Is keyword or actual blog title better for Wordpress SEO title?

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  • SEO
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Hey guys, for a computer repair business, if for example you're writing a blog article on computer hacking , should the wordpress SEO Title contain the actual title of the blog first or would it be better to put the keyword you wish to rank for please?

Or should the kw not be in the title at all and replace it with the company name?

I am thinking SEO Title should be like:

How to protect your pc from Hacking | Affordable Computer Repair Services
#actual #blog #keyword #seo #title #wordpress
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  • Profile picture of the author dave_hermansen
    The title you suggest is fine except that it is way too many characters. The company name might be important if you are a nationally or internationally known name (i.e. Google, Amazon, Walmart, etc.). Otherwise, your business name is really not important at all for the SEO title, so chopping that off is what I would do.
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    • Profile picture of the author mikehende
      Originally Posted by dave_hermansen View Post

      The title you suggest is fine except that it is way too many characters. The company name might be important if you are a nationally or internationally known name (i.e. Google, Amazon, Walmart, etc.). Otherwise, your business name is really not important at all for the SEO title, so chopping that off is what I would do.
      Does this apply to landing pages too or only blogs please? I've always thought best to have top 2 keywords if possible with a separator in between for titles.
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      • Profile picture of the author dave_hermansen
        Originally Posted by mikehende View Post

        Does this apply to landing pages too or only blogs please? I've always thought best to have top 2 keywords if possible with a separator in between for titles.
        It applies to ANY page that you are trying to rank for a keyword phrase.
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    • Profile picture of the author mikehende
      Originally Posted by dave_hermansen View Post

      The title you suggest is fine except that it is way too many characters. The company name might be important if you are a nationally or internationally known name (i.e. Google, Amazon, Walmart, etc.). Otherwise, your business name is really not important at all for the SEO title, so chopping that off is what I would do.
      Hey guys, wondering if adding a kw which will bring people to my blog which relates to the blog topic itself will be better than adding my service kw? So instead of:

      How to protect your pc from Hacking | Affordable Computer Repair Services

      Maybe it should be something like

      How to protect your pc from Hacking | Pc Hacking Prevention

      If it were YOU guys, how would you handle the title-Blog kw issue please?
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  • Profile picture of the author mikehende
    Thanks but not understanding on the too many characters part as long as the total amount of words stays in the 'green' is what I have learned, if not, how many characters total should it be please?
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    • Profile picture of the author dave_hermansen
      Originally Posted by mikehende View Post

      Thanks but not understanding on the too many characters part as long as the total amount of words stays in the 'green' is what I have learned, if not, how many characters total should it be please?
      Actually, even characters is a bit misleading, although the consensus is somewhere between 50 and 60. It's actually the amount of space that is available for a title to appear in its entirety in the search results and that is defined by the number of pixels, which is about 600.

      A capital "W" takes up more space than a small "i", so there really isn't a definite amount of characters. You can use the MOZ Title Tag tool to test if your title tag will fit in the 600 pixel limit.
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  • Profile picture of the author mikehende
    Aaah yes, I see now, I was depending on the title field in Yoast keeping the title in the green but you are correct according to this tool

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  • Profile picture of the author blairquane
    I never bother including the business name. If you were a large brand that maybe beneficial but I would just focus on just getting the keyword into the title and preferably towards the beginning. It does need to make sense though and read like a title, rather than like you're just stuffed the keyword in there. Google will still pick up the keyword even if your title is too long and it's not displaying the whole thing; it just may not read that well to users in the search results, so the other comments in this thread about character number, are relevant.
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  • Profile picture of the author dave_hermansen
    Think of the title as a headline. What is the person who typed in "how to protect by PC from Hacking" really trying to accomplish? Is it to buy repair services or prevent hacking?

    I think the answer is obvious. You can offer repair services on your site for those who are already in trouble, but the person typing that in is going to be far more likely to click on "How to protect your pc from Hacking | Pc Hacking Prevention" than they are the one that highlights repair services.
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  • Profile picture of the author mikehende
    Right, makes sense, thanks.

