So I keep hearing about how it makes sense to only use one keyword per campaign. How does that work? How many campaigns would you then need. I have about five different ads that I am currently using. Each one has about 15-20 keywords. Some are set to geo-target and others nationwide. The industry that I am is very hot right now and the bids are high. My CTR is horrible. I am spending about $50.00 per lead. I keep thinking that I am doing things right but I am getting very frustrated. I don't get it. In one of my previous posts I gave an example of one of my landing pages and let's say there was a-lot of criticism (negative). I am also using my website as a way to collect leads, so I am using adwords and the ads for that as well. Again still low conversions! Is it my ads or my creative or a mixture of both? My site is being optimized and I blog, facebook and twitter. My landing pages are just being used as landing pages but could could be optimized as full sites if need be.
Here are a few of my lading pages and my website please let me know what I need to do and should I try using one keyword per ad.
getnjloans.com
apoyowe.com (landing page for my spainsh reps). This one is being updated.
sydfinancial.com
I have many others but you get the point.
#wrong
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