turn off Low search volume keywords?

3 replies
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The keyword multiplier method I used creates keywords within adowrds that get the "Low search volume" text next to its keyword status. Adwords then turn these keywords off due unless somehow someone magically looks up the term in google search.

Should I turn these keywords off or just let it sit and hope that someone actually does a search on these keywords?

Will these "low search volume" keywords that Adwords has turned off hurt the history of that particular adgroup?
#keywords #low #search #turn #volume
  • Profile picture of the author jaaproos
    Good question, a bit difficult to answer. Cause in my opinion it depends. But I would definetly not have thousands or even hunderds of terms in my campaign. If the words are really relevant to your business then it might be worthwhile keeping them.
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  • Profile picture of the author Mattk
    Originally Posted by spartanic View Post

    The keyword multiplier method I used creates keywords within adowrds that get the "Low search volume" text next to its keyword status. Adwords then turn these keywords off due unless somehow someone magically looks up the term in google search.

    Should I turn these keywords off or just let it sit and hope that someone actually does a search on these keywords?

    Will these "low search volume" keywords that Adwords has turned off hurt the history of that particular adgroup?
    I have noticed this and wondered why they even turn them off. What is the difference if they would just leave them active.

    Oh well, no sense in worrying too much about them.

    BTW, I don't think they would hurt you at all since the keywords aren't even active. I know I have had some sitting for months and nothing has happened.
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  • Profile picture of the author tryinhere
    Had them a few times, in most cases the Q score is low / poor, i tend to dump them. its a bit like wishing on a star with fairy dust, it will probably never happen
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