    I have seen that google loves fresh content so a blog should be something useful and interesting for the reader which is why I am using these types of blogs and sprinkling a few pc repair kw's within the content, is that a good strategy to bring in traffic or is it a must that I get blogs which is geared specifically and only towards pc repair please? If the latter, would be very difficult to keep coming up with "fresh" content.
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    • Profile picture of the author dave_hermansen
      Originally Posted by mikehende View Post

      Right, makes sense, thanks.

      I have seen that google loves fresh content so a blog should be something useful and interesting for the reader which is why I am using these types of blogs and sprinkling a few pc repair kw's within the content, is that a good strategy to bring in traffic or is it a must that I get blogs which is geared specifically and only towards pc repair please? If the latter, would be very difficult to keep coming up with "fresh" content.
      I'm not sure how much stock I would put into the unproven "Google loves fresh content" notion, unless you are a current events/news type of website.

      Figure out what phrases you want to rank for and then select the best page on the site that already exists and optimize it for that phrase or create a new one for that keyword phrase. It really doesn't matter if it is a blog page, a content page, a product page or a service page and it certainly doesn't matter how "fresh" it is.
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      • Profile picture of the author mikehende
        Originally Posted by dave_hermansen View Post

        I'm not sure how much stock I would put into the unproven "Google loves fresh content" notion, unless you are a current events/news type of website.

        Figure out what phrases you want to rank for and then select the best page on the site that already exists and optimize it for that phrase or create a new one for that keyword phrase. It really doesn't matter if it is a blog page, a content page, a product page or a service page and it certainly doesn't matter how "fresh" it is.
        For clarity then this means would not be worth it for me to keep blogging as a means to get more customers, right?
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        • Profile picture of the author dave_hermansen
          Originally Posted by mikehende View Post

          For clarity then this means would not be worth it for me to keep blogging as a means to get more customers, right?
          It really depends on what the blog is about. If it is not the type of content that is compelling enough for people to sign up and follow it, then probably not if the only reason it exists is to satisfy the mythical "Google likes fresh content" thing.

          For instance, if you are in an industry that constantly has new things coming out that people like to read about, maybe those people follow blogs that are constantly telling them about new things they are interested in. So, you are doing it for people and not for SEO.

          Also, if the blog gives you an opportunity to create content that is focused around a keyword phrase that you otherwise cannot find a place on the website for, then it works for that, too.
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  • Profile picture of the author Old Molases
    I think keyword should be there in the title. Also, ensure that you stay with in the pixel limit for title given by the Google.
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  • Profile picture of the author phpnetpro
    I prefer to avoid using the company or brand name in the page title these days.

    I'm usually focusing on SEO with page titles, but it's also important to consider CTR. You need page titles to appeal to searchers and make them want to click your listing. The best search rankings will fade with time if Google detects that people don't click on your listing.

    My 5 steps for writing page titles:

    1. Use a Keyword Phrase - Use Google Keyword Planner to ensure there is traffic for the phrase.

    2. Add a Question or How-To Statement - Transform the keyword phrase into a question or how-to statement to increase it's appeal.

    3. Include a Number and/or Emotional & Power Words - Any of these elements are found to increase CTR.

    4. Tell Readers What They'll Benefit From Your Article - Benefits sell better than facts or straightforward information.

    5. Analyze Title - Sites like CoSchedule have free title analyzers that can help. Over time, you can skip this step but it's helpful when you're learning.
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  • The title of your blog post is one of the most important factors when it comes to SEO. It's important that you make sure that your keyword is included in the title, so that people who are looking for information on that topic will be able to find your post. However, if you're not comfortable with including a keyword in the title, you can also use an actual phrase or sentence from the content of your post as its headline.
    Either way works fine - just make sure to choose something descriptive and engaging that will entice readers into clicking through to read more about what you have to say.
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  • Profile picture of the author bobbyswinson
    You should prioritize your blog title and have keywords in the blog title before putting your company name.

