As you have seen from my previous posts, I am fence sitter when it comes to IM. I amass info but never act on it.
In fact I employ one very well known member here to work on one of my sites. I wont mention his name here, but I'm sure he is fine by this post as his work is great.
We are two months into the project (almost the start of our 3rd) and I am unsure on how to really assess the projects effectiveness. I am a new business and every penny is critical and accountable! I've just spent over $1000 on this projects seo alone and can honestly say I havent a single click through from it.
I know work is being completed as I get a monthly report, but in the absence of any traffic to date, is there another method of measurement.
Am I being too pushy as a client (I should really know seo takes time) but when its your own business you become impatient, sadly too quickly.
I'd be keen to hear all your thoughts guys