With paid ads taking up more real estate and zero-click searches being used increasingly by Google, it seems like it's getting harder to rank and get clicks organically. One suggestion I came across on how to approach SEO in 2020 is to go omni-channel (i.e. be on multiple channels - Facebook, Twitter, LinkedIn, YouTube, Podcasts, etc). And part of this strategy is to repurpose content so that you can distribute across all of these platforms.
How will SEO change in 2020?
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With paid ads taking up more real estate and zero-click searches being used increasingly by Google, it seems like it's getting harder to rank and get clicks organically.
One suggestion I came across on how to approach SEO in 2020 is to go omni-channel (i.e. be on multiple channels - Facebook, Twitter, LinkedIn, YouTube, Podcasts, etc). And part of this strategy is to repurpose content so that you can distribute across all of these platforms.
E.g. Take a video and turn it into audio files for podcasts. Then create blogposts from these podcasts.
Besides this suggestion, what other SEO strategies do you think would work in 2020?
One suggestion I came across on how to approach SEO in 2020 is to go omni-channel (i.e. be on multiple channels - Facebook, Twitter, LinkedIn, YouTube, Podcasts, etc). And part of this strategy is to repurpose content so that you can distribute across all of these platforms.
E.g. Take a video and turn it into audio files for podcasts. Then create blogposts from these podcasts.
Besides this suggestion, what other SEO strategies do you think would work in 2020?
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