    If you don't have enough space in the title, just ditch the company name.
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  • Profile picture of the author JamesMan
    it would be better to have the kws on title and on the content as well, so the topic could be more relevant to the kws you want to rank for.
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  • Profile picture of the author bavya
    You can add keywords in the title if the context of the blog is related to your keyword. Otherwise put a title that suits for the blog.
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  • Profile picture of the author Shawn Gossman
    I think the keywords in your title is more important than your company name in it.

    I used to add my company name on my titles as well. Once I quit doing it and focused more on KW and SEO tactics, my position on search results pages got better. Traffic got better. etc.

    I now make it a general rule to focus brand development efforts on social media activities. Same logo, same voice, same message - repurposed but slightly content to keep each profile/community slightly unique.

    (I call your company name the brand name in this example)
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  • Profile picture of the author dee4d
    If you optimize on keywords well, you'll achieve your SEO goals by article writing, just like Shawn Gossman said above. For specific keywords that you need to optimize throughout your business, yes - get them on the SEO title, and keep on including them on your articles once in a while.

    Optimizing specific keywords in a blog still remains the best way of generating traffic, never stop writing - especially on your niche - Computer Hacking. There are very many keywords you can write on while giving info about this niche that will keep customers engaged.
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  • Profile picture of the author Janvi Arora
    While keyword selection is essential for optimal SEO, using your blog's title as the primary keyword may be a better strategy. This is because it will show up higher in Google searches when people search for related topics. This will help you link to your content from other websites and increase your site's overall visibility. As you continue providing quality content and updating regularly, you should be able to reach top spots in search engines with relative ease.
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    • Profile picture of the author DABK
      I second that and, from private discussions, know that he knows that too now: one of his main competitors' website name is a main keyword. And they got themselves mentioned on some news websites, and even got editorial (inside articles) links, for their main keyword... because, drum roll, their business name/ website name is their main keyword.


      Originally Posted by Janvi Arora View Post

      While keyword selection is essential for optimal SEO, using your blog's title as the primary keyword may be a better strategy. This is because it will show up higher in Google searches when people search for related topics. This will help you link to your content from other websites and increase your site's overall visibility. As you continue providing quality content and updating regularly, you should be able to reach top spots in search engines with relative ease.
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  • Profile picture of the author Jason Trex
    That is, a keyword in your titles won't rank you high on its own. However, they are an indirect ranking factor because they affect your Click-Through Rates.
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  • It is a good practice to use the keyword you want to rank for as your title, but it should not look like keyword stuffing Just use it naturally, and it is also a good idea to include your company name, although it is not a direct ranking factor. However, Google rewards these types of sites by improving their ranking on its search engine page.
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  • Profile picture of the author Emma0512
    You are probably talking about H1 Tag.
    Although not a proven ranking factor, H1 tags are nevertheless crucial for SEO.
    They are crucial because:

    1 - H1s Help Search Engines Understand Content
    2 - H1s Improve User Experience
    3 - H1s Improve Accessibility

    Therefore, the blog title (H1 Tag) is crucial for any article or page.
    If you're considering creating a personal website but aren't sure which content management system will work best, [].
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  • Profile picture of the author mikehende
    I was referring to the Meta Title.

    Guys, is this the best format when writing blogs which lists the page's contents and hyperlinks to each topic?

    https://feelyoung4life.com/side-effe..._Water#Fatigue

    I see this same format being used in different popular blogs such as

    https://healthlifeguru.com/dry-sauna...ed_Skin_Health

    Will that directly help rankings on google in any way or only for the reader's benefit?
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    • Profile picture of the author savidge4
      Originally Posted by mikehende View Post

      Guys, is this the best format when writing blogs which lists the page's contents and hyperlinks to each topic?

      Will that directly help rankings on google in any way or only for the reader's benefit?
      This is an interesting question... and I am not sure i would have a definitive yes it will help, or no it would not help type answer.

      I would suggest the Golden Rule for SEO is things are ranked Top to Bottom and left to Right.

      Links at the top of the page carry more weight ( in terms of passing juice as an example ) than links towards the bottom of the page.

