Which one is better for SEO?

21 replies
  • SEO
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Which one is better for SEO? Uploading the video directly to the website or uploading the video to YouTube and embedding the video on the website? What are the Pros and Cons of these methods?
#seo
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  • Profile picture of the author John Romaine
    Transcribing the video is good for SEO.
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  • Profile picture of the author Blakers1
    I almost always upload videos to YouTube and then embed them on my site. Google loves their own products. Plus you can drive traffic to a quality YouTube channel, and you're not slowing down your servers with a large video file.
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    Blake Akers
    Webology

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  • Profile picture of the author Janvi Arora
    Banned
    Upload the video on YouTube, optimize it with relevant Title and Description with link to your webpage, then embed the video on the website. You'll get exposure to your video that help you generate traffic.
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  • Profile picture of the author anexplore
    Is it legal to embed someone else's YouTube video on my website?
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  • Profile picture of the author jane21august
    You should upload the video to youtube first then to your website for generating more traffic.
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    • Originally Posted by jane21august View Post

      You should upload the video to youtube first then to your website for generating more traffic.
      Are you suggesting to upload the video to Youtube and then re-upload the video to the website as well? or to embed the video on the website?

      Thanks
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  • Profile picture of the author dichthuatmid
    I agree with you
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  • Profile picture of the author gainerp
    Banned
    Second option is better i think so. because if you upload the video in the website the it increase the loading time of the website.
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  • Profile picture of the author Castor Troy1
    Uploading video on youtube will be good then link it up to your site because of here amount of traffic is huge. If video is informative and qualitiful then traffic will come automatically it can be way of bring traffic to a website. Only uploading to a website wont be effective like youtube.
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  • Profile picture of the author KylieSweet
    Its better to upload it in Youtube to target specifically the users while the website can load faster without embedded video.






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  • Profile picture of the author etdigital1
    First Upload Video On your Youtube Channel and then you can use the embedded code in your website article. so you get more views from two sides...
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  • Profile picture of the author SEO-Dave
    Interesting question.

    Depends upon what you mean by better for SEO and what you are trying to achieve from the videos? For example if trying to convert users to buy a product or a service, you have to convince them to leave YouTube and visit your site to make the conversion, if they are alreay on your site...

    On YouTube you have limited ability to optimize the content, you can't change YouTube's default HTML output, you can change it however you like on your own site.

    There's probably going to be competing videos targeting the same SERPs on YouTube already, Google is only going to show a small number of them, will it be yours. On your own site I assume you won't be uploading dozens of similar videos targeting the same SERPs.

    For example search Google.com for Funny Cat Videos and 9 of the top 10 are YouTube videos and 8 of them are uploaded by either "Tiger Productions" or "Tiger FunnyWorks" (look like the same person/group). They have uploaded hundreds of videos and are dominating in that niche, if you were targeting that niche it would be difficult to break in to though YouTube.

    The above is for the standard Google searches. A heck of a lot of videos watched on YouTube aren't found via Google, they are found by users already on YouTube via YouTube suggesting your video to their users and users using the YouTube search function. If your video is self hosted you have no access to YouTubes users.

    I don't use video much, if I did I'd seriously consider uploading to YouTube and self hosting: if the server could manage a lot of video content, wouldn't suggest it on cheap hosting. You own the copyright and though the videos will be duplicate, how you and YouTube present them won't be. Create a YouTube optimized version of the content and a self hosted optimized version of the content: could be as simple on the self hosted version you add a video transcript which isn't included (or at least not in full) on YouTube. If you care about conversion another option could be a truncated version added to YouTube and the full version only available on your site.

    David
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    • Originally Posted by SEO-Dave View Post

      Interesting question.

      Depends upon what you mean by better for SEO and what you are trying to achieve from the videos? For example if trying to convert users to buy a product or a service, you have to convince them to leave YouTube and visit your site to make the conversion, if they are alreay on your site...

      On YouTube you have limited ability to optimize the content, you can't change YouTube's default HTML output, you can change it however you like on your own site.

      There's probably going to be competing videos targeting the same SERPs on YouTube already, Google is only going to show a small number of them, will it be yours. On your own site I assume you won't be uploading dozens of similar videos targeting the same SERPs.

      For example search Google.com for Funny Cat Videos and 9 of the top 10 are YouTube videos and 8 of them are uploaded by either "Tiger Productions" or "Tiger FunnyWorks" (look like the same person/group). They have uploaded hundreds of videos and are dominating in that niche, if you were targeting that niche it would be difficult to break in to though YouTube.

      The above is for the standard Google searches. A heck of a lot of videos watched on YouTube aren't found via Google, they are found by users already on YouTube via YouTube suggesting your video to their users and users using the YouTube search function. If your video is self hosted you have no access to YouTubes users.

      I don't use video much, if I did I'd seriously consider uploading to YouTube and self hosting: if the server could manage a lot of video content, wouldn't suggest it on cheap hosting. You own the copyright and though the videos will be duplicate, how you and YouTube present them won't be. Create a YouTube optimized version of the content and a self hosted optimized version of the content: could be as simple on the self hosted version you add a video transcript which isn't included (or at least not in full) on YouTube. If you care about conversion another option could be a truncated version added to YouTube and the full version only available on your site.

      David
      Sounds like a great plan, From your reply I got a great idea... As you have Said, I think I should upload a video to YouTube- a teaser version- to grab the audience from Youtube and direct them to my website for the full version video which will be a hosted video in my product/service page.

      I think, by doing this I can benefit from both worlds...

      Thank you once again for your valuable suggestions
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    • Profile picture of the author Webivores
      David nailed it !
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      Don't forget to use emotions when Marketing.
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  • Profile picture of the author Ajaymalik
    If your Page is on First Page [Rank Doesn't matter] of Google and you embed a youtube video in it than google's going to show that video in the top of google search as a card. Also, Transcribing Video is a Great Thing. Youtube Videos have many benefits over other videos, they are properly marked and perform well in Google.
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    I'm a Technical SEO expert and SEO consultant and a Fron End Developer too
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  • Profile picture of the author Aaden Taylor
    Best way to add video add to website, first upload it on YouTube then embed it in your website. This give more authorization and engagement from users.
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  • Profile picture of the author SEOptimization@1
    Best to upload video on YouTube and then embed it on your website.

    Advantage: High Probability to promote online and getting traffic to your website from YouTube

    You website's loading speed might get affected if you upload this video on your website.
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  • Thank you guys for your valuable answers.
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  • Profile picture of the author sunpeaks589
    You can upload the video on Youtube which helps you to get good backlink for website
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