Would building content around long tail keywords be worth the time in my case?

There is always chance if you get innovative how you're using keywords.
For example "jewelry", "necklace", or "gift", used with specific side word like
'handmade jewelry', 'coral necklace'. 'birthday gift' etc. based on a fact that
people don't use single word but phrases by sometimes using KW Big Guys
don't believe someone would be so dumb to use.



fastreplies

Long-tail keywords are the means by which you produce natural inquiry traffic to your site

Every action you make on social media integrates with seo .I wouldn't down play the importance of seo . .
As far as whether or not to choose longtail key words it depends on your goal and or objective .

There are different variations of seo that can help one site outrank another .

For example My blog content could be very valuable but having slow loading website could hinder me from ranking higher .

Or another scenario could be poor we hosting or duplicate content .




You could be in the same niche as me and write a more in depth informative article which is likely to keep website visitors on your site longer because of the value you are providing .


Stay active across as many socialmedia platforms as you can and run a site test on your website to see what needs to be tweaked and optimized.

Thanks to all for the advice.
For a fee would an seo specialist tell me if it's possible for me to dominate certain keywords?

It also depends on the LTKW that you're using. You also have the consider the psychology. What's usually the mindset of the person using those KW. This can really help if you do content marketing. We categorise the LTKW that we have based on that plus the traffic. If it looks promising, and we can fit that in our funnel, then we give it a shot.

Long tail keywords are definitely worth the time. Smaller ecommerce brands spend little or no time on SEO, this can give you an advantage. You can try a tool like Ubersuggest, I think you are allowed a few free searches a day. You could also subcribe for a month and cancel after once you have done your research. You can also type in "jewelry" or "necklace " and looking at google autocomplete is also useful to see what people are searching for.

I believe it is worth the time since it would help you both ways which would be to generate traffic depending on DR and link juice which also depends on the DR. Targeting the long tail keyword could help make it easier for Google to index your website quickly.

Building content around long tail keywords would not be sufficient, and I would prefer that you must have some title headers with enough paragraph that answers the customers journey. For this outline you will have relevant users that will trust your brand and buy or hired your service page.

For initial response you should use some LTKWs but for better and more traffic and business you must have try for competitive keywords.. always keep trying to get rank on short keywords like "online necklace" "buy necklace" "offers on necklace" etc

Are you going to compete with Big Guys globally? If not, there is always this 'local search', something like
'coral necklace near me'
or
'jewelry store in NNN neighborhood'
In this context you can beat the big guys.

Yes, It is worthy. As Long tail keywords are easy to rank. Also these keywords can bring high traffic from search engines.

For SEO => you can post mixed content + products inside other free platforms (wordpress . com for example)
These platforms are very popular and free, so it becomes easy to attract the customer and send it to your main pages.

Socialmedia => create a group and attract targeted subscribers

I would say you need to do some keyword research, and find out what keywords are worth going after, what I mean by this is that you don't want to rank for keywords with zero searches. Try aiming for those with at least 250 per month, and below 1000. Keyword research is all about finding opportunities for growth, that others may have missed. As you said yourself, you will find it tough to compete with the big guys, unless willing to pay for promotions, so stick to long-tail keywords and produce high quality content, and innovate.

lets get right into this... is SEO an option.. by all means it is... do you have to get a bunch of back links and all that... in your market segment "jewelry" not really. look at the term "handmade silver jewelry" as an example on Google. None of the big players in jewelry are showing... there is a Pinterest listing in the top 10. There are still Amazon listings in there. There is MORE THAN enough SEO opportunity for the little guy there. Get into terms like "handmade silver christian jewelry" and its even more apparent thatyou could break through.

Dont listen to most of the crud on this thread. the reality is "Jewelry" is not that hard of a term to break into. Are you going to list in the top 10 for the term "Jewelry" anytime soon, no.. but the terms above, sooner than you might think.

The more specific the term is you might be shooting for, sure the less traffic there may be, and according to most, this is not traffic you want. BUT with the more specific terms that are refining what it is someone is looking for the the percentage of probability of actually getting the sale grow. People searching "Jewelry" are just looking and the number of visits needed to make a sale might be huge. but something like "Silver turtle necklace with diamonds" is a "Buyers" term... may not get as much traffic but will probably yield MORE sales.

To understand specifically what YOU need to be doing in terms of SEO vs Social.. you need to be doing BOTH. Yes social is more instant, but it requires more work day in and day out... once you take a break from posting on social what happens? Social media is a faucet just like paid advertising... you stop posting or turn off PPC and the sales end.

You need to be writing content daily... trends, how to's, cultural, etc on the specific products you sell and the specific materials you use. 1 or 2 hours a day writing and posting over time you will see results. Dont think for 2 seconds that you an write 1 or 2 articles and wonder why your not seeing results.. its not how it works. 300 articles down the road.. and you will see the difference. In the meantime do the social media thing.

You just need to start DOING. you can think about it, you can question yourself, you can do nothing... but where will this put you in a year?

This is YOUR passion, YOUR dream right? then you simply need to do the WORK. Just write every day. the buying traffic will come.

You started this thread in February - and three months later you have 'found LTKWs' ? Have you done anything else?




I laughed at that but then looked back over your posts in this thread - you seem to be waiting for someone to tell you step-by-step what to do....that is an employee mindset. If you don't care enough about your business to do the work needed to promote it - no one else will care either.


Three months from now - where will you be?