      In theory what is happening is they are Onpage distributing juice down the page with the links. The lower on the page a topic is, the less value that is place on that specific topic... so they are linking from the top and distributing lower.

      I am guessing to some extent - SOME - this may work... not sure I would call it best practice.. but by no means would this be considered worst practice.

      My Theory in practice would be a piece such as this with links to pages of the individual topics / sub topics. Something like click here for a more in depth information about topic. Keeping the concept of deeper down the page the less value the link has... on each of those topic specific pages I would have a link at the TOP back to the primary page.

      To make this clearer.

      You have the primary page Dry Vs Steam with links within the content to secondary content; Advantages of dry and Advantage of Steam. With links at the top of the page back to the Primary Article and then on this pages sub topics I would then have links to further content

      The sub sub content; Improved heart health, Therapeutic Benefits, Improved mental health I would be linking on the top of the page to the related sub content and NOT to the primary content.

      This structure in terms of SEO does a few things... it creates DEPTH. Google looks at this and says hey, this site not only covers the topic, this topic is discussed 3 layers deep. You are also loosely integrating what in SEO is called SILO structure ( the bottom pages passing links ( Juice ) towards a top page. You are also extending and focusing the keyword string.

      Which do you think has more ability to rank? a single page covering a topic, or a series of 7, 8 10 pages of content all pointing back to the primary topic page?

      I personally would suggest the link block is a cheat to actually doing the work... and YES you see them all over the place... but the reality is, if someone is searching "Does a Dry Sauna improve heart health" if they fall on a page like you have shared.. sure the internal page linking helps... BUT what happens if you actually have a specific page related to that specific topic? <-- THIS, in my opinion is what Google wants to see.
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  • Profile picture of the author Farhan Ayub
    If your target is ranking the blog then of course KW matters. It doesn't mean using exact keywords on your title instead it would be good if you use your KW 'words" in the correct sentence & heading. For example, if I want to rank on "WordPress security plugins" then this will be my title "x Best Security Plugins for WordPress site".
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  • Profile picture of the author bengirkhan
    So don't underestimate the power of an effective headline on SEO. In addition to a great headline, also make sure your meta descriptions are interesting and further elaborate on the topic of your article.
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  • Profile picture of the author mikehende
    Thanks for taking time to share all of the above Savidge!

    Here's what I see though. I just read this article as example while having my breakfast:

    https://healthlifeguru.com/signs-you..._A_Neurologist

    I suffer with frequent dizziness so this blog article of course sparks my interest. When I visited that page, I immediately clicked on the the "Constant Dizziness" link as I didn't see any need to have to read anything else on the page as those other symptoms does not apply to me.

    So I am thinking it might be around the same for anyone else with any article, that this structure makes it super easy to get to the desired info right away instead of having to scan the entire page looking for the desired info or having to read the entire page.

    So my question is, why wouldn't google reward the page in rankings if it helps the reader in a more efficient way?
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    • Profile picture of the author savidge4
      Originally Posted by mikehende View Post

      So my question is, why wouldn't google reward the page in rankings if it helps the reader in a more efficient way?
      There are probably more possibilities for negative than positive. You went to that page, you clicked the link to read the part you were interested in and then what? went back to search? time on page would be minimal... depending on the length of content you read, it might even count as a bounce.

      Google can only control Google ( for the most part ) so the back and forth interaction between Google and a page from a serp is very measurable for them. It is my thought that what happens after returning to a serp is what matters most. Does the end user click another link ( not good ) Does the end user type in a related by context search term ( not good ) does an end user search something totally different ( a good thing )

      If you just so happened to click on an article on some random page without a search... none of this matters - in theory - BUT if the website is using Google Analytics, I think these things matter to some degree - probably far less than the back and forth with the actual search and results.

      But here is the bigger question as a site designer... what is the intent of the page you are building? Just information? or is there other preferred outcomes? If you are selling stuff from this page and people click a link read what is of interest and then bounce off and leave in 30 seconds or less... is the page doing its job?

