A new article on Search Engine Journal reports that Cloudflare can help with improving your site's security, speed, and even user experience. Here's a guide to help you get started.



Many people out there will have heard of Cloudflare in their SEO wanderings. But even among those familiar with the name, many don't know know how it really works. Some think that the platform is nothing more than another DNS management system. However, the platform offers exceptional features for:

• SEO security.
• DDoS protection.
• Speed optimization.

But, wait. What Is Cloudflare If It's Not A DNS Management System?Well, it started as a DNS management tool but has since expanded into a tool for:

• DNS management.
• Security.
• Caching.
• Website optimization.
• Bot Management.
• WAF.

Let's take a look at how Cloudflare can improve your SEO and how to use some of its features:

• Security-Related Features, like SSL/TLS, Firewall, Bot Management, WAF, Captcha.
• Performance-Related Features, like CDN, Caching, Code Minify, Image Optimization, Redirects.

Utilizing Cloudflare's servers, you can take control of image optimization through a system that offers image:

• Storage.
• Resizing.
• Optimization.
• Delivery.

Cloudflare is smart, and the advanced features that make a world of difference include:

• Smart routing, so traffic is routed to servers that aren't congested and are running optimally.
• Continual, automated monitoring keeps servers running smoothly and automatically adjusts routing based on node outages or issues.
• An intelligent caching system that focuses heavily on latency and travel distance to allow for faster site load speeds.
• Image optimization and CDN work together to improve user experience, reduce site speed and make search engines happier in the process.
• Reliability is further improved so that your site remains online. When crawlers land on your site, you can be confident that your site will be available and run smoothly.