How to Improve rankings and Traffic of a Travel Website?

11 replies
  • SEO
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Hi Friends,

I am working on a travel website since last 6 months, www.superescapes.co.uk.

I am doing SEO On page and Off page activities.

On Page Activities - Changing Metas and Alt Text regularly.

Off Page Activities - Web 2.0 pages, Local Listings, Classifieds, Profile Creations, Social Book Markings, Article Submission, Blog Commenting and Forums.

But, Still their is no improvement in terms of rankings and traffic. Please, help me out with valuable inputs and other activities.

Thanking you,
Basheer
#improve #rankings #traffic #travel #website
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  • Profile picture of the author AbhishekVerma
    You should firstly ask your hosting provider to implement HTTP/2 to your website.

    Here is the concept :
    HTTP/2 = Speed = SEO = High Google Rankings

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  • Profile picture of the author salimkazi7
    Hi Basheer,

    Whatever Abhishek Verma spoke about the concept of HTTP/2 is good. You can try that.
    But also with that you can try all the major social platforms for promotion of your website.
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    • Profile picture of the author basheerptl
      Thanks Saleem, I am working social media platform also, please help me with more inputs.
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  • Profile picture of the author Dipti Chawla
    Start a Blog. Blogging goes well with travel business, too. There's no better way to gain more backlinks for your site than new content. Also, build Links from authoritative Travel-Related sources. There are many popular travel websites where you can earn a valuable link to your site, such as: The Telegraph Travel, Lonely Planet, The Guardian Travel, CNN Travel, TripAdvisor. Not only will they improve your website's SEO and place it higher in Google's ranking positions, they'll also be a major help in building your agency's online reputation.
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  • Profile picture of the author zoldusta
    in simple terms your competitors are optimizing their pages better than you or they offer more valuable content than you do.

    you have to promote every new post on your site. optimizing a new website is not easy more espcially if the keywords you're trying to rank are competitive. you should promote new posts on other peoples website or guest posting.

    choose the right keywords, don't aim short keywords with high search volume, instread go for long tail keywords. they're easier to rank.

    you should deliver insanely useful content. don't just add any content on your site. offer so much value that other people are eager to share your post on their website or social media.

    visit your competitors and see what they're they posting on their site. find blog posts similar to your niche with high traffic volume, look around and see the type content they have. you then write or hire a good content writer to write valuable content in the same pattern (I am not talking about rewriting their content).

    if you have put a lot of effort in optimizing your website and there is no result, i think you should consider hiring a SEO firm to work on your site.
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  • Profile picture of the author meow3474
    Built some DA 20+ Dofollow Backlinks from your relevant blogs through real guest posting service on your focus keywords & also built web 2.0 & social Backlinks.
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  • Profile picture of the author THEroyseo
    You received some very good advice so far such as improving your site speed loading, writing blog posts and using social profiles.

    Someone told you to optimize your pages and this person was right!

    On-page SEO is way more than title tags and descriptions.

    Now, on-page SEO is specific to some important aspects such as:

    -Google index country (ex: google.com for the U.S.A, google.ca for Canada, etc.)
    -Google mobile index or Google desktop index
    -The keyword you are targeting
    -The ranking position your website has with this keyword

    Obviously, on-page SEO will impact your rankings much faster than off-page SEO because it takes time before those links kick in.

    Moreover, with a site that has the potential to have a lot of pages, links will surely increase your Domain Authority (DA) or Domain Rating (DR) but to increase Page Authority (PA) or (UR), you must send a lot of links to a lot of pages...

    Big sites like a travel website or big e-commerce sites succeed with great page optimization!
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    Nicolas Roy
    Warrior For Hire

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  • Profile picture of the author crackhouse
    You need better quality backlinks. Try and reaching out to high authority sites in your niche looking for guest posting opportunities. You may have to submit ready prepared articles including your backlink contextually placed, and hope they publish them.

    You could also try creating linkbait content and publishing it on your own site - this is essentially content that is designed to go viral - submit it to social media and other properties and watch your natural backlinks grow

    Both these strategies are predicated on creating high quality content to get backlinks so good luck with that!
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  • Profile picture of the author Daijon Moss
    According to me, you should write extensively about beautiful destination and experiences with amazing pictures on your blog to attract some traffic. After you write now the second step is to promote your content through multiple channels where you can find your target audience. Create some quality backlinks for your blog. Sometimes people create backlinks to their homepage of the website instead of a blog with some keywords which is not relevant according to updates of Google. There are many (Free) Channels for content promotion:

    • Try guest posting on high authority travel websites
    • Social media pages/groups of travelers
    • Create some beautiful blogs on Weebly, Wix, strikingly.
    • Quora
    • Reddit
    • StumbleUpon
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  • Profile picture of the author imranimran
    Do well with your on page optimization with relevant key words and Optimize your title and URL and images with ALT text.

    Coming to off page concentrate on backlinks and also social media platforms and drive your traffic to your website through them.
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