      What Google does or does not do is to some extent of no concern. 1000 visitors a month and no sales vs 10 a month and 5 sales.

      These examples you are presenting is what I would call "intent" based content.. the issue with each and every one of the 3 pages you have presented, is they are not linking to a deeper dive in terms of content on each specific topic. The page you read today, if after reading the few paragraphs is said "Read a more in depth article on this subject click here" would you have?

      The art of SEO in relation to Content has been lost... its more about getting a page to rank for as many keywords as possible... but as you are suggesting in doing so, the whole idea of a website is just thrown out the door... the Effort of SEO has to translate to a Conversion... thats why this forum is here... thats why people work tirelessly at building a site.. and everyone is so obsessed with "Traffic" in general that they have no clue that there is a difference between "traffic" and "traffic that converts"

      A shotgun article that has a bunch of links to all kinds of different topics... is not going to a conversion... But using this method, and linking to a further in depth article ( that in theory should rank well ) and offering a solution to the problem ( dizziness ) would you have thought about buying the product?

      SEO is a means to an End...it doesnt stop at getting Traffic... it stops at converting traffic

      SEO is getting them there and CRO ( Conversion Rate Optimization ) is converting them once they are there. You simply cant have one without there other.

      Hope that Helps!
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  • Profile picture of the author mikehende
    Males sense and I had not considered bounce rate issue, thanks.

    So maybe a better workaround might be to give a bullet list of the contents instead of hyperlinks after the intro paragraph?
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    • Profile picture of the author savidge4
      Originally Posted by mikehende View Post

      Males sense and I had not considered bounce rate issue, thanks.

      So maybe a better workaround might be to give a bullet list of the contents instead of hyperlinks after the intro paragraph?
      I could see that as being a solution, yes.
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  • Profile picture of the author DABK
    You sell computer service. You have a page for virus removal that's meant to convince visitors to hire you... So, stuff about how well you do what you do, how your competitors don't do half of what you do but charge an arm and a leg, testimonials, and lots of calls to action.

    The title for that page might be Viral Removal Service in Las Vegas.

    Then, since you want your page to rank and you offer other services, you create similar pages for those services, and you interlink the pages... make a wheel (with spokes) format, if you will.

    Then, because the subject is broad and not everyone is ready to hire you asap, you have related pages for each of these service page.

    The virus removal page would be supported by pages covering anything and everything people who think they've got a virus might want to see.

    You could have a page about type of viruses (what they do, how they do... not too in depth, and how much damage they create).

    A bunch of pages on individual type of viruses... one for Trojans, where you go into more detail. The page on Trojans will link to the page on Virus Types and to the Virus Removal Page and to one of the other virus type pages (again, think wheels with spokes... or silos)

    Then you can have a page about type of virus removal tools (free online downloads, benefits and risks; paid ones, human removers.

    These page can lead you to have a more in depth page about online virus removal tools that are free, one for the ones that cost money, one about combining (assuming you do that).

    So you end up with something like

    virus removal selling page
    supported by
    Virus Types
    which is supported by
    Trojans Virus Removal Tool Types Free Online Virus Removal Paid Online Virus Removal.


    Trojan is supported by all the other ones supporting Virus Types
    and you can create 2 or 3 pages about Trojans to support it too (which you interlink and from which you link to Trojans and to the Virus Removal Service Sales page.


    Virus Types can be supported by a same-level page... a page about History of Viruses, for instance.... Which gets its own supporting pages, like the Virus Types page got.


    1 is the sales page


    2 is level 1 support pages


    3 is pages that support 2 pages.

    3 links to 3 which link to 3 which links to 3
    Each 3 links to at least one 2 and to 1

    2 links to 2 links to 2 links to 2.

    Each 2 also links to 1.

    1 links to each 2.

    Each 2 also links to each (if you don't have too many) 3, but at least to a couple.

    Image of a link wheel to help you visualize. You can do just that. This image does not show the 2nd and 3rd level being treated as if they were the center of a wheel, or interlinking between them. But I think it will still help you.

    another image


    All of the above means you end up farther if you plan your pages ahead, all of them for a given set.
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  • Profile picture of the author mikehende
    Thanks for all of that advice and info DBAK! Will work on it one page at a time.

