Landing page Optimization - PPC Question

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Hi guys,

i notice a few people creating 2 i would say 90% identical page save a few re-arranging of structure. Say 1 is a home page and the other is a product page. After doing so they would point their ppc campaign ads landing page to the product page.

Was wondering does this help in quality score or anything? since it does make it seems like the advertiser is trying their best to work on optimizing. :confused:
#search engine optimization #landing #optimization #page #ppc #question
  • it is no guarantee of a higher Q score by linking to any number of pages, its what is on the page, the keyword and and ad that make up your Q score.

    More pages is more than likely to do with G terms / land page / quality guidelines

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  • 2

    Hi guys, i notice a few people creating 2 i would say 90% identical page save a few re-arranging of structure. Say 1 is a home page and the other is a product page. After doing so they would point their ppc campaign ads landing page to the product page.