The Five Most Common Google Indexing Issues by Website Size
- SEO |
Google doesn't index all of the pages on your site, and you can check which ones have been indexed via the Google Search Console - which will also tell you why pages haven't been indexed. Issues can include server errors, 404s, and hints that the page may have thin or duplicate content. But how does that translate across the entire internet? The author checked a cross-section of different sized sites to find out.
This is how websites were categorised according to size:
- Small websites (up to 10k pages).
- Medium websites (from 10k to 100k pages).
- Big websites (up to a million pages).
- Huge websites (over 1 million pages).
Here are the five most frequent issues, according to website size:
Small websites
Search Engine Journal sampled forty-four different sites and found the following common issues occurring:
- Crawled, currently not indexed (quality or crawl budget issue).
- Duplicate content.
- Crawl budget issue.
- Soft 404.
- Crawl issue.
Medium websites
Search Engine Journal sampled eight different sites and found the following common issues occurring:
- Duplicate content.
- Discovered, currently not indexed (crawl budget/quality issue).
- Crawled, currently not indexed (quality issue).
- Soft 404 (quality issue).
- Crawl issue.
Big websites
Search Engine Journal sampled nine different sites and found the following common issues occurring:
- Crawled, currently not indexed (quality issue).
- Discovered, currently not indexed (crawl budget/quality issue).
- Duplicate content.
- Soft 404.
- Crawl issue.
Huge websites
Search Engine Journal sampled nine different sites and found the following common issues occurring:
- Crawled, currently not indexed (quality issue).
- Discovered, currently not indexed (crawl budget/quality issue).
- Duplicate content (duplicate, submitted URL not selected as canonical).
- Soft 404.
- Crawl issue.
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