    Got it Savidge, will structure my pages and blogs that way.

    Only thing I think I am missing now guys after all this time is the image optimization for my pages/blogs. Looking at Neil Patel and other top popular bloggers they have no meta info at all in their images, not even any Alt info which to me is shocking.

    One person told me might be because they are so popular they don't need image optimization to rank. I have to wonder though if maybe with google's ever changing algorithm's can it be this is no longer required to help rankings in the SERP's. One person said only the title and Alt info is needed nowadays but Google's info in the link below shows every field needs to be filled in or is that now obsolete with google's ever-changing algorithm's requirements, any ideas on this please guys?

    https://developers.google.com/search...4vrQCuRLI4IuOE
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    • Profile picture of the author savidge4
      Originally Posted by mikehende View Post

      Thanks for all of that advice and info DBAK! Will work on it one page at a time.

      Got it Savidge, will structure my pages and blogs that way.
      Not that its wrong to be focused on On-page, and Off-page SEO, but these are the after thoughts to the real meat and potatoes of SEO, and that is structure.

      A basic rule of thumb is your navigation should play out in the reverse order of good structure. Looking at DABK's post and images the points closest to the center of the circle would be topics or links in a main navigation bar, and and as you go down each layer would be a suub topic, and then a sub - sub topic etc. You should be able to click on the primary topic in your navigation and get all the way to the furthest outside layer

      Originally Posted by mikehende View Post

      Only thing I think I am missing now guys after all this time is the image optimization for my pages/blogs. Looking at Neil Patel and other top popular bloggers they have no meta info at all in their images, not even any Alt info which to me is shocking. .
      I am a firm believer in File Name, URL, and then the Alt tag. In my more commerce related endeavors I will use Meta tags for product images.

      Alt tags are interesting. My son as an example will "listen" to a page ( Microsoft will read the page aloud ). Watching this behavior in him, we have changed the structure of the Alt tag - well how we write them. They should be descriptive - how you would want them read aloud to understand what the image is.

      Microsoft will read aloud the alt tag ( that is what it is there for ) and it says "A photo" So if the image is a black bear in an open meadow...you want text that looks like "of a black bear in a meadow on a sunny day" - remember Microsoft inserts "A photo" and then putting this together you end up with Microsoft saying "A photo of a black bear in a meadow on a sunny day"

      So to get a bit more technical with photos and specifically the placement... you want the photo and its alt text to be in immediate proximity to text that has context to the image. My formula for this is to run a Headline H1 or H2 or H3 and follow that up with an image and then the surrounding text in context to the image.
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  • Profile picture of the author mikehende
    Thanks, that helps. The formula I have is:

    Filename - kw with hyphens in between
    Url - Title of article with kw in it
    Alt - brief description of image with kw in it

    Is all of that accurate please?

    lastly, I seem to struggle with text based images, cannot seem to come up with proper title and especially alt info, if using an image like this for the kw "virus removal services New York", can anyone help me come up with a good filename, url and Alt info for this please so I will know what to do for my other text based images?

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    • Profile picture of the author DABK
      virus removal services New York - a layered pile of words related to computer virus problems people in New York might use, including phishing, infected, hacked, firewall, malware.



      Originally Posted by mikehende View Post

      Thanks, that helps. The formula I have is:

      Filename - kw with hyphens in between
      Url - Title of article with kw in it
      Alt - brief description of image with kw in it

      Is all of that accurate please?

      lastly, I seem to struggle with text based images, cannot seem to come up with proper title and especially alt info, if using an image like this for the kw "virus removal services New York", can anyone help me come up with a good filename, url and Alt info for this please so I will know what to do for my other text based images?

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    • Profile picture of the author savidge4
      Originally Posted by mikehende View Post

      Url - Title of article with kw in it
      We are talking about an image URL? that would not be what I would suggest.

