This is the first time I'll be optimizing a website outside of the states. It is .co.uk - so I'm wondering how do I go about doing this. If he wants to rank high in the states - as far as backlinking is concerned - where should I backlink from? Sites from here (.com, .org, .edu, .etc)? Also - if he wants to rank high in the UK google - do I backlink from sites in the UK? Or will backlinking from sites like EZineArticles and Hubpages help?