Is SEO harder for lesser-known TLDs?

10 replies
  • SEO
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Hello, SEO experts.
A general question: is there a difference between .COM and the less common TLDs?
For example, does a .MORTGAGE or a .RESTAURANT TLD require a Lot more work to get it to the top of Google page 1?
Thanks.
WFMark51
#harder #lesserknown #seo #tlds
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  • Profile picture of the author markmiller24x7
    .COM extensions are more valuable than all other extensions out there, but that doesn't gonna affect how Google sees these things, Google only prefer relevant & user-friendly content done with some good SEO, now whether it is .com extension or any other, it doesn't matter to Google.
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  • Profile picture of the author WFmark51
    Thanks Very Much for your input, people. An SEO expert that I am considering hiring said that a .MORTGAGE TLD would require "more hard work" than a .COM, so he raised his price. I had never even thought about a difference in the difficulty level. Thanks.
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  • Profile picture of the author dave_hermansen
    Google has said multiple times that the TLD does not matter at all for ranking. It definitely will matter if you want repeat visitors. People remember sites as being .com, whether they are or not, so your .net, .biz, .us, .whatever stands a very good chance of having people who wanted to revisit being pillaged by the .com owner.
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  • Profile picture of the author leo mars
    Search engine optimization Impact of Top-Level Domains.

    Utilizing lesser-known TLDs can noticeably affect your business' SEO. These spaces are less well-known for most web clients and are regularly connected with spam. On the off chance that a .com TLD isn't accessible for your ideal site space, consider utilizing TLDs like .net or .co.
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  • Profile picture of the author williammar237
    Yes, sure, internationally, the country code top-level domains, it tells you (from an SEO) what you need to know and what you want. Google only prefer relevant content done with some good search engine optimization
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    • Profile picture of the author DABK
      No, not sure.
      Read up on it first, then post about it.

      Originally Posted by williammar237 View Post

      Yes, sure, internationally, the country code top-level domains, it tells you (from an SEO) what you need to know and what you want. Google only prefer relevant content done with some good search engine optimization
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  • Google has clearly made clear that TLD has no more weightage than new TLD, so there is no research on new TLD that it takes a longer time to rank. It just a Mentality of People that have built for a long time that the .com domain is more famous or trustable.
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  • Profile picture of the author Blakers1
    I ranked a .technology domain for competitive local search terms before I realized that it was a terrible TLD for branding...

    It doesn't matter one bit for SEO, but I would suggest you consider an exact match domain and preferably a TLD that's easy for non-tech people to understand and send emails to.

    I'm sure I'll catch grief from someone because of some article from years back when Google devalued exact match but our testing shows it still works, especially for local search. And that's another suggestion...don't rely on advice from Forums (even mine!) or articles about SEO. Test everything and figure out what really works for your web properties.
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    Blake Akers
    Webology

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