      You are going to keep all of your images in an "image folder ( /image ) and then maybe a location identifier ( /image/new-york ) and then maybe a specific geographical location ( /image/new-your/brooklyn ) and then the image itself ( /image/new-york/brooklyn/virus-removal.jpg )

      BUT it very much depends on the Primary URL <your-url> .com if that has any of your primary keywords in it, I would drop that section. say you have "New York" in your primary URL, I would the use ( image/brooklyn/virusremoval.jpg )

      You don't want to be keyword loading the URL's google aint to fond of that - stackiing the same term in there more than once

      Hope that Helps!
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      Success is an ACT not an idea
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  • Profile picture of the author mikehende
    Well, this is all I can seem to think of regarding text based images such as this one:

    Filename: virus-removal-service-words

    title - computer virus removal services

    Alt - Different types of computer virus words used in virus removal services

    How might I make those 3 fields better please, anyone?
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  • Profile picture of the author Leib08
    Depends on what you are really trying to do. The way google works, having the keyword first is best when trying to rank but what you put is a good option also.
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  • Profile picture of the author mikehende
    Sorry guys, I should have stated the entire issue. I am referring to optimizing the image in Wordpress so first I need the proper file URL before importing into Wordpress Media folder.

    Searching and searching the net on this topic I have found this tutorial video and at the 5.16 mark I am copying his format in filling out only the title and alt info in the same fashion:


    First and foremost I am not understanding the URL part so let's address this first please.

    Since my image is in the Wordpress media folder, this is what is generically there right now [see image below]

    so the file URL right now is "spyware" and I am asking if that file URL should be changed to
    pcandnetservices.com/wp-content/uploads/2022/10/new-york/queens/virus-removal-services.jpg?

    I will of course change the filename from "spyware" to "new-york-queens-virus-removal-services.jpg" then re-import.


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    • Profile picture of the author DABK
      URL's have stopped giving you a boost in SERP's a long time ago.


      Don't spend so much time on that.


      Originally Posted by mikehende View Post

      Sorry guys, I should have stated the entire issue. I am referring to optimizing the image in Wordpress so first I need the proper file URL before importing into Wordpress Media folder.

      Searching and searching the net on this topic I have found this tutorial video and at the 5.16 mark I am copying his format in filling out only the title and alt info in the same fashion:

      SEO for Images: How to Create File Names, ALT Text and Titles - YouTube

      First and foremost I am not understanding the URL part so let's address this first please.

      Since my image is in the Wordpress media folder, this is what is generically there right now [see image below]

      so the file URL right now is "spyware" and I am asking if that file URL should be changed to
      pcandnetservices.com/wp-content/uploads/2022/10/new-york/queens/virus-removal-services.jpg?

      I will of course change the filename from "spyware" to "new-york-queens-virus-removal-services.jpg" then re-import.


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  • Profile picture of the author norfa
    yes your target key phrase must be be in the title and description of the blog. keep it short and understanding. and your brand name is not mandatory to use in each title.
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  • Profile picture of the author callmeahmad
    The title of your blog post is one of the most important SEO factors. In order for readers looking for information on that topic to locate your post, it is imperative that your keyword appears in the headline. If you don't feel comfortable utilising a keyword in the title, you may alternatively use an actual phrase or sentence from your article's content as the headline. A wordcount in article is also crucial for visibility in search engines.
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  • Profile picture of the author Surbhi Chauhan
    The title that you want to place as an SEO tile is quite long and also it's like two different things. Trying to merge the tile with some attractive lines like- Protect your PC from hacking and get Affordable Computer Repair Services.
    You can further modify this too.
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  • Profile picture of the author mikehende
    Great advice, which I will use, thanks!
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  • Profile picture of the author Sunny Purohit
    Both keyword and actual blog title can be effective for Wordpress SEO title, but they should be used in different ways. A keyword-rich title can help search engines understand the topic of the blog post and make it more likely to appear in relevant search results. However, the title should also be compelling and interesting to readers, which is where the actual blog title comes in. It is important to find a balance between including keywords and creating a title that will attract clicks.
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