seems to be long tail based on responses. Thank you.
      Optimize around whatever has the most searches that you actually have a chance of ranking for.
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  • Profile picture of the author Angela Leonard
    could anyone tell me difference between seed and long tail pharase??
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  • Profile picture of the author Tony Marriott
    Seed keyword is the main keyword put into a keyword generation tool like Google Keyword Planner. In that sense it is the seed keyword that generates all the others.

    In the case above seed refers to the main or broad keyword.

    In strict terms the long tail is simply the same keyword with more 'qualifying' words.

    i.e.
    Dog Training = Main or Broad keyword
    New York Dog Training
    Dog Training for beginners
    How to start a dog training school
    would all be long tail keywords.
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  • Profile picture of the author Nicole Sakoman
    Originally Posted by gomess023 View Post

    Okay say I am making a new post. 2000+ informational posts on cars or auto business.

    I choose "automotive parts industry" as my seed keyword.

    My long-tail phrase is "automotive parts industry in America" or "automotive parts industry suppliers"

    So when I make my

    Page title, H1, Alt-tags etc.. Heck even image file names.

    Do I use the seed term or Automotive Industry?

    Or

    Long-tail phrase? Automotive industry in America
    Before I start here... pls don't share your KW's publicly on forum because right now I can check if that KW is profitable (which I didn't do), and take it in front of your nose, make a site and sell leads gotten thru that site to car parts businesses.

    Now...
    You should optimize around long tail phrase and the LSIs of that phrase.
    So in this instance "automotive parts industry in America" you will look for variations automotive/car parts industry America/USA.

    This is of course very simple example and it's not here for you to blindly use it but to use it as an inspiration and broaden your thinking.

    Best of luck with that...
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